Vinit S. Asher
In an interaction with P. P. Basistha, Mr. Vinit S. Asher, Director Automotive Lubricants, Raj Petro Specialties, explained the positive characteristics of the company’s lubricants for construction and mining equipment that is likely to enlarge business in the sector in near future. Excerpts:

Raj Petro Specialities Pvt Ltd is a leading player in the petroleum specialities and lubricants space, with several innovations to our credit. With more than 6 decades of business experience in India and abroad, Raj Petro Specialities Pvt Ltd today has a complete range of products, three state of the art manufacturing facilities spread across India, possessing ISO 9001/14001 and OHSAS 18001 certification. Our dedicated R and D facility at Silvassa is NABL accredited against ISO 17025. We have a widespread distribution network across India with stockists, distributors and retailers. We also export various products manufactured to exacting standards to more than 75 countries around the world.

Raj group introduced the ZOOMOL range of automotive lubricants in the Indian market in order to cater to the emerging needs of the automotive industry. Special quality lubricants are required to meet the current Emission norms of Bharat IV in the metros and Bharat III in the rest of the country. Our product range consists of premium quality Diesel Engine Oils, Passenger Car Motor Oils and Motorcycle Oils, apart from Transmission Oils, Hydraulic Oils, Greases and Coolants.

Business profile

EPR-0109
Raj Petro is an integrated multi-specialty finished petroleum product entity, catering to diverse applications. We have our offices in Mumbai and Chennai along with the state of the art blending facilities at Chennai, Silvassa and Panoli backed by integrated research & development and storage facilities. For distribution of the finished petroleum products, we have depots at various locations to serve our pan India customers across all the channels. The distribution points well ensure timely distribution of the products to every corner of the country. However, being the oldest downstream oil company in the private sector in the country, Raj Petro has got another distinction, it is the largest group 2 and 3 base oil importer in India, supplying base oil to many well known companies in India to blend the finished products. In fact our Silvassa plant is enjoying tax holiday to supply the finished goods with nil tax facility extended to the customers. Raj Petro’s another distinction is that it has got major international presence, as we export 30 percent of our finished products to Europe, South East Asia, Middle East and South Africa.

Products Competitiveness

Raj Petro has an array of lubricant offerings catering to both the on-and off-highway construction equipment, involving dumpers, backhoe loaders, excavators, motor graders, tipper trucks and others. The lubricants offered by us are all kind of high end engine oils, gear oils, greases, hydraulic oils, and transmission oils. Some of our premium products have been approved by leading global OEMs such as Volvo, Scania, Mercedes, MAN, Cummins and MTU. The performance capabilities of our premium engine oils have been tested and endorsed by several leading customers across various segments of fleet, mining and infrastructure companies.

We market premium lubricants for the Construction and Mining industries, which have been specially formulated for extended drain intervals and reduced downtime. We have a wide range of products to cater to different engine technologies and various emission regimes. Our endeavour is to strive for better all-round performance both for on-highway and off-highway equipment.

Customer support towards preventive maintenance is provided through conditioning monitoring by used oil analysis and actual on-site inspections. Timely distribution of products is ensured through our own customer centric supply chain network.

NBMCW November 2013

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