Joon Realty Launches ₹450 Cr Ultra-Luxury Mixed-Use Retreat Near Jaipur
Joon Realty, a Gurugram-based luxury real estate developer, has announced Adi Grand, a 40-acre ultra-luxury mixed-use retreat located on the outskirts of Jaipur, near the upcoming Delhi–Jaipur–Mumbai Expressway (NH-148). Backed by a ₹450 crore investment, the project is positioned as a climate-positive, emission-reversing development integrating architecture, ecology, and hospitality.
Featuring over 60% open green space and a central man-made lake, Adi Grand aims to redefine sustainable luxury living. The launch aligns with growing investor interest in mixed-use developments, as Colliers reported a surge in investments to $191 million in Q1 2025 in this segment, highlighting the rising demand for integrated lifestyle destinations.
“Adi Grand represents the broader shift in how real estate now engages with green building principles,” said Mohit Joon, Managing Director, Joon Realty.
“As the market for sustainable luxury is projected to reach USD 39 billion in India by 2025[2], we’re finding that high-net-worth individuals are increasingly factoring environmental performance into their investment decisions. Our goal is to respond to that shift with a development model that is both carbon-conscious and built for long-term value.” further added.
The company had announced a ₹1,125 crore capital expenditure plan earlier this year, marking a transition from land banking to real estate development.
Strategically located on the Delhi-Jaipur-Mumbai Expressway (NH148), Adi Grand is within a 40-minute drive from key tourist destinations, including Hawa Mahal and Amer Fort. The project is positioned as a compelling second-home and long-term investment opportunity for high-net-worth individuals, non-resident Indians, and urban professionals.
Comprising a collection of branded villas and luxury resort within an environmentally enriching framework, Adi Grand features a 75000 sq.ft recreational clubhouse, golf courses, landscaped gardens, and spa facilities, powered by a passive solar design. The development is based on an emission-reversing architecture with 100% rainwater harvesting, solar-powered street lighting and water heating, EV charging infrastructure, greywater recycling, and on-site waste management. The project is positioned as a compelling and long-term investment opportunity for high-net-worth individuals, non-resident Indians, and urban professionals. While the project is currently under construction, the pre-bookings are slated to begin in July 2025, with handovers expected by early 2027.
