Aditya Birla plans ₹1,500-cr paint and cement plants

The Aditya Birla Group has announced an investment worth ₹1,500 crore in setting up paints and cement manufacturing plants in Punjab. Chairman Kumar Mangalam Birla informed that ₹1,000 crore will be invested in paint segment and another ₹500 crore in setting up a cement unit at Rajpura. 61 acres of land has been allotted in the Hi-Tech Valley of Ludhiana. The newest investment would further act as a catalyst to boost industrial activity in the region. Punjab's industrial ecosystem, forward-looking industrial policies and a non-intrusive government interface are conducive for investors. The speed at which the Punjab government moved to attract this investment in the state and also appreciated the facilitation provided by the state at every step. The upcoming paint manufacturing unit is likely to open up huge job generation avenues to the locals. The new plant would be best-in-class safety and environment protection systems having zero liquid discharge and insisted that the company is looking forward for continued support to set up more such ventures in the near future as Punjab is now on its priority list.