Hyundai has gained fast popularity across the globe during last two decades and they are the market leader in countries like China for Hydraulic Excavator where they compete with other global players like CAT, Komatsu, and Hitachi etc. The product has gained acceptance of the customers due to its reliability, durability and low cost of operation with competitive initial investment.
Unlike many companies, Hyundai is not trying test marketing concept and not placing its product solely through import route. On the contrary Hyundai has demonstrated a tremendous commitment and long term assurance towards Indian customers and business associates by taking a step to set-up a full fledged factory in Pune.
Hyundai will manufacture the state of the art 20T Hydraulic Excavators in Chakan, Pune to cater to the needs of Indian construction segment and with the help of localization strategy, it is expected to be extremely competitive with product support and productivity. The localization strategy is inline with their vision of becoming market leader in Excavator market in India.
Hyundai is going to offer its full range of Excavators starting from 5T to 80T to cater to the need to various segments like construction, mining etc. In fact in addition to this, they are bringing wheel loader also to further satisfy the need of the customers.
Hyundai are actively looking for suitable distributor as future success lying in setting up the right distribution network across the country. The work at Chakan, Pune is going on full swing and company is confident to roll out first India make Hyundai hydraulic excavator by mid 2008.