Real estate advisory PropTiger has launched a virtual platform PropTiger Direct to enable customers to experience digital home-buying during a time when physical site visits and in-person interactions have been restricted because of frequent lockdowns due to Covid- 19. The service, which has been launched in eight property markets, includes getting real-time property assistance on the platform via call, online chat or video meeting with PropTiger's in house executives free of cost. Mani Rangarajan, group chief operating officer informed that the digital platform provides access to multiple projects in different localities of a city, access to digital brochures, project and locality videos, pre-recorded webinars with experts from the area, virtual site tours and complete coverage of site location and locality through drone shoots. It has received over 10,000 visitors in the past two weeks and expects the footfall to further increase in the coming days. The average time spent by visitors on the platform is close to 17 minutes, which is high for digital platforms. In fact, the company has already changed the way property transactions take place in India, by creating a branded one-stop solution for buyers, and will continue to bring more innovations in buying and selling of properties. While most services on PT Direct are available in Delhi, Bengaluru, Gurugram, Mumbai, Hyderabad, Chennai and Pune, plans are underway to extend these services to other cities. Some of the differentiated benefits available on the PT Direct platform are talking real-time to property experts, scheduling meetings, negotiating with developers, paying booking amounts safely and unlocking special offers and discounts. The residential unit can also be instantly blocked through a digital inventory management system.
📅Published on:
17 June 2021
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