Jagmohan Singh Arora


"From a modest start, AJKNL has experienced exponential growth. Of the many factors that have contributed for the company's uprise, our penchant for technology and skill has been prominent. Also, we have always preferred to take the organic route to development and that is why success comes to us naturally."

Mr. Jagmohan Singh Arora, CMD, Aroras J.K. Natural Marbles Ltd.


When one thinks of eternal art, the Taj Mahal definitely comes to mind. When one thinks of this wonder, the elegance of Marble stands out. And when one thinks of the royal stone, Rajasthan - the 'land of the kings' captures the mind. A state, whose origin dates back to the Indus Valley Civilization. And a state that is abundantly rich in legacy. One name from the same land, rich in legacy is Rajasthan's Aroras J.K. Natural Marbles Ltd.

A name etched in stone.
Enriched with 3 decades of experience and zeal, Aroras J.K. Natural Marbles Ltd. (AJKNL) is one of the top 5 stone producers in the world. Founded by Mr. Daya Singh Arora, AJKNL has excelled in many verticals ranging from Dimensional Stone Mining to Dairy Farming to Hospitality and Realty. Talking more about the company's journey, Mr. Jagmohan Singh Arora, CMD, AJKNL says, "From a modest start, AJKNL has experienced rapid growth. Of the many factors that have contributed to the company's growth, our quest for technology and skill has been prominent. Also, we have always preferred to take the organic route to development and that is why success comes to us naturally."

Volvo Construction Equipment
Volvo Construction Equipment at the AJKNL’s white marble site in Rajasthan

Emphasizing further, he says, "Besides our core business of mining, we have made a mark in other sectors as well. The company's dairy division under the brand 'Modern' is fast gaining popularity. One of the first private sector dairies to get ISO, HACCP and FSSAI certifications, we have expanded into retail and distribution, extensively. Our hospitality division is also gaining ground in major cities of India like Mumbai, Bangalore, and Jaipur. Besides these sectors our company is becoming a leading name in housing development. The various projects, we have taken up in Mumbai, substantiate the same."

Rock solid support
Talking about the company's association with Volvo CE, Mr. Arora says, "We got associated with Volvo Construction Equipment because of the brand's global presence. And after working with them, we realized the reason behind it. Their entire support management is well-organized, which makes working with them a fruitful experience always. The equipment from Volvo CE include: 2 L220 E Wheel Loaders, 1 EC480DL, 4 EC380DL, 4 EC360B, 1 EC350, and 2 EC210 Crawler Excavators. Their presence adds strength and stability to our fleet."

EC480D Volvo CE
EC480D in action
Highlighting more on the same, he says, "We save a lot on the fuel cost when we use Volvo CE. The production is also optimized. The Wheel Loaders work excellently in the toughest of conditions. The Crawler Excavators come with great digging power and strong undercarriage. These are some of the many reasons that make them indispensable in our mining operations."

Also he says, "It is the effort of our Volvo CE dealer ESDE Solutech Pvt. Ltd. that adds value to our projects. Their team of technical experts provides excellent service which makes working with Volvo CE all the more satisfactory."

Projects and projections
Talking about the company's current and future endeavors, Mr. Arora says, "We undertake challenging assignments every day, yet, with our highly skilled workforce and other strong backings like Volvo CE, we emerge successful. The 'Best Mining Company' award and the 'Most Mechanised Mines' award by the All India Mining Federation, highlight the same." Further, he says, "With the third generation of the Arora Family arriving at the threshold, the company is well on its way to scaling greater heights."

Elaborating further, he says, "AJKNL has begun operations in the Distillery sector, groundwork for which is in full flow. The company's major expansion plan includes exploration of many other major minerals across the planet. This would mark as another important milestone in our successful journey."
HD Hyundai CE Unveils New Excavators, Forklifts & Wheel Loaders
HD Hyundai Construction Equipment India launches 3 excavators, 2 forklifts & 2 wheel loaders, strengthening its presence in Infrastructure, Mining & Material Handling. Delivering superior performance, efficiency & durability

Read more ...

Backhoe Loader An All-Time Performer
The demand for Backhoe Loader is here to stay, which is clearly visible in the 2nd half of FY23 sales numbers and in the 1st quarter of FY24 sales figures. This is despite many stumbling blocks in the past few years like GST, the Covid pandemic, the hike in

Read more ...

Deepak Shetty - CEO & Managing Director, JCB India
“We are continuously tapping opportunities to reduce costs for our customers; over the past three years, we have introduced more fuel-efficient and low-maintenance products which has led to a significant improvement in the Total Cost of Ownership

Read more ...

BKR Prasad - Tata Hitachi
“We are working on several marketing strategies: we are expanding our backhoe loader product line, diversifying our product portfolio by introducing new types of equipment and entering related markets, and are also increasing our presence in export

Read more ...

Puneet Vidyarthi - CASE Construction Equipment
“By investing in research and development, we aim to enhance the features, performance, and efficiency of our backhoe loaders so that the improved products align with the evolving industry requirements.” Puneet Vidyarthi, Head – Marketing

Read more ...

Hafeez Khan - MD, Manitou South Asia
“We are committed to offer our world class backhoe loader with the most reliable components, lowest cost of ownership, best fuel efficiency, and technical support, through our vast dealership network and own SSPs.” Hafeez Khan, Managing Director

Read more ...

Manish Handa - Action Construction Equipments India
“We constantly review market trends so that we can realign our business to meet customer demands, make improvisations in our machines to enhance their performance, and expand our dealer network to better service the end-users of our

Read more ...

Suraj Prakash Verma - Escorts Kubota India
“In the competitive market landscape, Escorts Kubota India introduces the Digmax Super – a symbol of innovation and efficiency. This advanced backhoe loader not only enhances power and fuel efficiency, but also offers versatility across terrains and

Read more ...

Excavator - Manufacturers Developing Technologically Sophisticated Equipment for Higher Fuel Efficiency & Productivity
Envisaging high demand this fiscal, excavator manufacturers are designing and developing more advanced equipment that meets end-users’ expectations for higher fuel efficiency and productivity. Improvements are being made in the motors and hydraulic

Read more ...

Kobelco: A Strong Contender in the Excavator Market
E. Moses, Vice President & National Head - Excavator Division, at Kobelco India, informs that the company plans to be active in the mining industry with its higher capacity, robust Excavators, and aims to further strengthen its brand value by setting up

Read more ...

Tata Hitachi - Delivering Higher Productivity
Tata Hitachi is harnessing its strong, localized manufacturing and design competence to enhance productivity, while lowering the life cycle costs of its customers, avers BKR Prasad, General Manager, Marketing, Tata Hitachi. Tata Hitachi India is banking

Read more ...

Volvo CE: Building Value
Dimitrov Krishnan, MD, Volvo CE India, informs that foreseeing demand for excavators to remain buoyant during FY 23-24, the company is gearing up to promote its products across various industrial projects. Excavators are highly versatile

Read more ...

JCB India - Driving Innovative New Solutions
With the launch of several new excavator models, JCB India is widening its market presence in the 21-ton and above class of excavators for use in infrastructure construction, mining, and quarrying, informs Deepak Shetty, CEO & MD, JCB India

Read more ...

CASE India’s Unstoppable Innovations & Developments
According to Puneet Vidyarthi, Head of Marketing and Business Development, India & SAARC, CASE Construction India, the company’s two newly launched Crawler Excavators - CX220C and CX220C LC - have already proved their reliability, efficiency, and

Read more ...

Schwing Stetter India Widening Presence
V. G. Sakthikumar, Managing Director, Schwing Stetter India, outlines the company’s strategies to drive sales and expand the brand’s presence across industries. We have a three-pronged strategy to drive sales of our 7-10-20 ton class of excavators. One is

Read more ...

Liugong India: Staying Competitive
Nischal Mehrotra, Vice President,Liugong India, informs that the company is making design and technological advancements in its products to stay ahead in a highly competitive market. In India, demand for excavators will continue to be driven by the

Read more ...

Five Equipment Dealership Trends that will Shape 2023-24
If you have been working around construction equipment you have probably heard of the “Equipment Triangle,” a philosophy that is one of the fundamental tenets of the Association of Equipment Management Professionals (AEMP). The theory

Read more ...

Tata Hitachi Construction Machinery - Aao Kartavya Nibhaye, Chalo Desh Banaye
Tata Hitachi Construction Machinery - a joint venture between Tata Motors Limited (40 percent) and Hitachi Construction Machinery Limited (60 percent), has been an integral part of India’s growth story for more than six decades. The organization’s

Read more ...

Caterpillar organizes customer meeting; showcases latest range of large hydraulic excavators
Caterpillar Inc., world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives, along with long-standing Cat® dealer Gmmco, organized a one-day

Read more ...

Construction Equipment sales cross 1 lakh mark in FY 2022-23 To grow 15-20% this Fiscal
The Indian Construction Equipment industry recorded an excellent 26% growth YoY with sales crossing the one lakh unit mark in FY2022-23. CE sales in Q4 of FY23 (Jan-Mar 2023) increased by 23% over Q4-FY22 and by 22% over Q3-FY23. On a month-on

Read more ...