Powerplay Cloud-Based Construction Management Platform
With a rising level of digital literacy, numerous startups are developing cutting-edge solutions to address the challenges faced by the construction industry in India. Powerplay is a cloud-based construction management platform that helps construction companies improve efficiency, reduce costs, and streamline operations. With Powerplay, you can manage projects, track progress, collaborate with team members, and gain valuable insights into your projects.
Iesh Dixit - CEO & Co-founder, Powerplay
The construction tech ecosystem in India is poised for growth with advanced technologies such as augmented reality and virtual reality to enhance the sales experience and improve project efficiency.
The construction industry in India has historically been slow in adopting new technologies; however, recent trends indicate a shift towards increased digitization and the adoption of proptech solutions due to the government’s infrastructure development focus and initiatives like RERA.
Within the construction tech sector, there exists significant potential for return on investment, particularly in areas such as SaaS-based construction management platforms, AR/VR-based property visualization tools, and IoT-enabled smart homes. Venture capitalists and private equity firms are actively seeking out startups with innovative solutions capable of disrupting and transforming the construction industry.
We are enthusiastic about the prospects within the construction tech ecosystem. With a rising level of digital literacy, numerous startups are developing cutting-edge solutions to address the challenges faced by the construction industry in India. Leveraging technologies like AI, machine learning, and data analytics, these startups aim to optimize construction processes, reduce costs, and enhance efficiency.
Powerplay is a Software-as-a-Service (SaaS) application designed for construction clients, offering labor, material, and task tracking and management.
It provides a user-friendly interface accessible in multiple Indian languages, eliminating the need for manual tracking using pen and paper, WhatsApp, or Excel spreadsheets. By efficiently managing on-site stakeholders, Powerplay aids in reducing construction costs and time. Notable features include Geo Tagging, Org Level Dashboard, and support for Native Indian languages, with accessibility across Android, iOS, and the web platforms. The application allows workers and supervisors to log job data along with multimedia proof, offering powerful analytics to assist in planning the next work phase. Operating on a SaaS business model, the startup offers free downloads with additional fees for premium features.
After nearly two years in the industry, we have successfully onboarded 1% of Indian construction businesses onto our app and empowered traditional minds to embrace a tech application for simplifying their lives.
When we initially launched Powerplay, there were doubts about the usability of the application. Targeting a traditional audience of construction business owners, many skeptics questioned its effectiveness and discouraged us from proceeding. However, after nearly two years in the industry, we have successfully onboarded 1% of Indian construction businesses onto our app, which is a significant achievement.
Our primary objective is to expand our presence both nationally and globally. To achieve this, our focus is on developing self-serve software with intuitive product flows that require minimal human intervention, enabling rapid scalability. While we anticipate a growth in our user base, our utmost priority is to ensure a seamless experience for our users as we expand. To accomplish this, we plan to augment our tech team with experienced industry leaders. Our goal is to strengthen our core business and extend our reach by creating an easy-to-use construction management platform that can benefit businesses worldwide. Being the first mover in this space, coupled with support from top investors, gives us a competitive edge, and we are determined to reach new heights.
NBM&CW, August 2023