Jassper Shipping: Leading Green Logistics with EV Fleet Expansion
“We are not just expanding our logistics network; we are creating better opportunities for the people who drive our success, ensuring long-term sustainability for both the business and our employees,” says Pushpank Kaushik, CEO & Head of Business Development (Subcontinent, Middle East, and South-East Asia).
How is the EV market evolving globally and in India, especially with the focus on sustainability?
The global electric vehicle (EV) market is rapidly expanding as countries strive for sustainable transport and reduced carbon emissions. China, Europe, and the U.S. are leading this transition, supported by government incentives, enhanced charging infrastructure, and technological advancements.
India is emerging as a key player, driven by policy support, growing environmental awareness, and innovation. According to an ACMA–Grant Thornton Bharat report, India’s EV market is valued at ₹49,000 crore in 2024 and is projected to reach ₹3,18,000 crore by 2030—growing at a 37% CAGR. This rapid growth offers substantial investment opportunities and solidifies India’s role in the global EV revolution.
What factors are driving the demand for EV adoption in India?
India’s rapidly growing EV sector, bolstered by supportive policies and technological advancements, is on track to meet the government’s 30% EV penetration goal by 2030. Public-private collaboration is key to driving innovation. With continued efforts, India is poised to lead the global EV transition—reducing carbon emissions and enhancing energy security. India’s electric vehicle market is growing quickly, fueled by changing consumer behavior, tech innovation, and strong investments.
Key trends include:
- Charging Infrastructure Expansion: Ultra-fast charging networks are being developed in major cities (Mumbai, Pune, Ahmedabad, Hyderabad, Gurugram, Bangalore) and along key highways, improving EV accessibility.
- Government Initiatives: The FAME India Scheme, with ₹11,500 crore allocated under Phase-II, and the 2024 MEC initiative aim to boost local manufacturing and create jobs. Additionally, ₹800 crore is allocated for setting up 5,833 charging stations.
- Consumer Awareness: Rising concerns about air pollution and climate change are accelerating EV adoption among urban consumers.
- Public Transport Electrification: EVs are increasingly used in public transport, including buses, auto-rickshaws, and ride-hailing services. In 2023–24, India recorded 1.67 million EV sales, including 3,693 electric buses.
- EV Integration in Logistics & E-Commerce: Businesses and e-commerce platforms are increasingly adopting EVs for deliveries and logistics, aligning with sustainability goals and reducing emissions.
How is the company leading the shift toward green logistics?
With a strategically mapped network of 380 locations across India—spanning key states such as Maharashtra, Gujarat, Telangana, Andhra Pradesh, Karnataka, Madhya Pradesh, Chhattisgarh, NCR, Tamil Nadu, Punjab, and Rajasthan—Jassper Shipping ensures wide-reaching connectivity. This extensive network goes beyond Tier 1 cities, extending into Tier 2 and smaller towns, enabling the delivery of accessible and sustainable logistics solutions across diverse regions.
The company plans to expand its EV fleet from 58 to 150 vehicles within the next two quarters. This growth is backed by strategic partnerships with leading supermarket chains, FMCG brands, and pharmaceutical companies, including D-Mart and Big Basket. The company ensures high-quality service while fostering a greener and more efficient supply chain for last-mile delivery.
Beyond fleet expansion, we are deeply committed to enhancing the well-being of its delivery partners. The company offers life and health insurance, along with stable employment opportunities, for individuals operating within its logistics network.
