the infra development sector
According to Jitender Aggarwal, CMD, the Rental Industry should not be seen as a mere equipment buyer but as an important stakeholder in the infra development sector.

How has the Rental equipment market in India grown over the past few years and how can it ensure financial feasibility and sustainability in the long-term?
The Indian Equipment Rental Industry has grown steadily over the past decade and has carved a significant space in the Construction Equipment market. According to ‘Off Highway Research’, two-thirds of the construction equipment sales is by rental companies. Sales have risen from 47% in 2010 to 67% in 2020-2021 and the industry is growing noticeably.

The Rental business is both organized and unorganized, but to exploit the opportunities for growth, rental companies must become more organized. Sustainability and economic feasibility will remain major challenges for both the unorganized and the owner-driven companies, since they may often find it difficult to leverage the opportunities in the infrastructure sector, especially in the longer run.

Rental companies should adopt the best business practices from international rental companies, particularly in Europe and USA, plus, leaders in this industry will have to push for modernization of the rental business.

the infra development sector

How is the entry of OEMs in the rental business impacting rental companies?
OEMs have begun entering the rental business, which is posing a challenge to the rental companies. Since the rental industry is the biggest customer of construction equipment, this move of the OEMs is detrimental to their business. Moreover, finding a profitable balance where all stakeholders can support each other for mutual growth is needed and they must all work in synergy.

Since renting equipment is perceived to be more profitable for construction companies compared to buying equipment, it is important that OEMs and equipment rental companies complement each other in catering to the needs of the infrastructure sector; they should work in tandem, and not be competitive.

If construction companies/contractors want to purchase equipment, OEMs should sell but when they want it on rent, OEMs should not supply them; instead, they should coordinate with the rental companies in providing the equipment.

What needs to be done to make the Rental industry more organized?
Imbalance between demand and supply of infrastructure equipment in the market owing to the buying of large number of machines by rental companies is another problem. This may show growth of the CE Industry, but rental companies need to maintain a profitable balance in the size of their fleet for economic viability and sustainability. Focus should be on maintaining a conducive business environment for which some transformative measures and policies are needed so that the industry can make good progress.

The Rental Industry is largely unorganized – a factor which has been detrimental to its image. It should not be seen as a mere equipment buyer but as an important stakeholder in the infra sector.

Rental leaders and Rental association CERA are in discussion with stakeholders on several issues that the rental companies are facing. We intend to organize formal deliberations wherein all the stakeholders can put forth their views and find a solution collectively. Equipment Rental Industry leaders will have to come together to frame policies and create a more conducive environment for the growth of the industry.

How can India’s Rental Industry contribute towards the CE Industry’s economic, social, and environmental goals?
As per research by ERA - European Rental Association, renting can lead to significant reductions in carbon emissions, in the range of 30% and sometimes over 50%. Therefore, as an important and profitable option for construction companies and contractors, the government should incentivize renting for them so that they opt for renting. For the industry to achieve its sustainability goals, all the stakeholders in the infra sector (construction companies, construction equipment industry, rental companies, OEMs, and financers) should join forces to find the right solutions.

G20 theme ‘One Earth, One Family, One Future’ reflects the priority of Green Development and Climate Finance. LiFE reflects the vision of Prime Minister Narendra Modi that aims to accelerate resilient and inclusive growth for sustainable development. Technological advancements to reduce carbon footprints must be embraced by the CE industry.

India’s Rental Industry should therefore focus on sustainability and on the economic, social, and environmental aspects, in line with the goals of the Global Rental Alliance (GRA). The Union Minister for Road Transport and Highways Nitin Gadkari has also underlined the significance of shifting from diesel variants to electric and ethanol-based equipment.

How is the concept of renting equipment becoming a more viable option for the end-users?
Rising cost of equipment and operations and maintenance, space constraints, and utilizing capital for core construction business, has shifted customers’ attention from direct purchase to renting equipment, making the renting business a profitable option.

Demand for renting is increasing as it helps medium and small contractors to focus on their core construction business, which is making the rental industry more competitive. The challenge is to maintain the demand and supply ratio so that the entire CE industry benefits.

The equipment rental industry is not merely a buyer of construction equipment, in fact, India’s rental industry is one of the biggest customers of OEMs. Many rental companies have flagged complaints on poor after-market services, unavailability of spare parts leading to machine downtime, which affect business profitability due to the prolonged breakdowns. OEMs and the Rental business owners should work together and support the CE industry.

What is the current product portfolio and fleet size of AGGCON Equipments?
AGGCON is one of the leading and fast-growing infrastructure and mining equipment rental companies in India with an integrated operations network across the country.

We see ourselves as a rental partner and follow modern trends and practices that help construction companies build more sustainably. We think and act proactively and with flexibility to bring the best rental solutions for infrastructure companies.

AGGCON has a large fleet comprising of machines for road construction, foundation building, lifting, and concrete equipment, supported by a team of experts, skilled operators, and maintenance staff. We provide all equipment, including specialized products on a rental basis for projects of various sizes across the country.

We are serving the infrastructure sector as a rental partner in a number of prestigious projects in various sectors across India. We follow global standards, the latest trends, and the best practices to cater to the needs of the infrastructure sector. We have experts for project management and for managing key accounts. Our focus is to provide innovative solutions, and an advanced rental fleet with the technology to help customers meet their project completion goals in the stipulated timelines.

What do AGGCON’s skill development and training programs entail?
We have trained operators to deliver efficient and safe operations. In fact, operators are the brand ambassadors of a rental company and hence important for its image building. The operators are trained on the equipment and to do preliminary preventive inspection of the equipment, and to keep it running smoothly.

A company can be confident of adding new technology to its equipment if it has skilled operators to run it. So, skill development of operators and other technical personnel is important for us. We also hire and train female operators.

We also mooted the idea of organising exchange programmes and have written to the Global Rental Alliance (GRA) as exchange programmes will bring standardization and uniformity in the rental market of India and transform the industry into an organized industry. GRA has suggested that member associations could organize delegations from their country to visit other GRA member events and the hosting association could organise rental company visits during the event.

How is your company strengthening its brand value?
Brand value is not built in a day; it is a dynamic process. AGGCON was established in 2003. Our clients include all the major infrastructure companies - both in the public and private sectors – with whom we have worked in various prestigious projects across India.

We organize training programs and participate in various exhibitions and conferences to showcase our company’s capabilities and services, and network with the stakeholders. We also support industry events through sponsorship. We are looking forward to our participation at bauma Conexpo India and are also in discussions with the organizers of Excon 2023.

What are AGGCON’s CSR activities and what recognitions has the company earned in the recent past?
Our corporate social responsibility policy is guided by the principle that with every business comes the responsibility to give back to the society and to the nation. In 2022, we contributed Rs. 75 lakhs towards PM Cares Fund, Swachh Bharat Kosh, and the National Defence Fund. We also run a special programme to promote and sponsor education of the girl child of our employees.

In 2022, AGGCON was recognized for its contribution to infrastructure development of India, and were honored for our distinguished services in the infrastructure equipment rental industry by Shri Nitin Gadkari, Union Minister of Road Transport and Highways. We were also adjudged the “Best Emerging Company of the Year” by Builders’ Association of India (BAI).

We bagged ASSOCHAM’s MSME Excellence Recognition of Haryana Awards for “Most Socially Responsible Company of the Year 2021-22” and for “Fair Business Practices Company of the year 2021-22”. We received the awards from Deputy Chief Minister Dushyant Chautala, Government of Haryana, at an ASSOCHAM Meet.
Kamdhenu: Promoting Best Practices & Solutions for Waterproofing
According to Saurabh Agarwal, Managing Director, Kamdhenu Colour & Coatings Limited, the company owes its success to the high quality of their products and the value proposition they bring to the end-users. Kamdhenu Paints has a wide range of

Read more ...

Tackling Waterproofing Stereotypes
Sameer Karkhanis, Founder, Odd Jobs Waterproofing, highlights the areas where waterproofing needs attention, the challenges involved, and suggests appropriate measures and remedies. In the constructed and operative high-rise buildings there are

Read more ...

Mahindra Logistics - Leveraging Technology for Seamless Customer Experience
Rampraveen Swaminathan, MD & CEO, Mahindra Logistics shares the company’s strategy of providing clients cutting-edge technology and cost-effective solutions to help them become more agile, and the sustainable initiatives being taken at their

Read more ...

PrimeTime Logi Services - Providing Holistic Logistics Solutions
According to Gaurav Agarwal, Director, PrimeTime Logi Services, the company is well-equipped to provide logistics solutions that are tailored to meet customers’ specific needs and committed to optimizing efficiency and reducing costs by leveraging their

Read more ...

Caterpillar’s Tech Driven Approach to Meet Customer Expectations
Amit Bansal, Director Sales & Marketing-Building Construction Products Division, Caterpillar India discusses the company’s plans to move to electrification and alternate fuels. According to International Monetary Fund (IMF), India's economy is expected

Read more ...

LiuGong India: Going from Strength to Strength
LiuGong is steadily strengthening its presence as a total solutions provider in the road construction and mining sectors by developing advanced products that give high productivity along with fuel efficiency. For the road construction segment, LiuGong India

Read more ...

Precast India Connector - Helping Precasters Overcome Cost & Time Overuns
Precast India Connections, a new entity of Precast India Infrastructures, has innovated and patented a method of achieving a Dowel-Sleeve connection that functions even in the horizontal direction. Kapilesh Bhate, MD, Precast India Connections, shares information

Read more ...

Garware Technical Fibers Making a Difference
According to Tiru Kulkarni, President, Geosynthetics & Head, Garware Technical Fibers Limited, the company’s innovative solutions are creating an impact and replacing traditional technologies, and thereby adding a lot of value proposition to construction

Read more ...

J. Kumar Infraprojects - Automating Construction With Cutting Edge Technologies
J. Kumar Infraprojects has executed hundreds of infra projects across roads, metros, dams, and hydropower during the last 10 decades. Business Head Yusuf A S Inamdar, attributes the company’s success to its investment in high-tech machines, R&D, reliance

Read more ...

Everything is Possible Through Hard Work
BRO has been at the forefront of adopting the latest technologies, which are both environment-friendly and cost-effective, and have resolved many construction problems, while facilitating speedy execution of projects. The organisation has not only constructed

Read more ...

Why India is an Important Market for TEREX
Terex enjoys a strong brand recall in India’s construction equipment market, especially in crushing and screening, pick and carry cranes, and the more recent solutions for waste recycling. John L. Garrison, Chairman of the Board, President & CEO, and Kieran

Read more ...

Escorts-Kubota - Ready to Showcase Its Strengths to the World
Sanjeev Bajaj, Chief Executive, Escorts-Kubota discusses with S.A.Faridi, the synergy that the joint venture between India’s multinational conglomerate Escorts Limited and the renowned Japanese Company Kubota Corporation will bring to India’s construction

Read more ...

SROT: Indigenizing Production
Yusuf A S Inamdar, Director - Industry, SROT, and Regional Business & Technical Head, J Kumar Infraprojects Ltd, throws light on how the SROT Incubation centre, which is a vital step towards achieving an Atmanirbhar Bharat, will help budding entrepreneurs

Read more ...

Neptune innovates artificial sand, green sand & artificial aggregates
We have four major divisions within Neptune: our Building Material and Construction Technology Division focuses on building construction materials. We are a leader in fly ash brick plants, concrete block and paver manufacturing plant, CSE brick plants, red

Read more ...

Everest Engineering Equipment - Catering to Mega Infra Construction Projects
Everest Engineering Equipment, exclusive distributor of GJJ passenger hoists and platforms in India, has grown tremendously with many new customers and repeat buyers. Discussing the company’s expansion plans, PV Ramdev, Managing Director, informs

Read more ...

Arihant Panel Fittings: Meeting Demand for Quality Products
We are providing customised products and innovative solutions by constantly investing in R&D to come up with new designs and technologies. Mahendra Jain, Director. Arihant is meeting demand for products such as quarter turn locks, compression locks

Read more ...

GMMCO: Providing a Seamless Experience to Customers
Gmmco Ltd., a part of the 2.9 billion dollar diversified CK Birla Group, is keeping up the Group’s legacy of helping build the India of tomorrow by offering world-class and innovative solutions for infrastructure and mining. V Chandrashekar, Managing

Read more ...

Moteurs Baudouin
We are fully geared up with the technological advancements required to meet the CPCB IV+norms with our flexible and dependable power solutions. Gurunath Kulkarni. For over 100 years, Baudouin has been designing the highest quality diesel and gas engines for

Read more ...

Builders Association of India: Bridging the Gaps
Nimesh Patel, President, BAI & Managing Director, Maruti Infrastructure Limited, discusses the challenges and issues faced by the construction and real estate industries of India; why BAI is propagating a Unified Standard Contract Document, and how the

Read more ...

Volvo CE India: Designing Machines to Give Power & Precision
Volvo machines are 10-15% more fuel efficient, they comply with CEV IV emission norms, and can run on alternative eco-friendly fuels such as biodiesel. We lay strong emphasis on operator training for efficient use of every machine that we sell, avers Dimitrov

Read more ...