Franna® – a brand of Terex (leading manufacturer of pick and carry cranes), has appointed Alpha Services as its first authorized Franna distributor in India. With this new partnership, Franna will bring its Made in India cranes closer to customers in the Delhi-NCR region. Alpha Services will provide full coverage including machine sales, spare parts, and service support to customers in the Delhi-NCR region.

Franna appoints Alpha Services as its first authorized dealer in India

Says Jaideep Shekhar, Managing Director (Asia & EMEAR), Terex Materials Processing India, “We are very excited about appointing our first dealer in India for Franna cranes. With the increasing usage of pick and carry cranes throughout India, this strategic partnership will support Franna’s growth objectives in the region. We look forward to working with them as we expand our reach across India.”

He informs that for over 40 years, Franna has dominated the Australia crane market and today these products can be found working in over 30 countries. “In India, the FR 17 is a new Franna pick and carry crane being manufactured at our Terex facility in Hosur. It brings a new level of safety to the crane industry in India. We have plans to come up with the 15 ton crane followed by the 23 ton, and in the rough terrain crane segment we plan to bring cranes with lesser tonnage than the current 45 tons. Our aim is to have a full basket of cranes ranging from 15 tons to 50 tons in the next two years. More new models will be introduced, and the volumes will also go up.”

Expressing confidence in the performance and safety parameters of Franna cranes in lifting jobs and in enabling timely completion of infra projects, he informs that Franna cranes are known the world over for their superior performance and their safety features. They can travel long distances at high speeds, reach jobsites in quick time, and undertake lifting jobs at several sites within the same day; plus, they require minimal set up time. Applications include machinery installations, shutdown work, mining, construction, hydroelectric, shipping & logistics, material handling, and more.

Comments Ragan J Gandhi, Managing Partner, Alpha Services, “We are delighted to add the Franna range to our portfolio of products and services and we look forward to working closely with Terex to strengthen their market leadership in the region. Franna is an established name globally; it was the first to develop the ‘pick and carry’ concept in the world, which later began to be developed by its competitors.”

Gandhi is confident that Terex’s ‘original’ Franna brand will win over competitors in the Indian market as the competitors’ products are based on Franna’s original design of the cranes. “Since the cranes will be manufactured by Terex in India, there will be a distinct price advantage over imports as well,” he says. “Pricing is a big challenge, but we are well equipped to promote the Franna brand along with the necessary support and services, given our 25+ years of experience in handling earthmoving equipment and pick and carry cranes in NCR.”

He adds, “Another advantage is that the banks and NBFCs will more easily finance a product that has proven safety features and other high-tech quality features. No doubt, the initial purchase price will be somewhat higher, but in the long run, customers will get value for their money when they experience lesser breakdowns of their cranes and less expenses incurred on spare parts & services.”

Established in 1982, Delhi-NCR based Alpha Services deals in Material Handling Equipment and is also a leading manufacturer of Goliath / EOT cranes. Alpha Services’ after-sales service network is manned by a local team of highly trained technicians.
Click Here
To Know More or to Contact the Manufacturer
Please let us know your name.
Invalid Input
Please let us know your Designation.
Please let us know your Contact Number.
Please let us know your email address.
Please brief your query.
Our other Value-Added Services:

To receive updates through e-mail on Products, New Technologies & Equipment, please select the Product Category(s) you are interested in and click 'Submit'. This will help you save time plus you will get the best price quotations from many manufacturers, which you can then evaluate and negotiate.

Invalid Input
Invalid Input
Invalid Input
Entrapment is a leading cause of injury and death when using MEWPs; operating equipment from the ground to position workers at height significantly increases the risks involved. Entrapment is where MEWP occupants become trapped between the controls or guardrails

Read more ...

Prime Minister Narendra Modi stepped into a specially designed elevator that took him straight to the 6.5m high National Emblem atop the new Parliament building. When he unveiled the National Emblem, India celebrated the superb sculpture - a symbol of New India

Read more ...

Enerpac has enhanced the ETR-Series Trolley System with higher capacity trolleys and swivel plates to accommodate header beams and other lifting systems. With a 50 metric ton (500kN) and now 100 metric ton (1000kN) capacity per trolley, the electrically

Read more ...

Plaksa India is providing electromechanical Screw Jacks, Electrical actuators, and Linear Chains for efficient operation of Lifting Systems used in industrial automation, defence, steel plants, renewable energy & logistic, etc. The products are manufactured

Read more ...

To remove avalanche debris, including tree trunks and rocks, the Neureiter team had to reach the Marxtenalm at 1,200 meters above sea-level in the Austrian Pinzgau. The operation involved a 3-axle »MPA« semi lowloader carrying a Liebherr R918 crawler excavator

Read more ...

Comansa and Rental Group Crane AS technical team have responded with agility to meet the specific needs of Aibel’s yard by deploying a 50-ton tower crane with a 80-m boom. The tower crane manufacturer and the technical team of its Norwegian distributor

Read more ...

Saudi Arabia’s Red Sea Project is the world's most ambitious and exciting tourism and hospitality project - a luxury destination created around one of the world's last hidden natural treasures. Mammoet’s MTC 15 on a barge is creating a 500t capacity

Read more ...

“We cater to a premium segment and have a market leading position in India and this FY, we expect 20% growth over the previous FY.” Jaideep Shekhar, MD (Asia & EMEAR), Terex Materials Processing India

Read more ...

Making a major move towards introducing bio-diesel powered solutions and compact piling rigs, Sany Bharat has launched 22 new solutions for varied applications including the road construction industry. These include the STC200 CEV IV truck crane

Read more ...

Construction equipment conglomerate Action Construction Equipment (ACE) is betting big on demand emanating for cranes across infra development sectors and industries. The reason why it has expanded its range to include the new higher capacity ACX 800

Read more ...

The new intelligently designed multi-tine grab GMM 50-5 has exceptional load-bearing capacity, resistance, and durability for tough applications in recycling and scrap handling applications in industrial goods, where choosing the right

Read more ...

Escorts Construction Equipment (ECE), launched NXT13DC CNG, India’s first Hybrid Pick-n-Carry Crane, with dual Fuel (Diesel & CNG) and RC2522, India’s first Mono Chassis Safe Crane with 25T lift capacity at Excon

Read more ...

Action Construction Equipment displayed its new higher capacity crawler, lattice boom crane and Backhoe loader at Excon along with its multi utility mobile cranes. The star attractions at ACE stand were its 49, 74 and 95 hp backhoe loaders

Read more ...

Potain showcased its new MCT 135 H8 tower crane at Excon that can lift maximum load of 8 tons at 15.3 meters working radius and a minimum of 1.5 tons at full 60m jib length. The MCT 205, 10-ton capacity crane with 60m jib length is finding encouraging

Read more ...

The newly launched GJJ passenger hoist has a cage length of 3.6 meters compared to the earlier 3.2 metres. It is designed to vertically transport materials like marble, granites, special windows, plywood, and other building materials. The CNC Stirrup Bender

Read more ...

The Government’s boost to infrastructure development with plans including Smart Cities, Affordable Housing, Tunnels & Bridges, etc, is fuelling the CE Industry for all kinds of equipment. Cranes are also likely to see demand escalate

Read more ...

Enerpac High Tonnage Cylinders for Heavy Lift in Harsh Environments. With increasing demand for heavier lifts in harsher environments, Enerpac has risen to the challenge with a new range of high tonnage cylinders. The cylinders offer outstanding durability

Read more ...

The Aerial Work Platform market is buoyant with demand outpacing supply, despite the rising prices and increased competition from second-hand imports. However, manufacturers, undeterred by the challenging situation, are bringing newer and more advanced solutions

Read more ...

Meghraj Singh, President, Aerial Platform Association of India (APAOI) and MD Rentease, discusses the demand trends in the MEWP rental segment, and the need for better understanding of safety, price regularization, and standardization in the industry

Read more ...

×
Sign-up for Free Subscription
'India Construction Week'
Weekly e-Newsletter on Construction Industry
Get the latest news, product launches, projects announced / awarded, government policies, investments, and expert views.
Click here to subscribe.