SOBHA Limited has topped the charts with a score of 80.2 in 'Best Practices' nationally for the 3rd consecutive year at the Track2Realty's Brand X Report 2020-21. It has secured top position in the 'Brand Disruption' category for its deep commitment to CSR initiatives and continues its dominance for the 5th consecutive year nationally. It was evaluated on parameters of fiscal management, execution, market depth, consumer connect, transparent deals, functional professionalism, care, employer, communication and desirable practices.
In this edition of the annual study conducted by Track2Realty, SOBHA is the 'Brand Leader in the Residential Segment' nationally for the 8th consecutive year and holds the brand leadership position in 'Super Luxury Segment' nationally for the 6th consecutive time. As the Indian real estate sector continues to recuperate from the second wave of COVID-19, SOBHA retains its Brand Leadership position for the 8th consecutive year in 'South India across asset class'.
Ravi PNC Menon, Chairman, SOBHA Limited said, "SOBHA's recognition on several parameters by the Brand X Report 2020-21 holds more significance this year since the challenges were huge due to the pandemic. We could stick to our well laid out processes with immense resilience and could maintain high levels of quality, transparency, and delivery on time. The recognition by the Brand X Report reinforces our commitment to build a stronger brand with a sharper focus on customers.''