Manitou Group's Interactive Event Sees Large Stakeholders Congregation

Manitou Group
Company to focus on emerging markets and increasing product customization backed by technological advancements.

The France-based material handling equipment group's recently concluded dealers and customers meet in picturesque, Spain which saw large scale participation from company's dealers, suppliers, financial analysts, and customers from across the world. The event displayed range of products offerings from Manitou's stable, comprising the Manitou telehandlers, mine tyre handlers, Gehl/Mustang telehandlers, and Gehl/Mustang skid steer loaders, and access platforms as well. It was concurred along with interactive sessions on the company's marketing strategy and round table conferences on topical business and equipment utilization issues.

Delivering the key note address at the event, Mr. Jean-Christophe Giroux, President & CEO Manitou group, said, "Preceding three years has been difficult for business due to contraction of global markets. We decided to organize the event termed ‘Festival' in order to have a common platform with our stakeholders involving the customers, dealers and suppliers. The event has been planned to exchange information and reassure faith among our stakeholders that Manitou will continue pursuing business expansion through sustained development of technologically advanced products and solutions". Manitou's products find their applications in agriculture, construction, industrial markets and in "New Business" like mining or Oil&Gas.

Manitou Group Interactive Event Festival

He informed, "Despite slowdown in business, we continued with our expansion plans through acquisition of Gehl in 2008. Slowdown in business neither allows us to discontinue our production activity, nor loss in business. Sustained emphasis has continued to be given in improvement of product quality and customization."

Equipment Demand
Mentioning about the Manitou's future expansion, he said that the company will continue to lay its faith on its 1,400 dealers (in 120 countries), 1600 suppliers, 24 subsidiaries and eight product units manufacturing 400 different models. Despite 65% share being held by the promoting family, Manitou is a much professionally managed company.

"We're planning to expand our presence in emerging construction markets where equipment demands are being led by core infrastructure, industrial and residential construction. He said, the maintenance of industrial projects is further likely to create demand for Manitou's products that are safe and reliable to operate as compared to conventional product offerings. The marketing strategy to promote the products in the emerging markets presently will be through concept building of the products among customers. However, increased promotion of the products will depend on enhanced expansion and utilization of the dealership network, which has been modest, he further said. Dealers attending the meet from BRIC countries during the interactive meeting of the conference said that enhanced emphasis has to be laid by the company for product financing".

NBMCW July 2012

Click Here
To Know More / Contact The Manufacturer
Please provide your details we will contact you as soon as possible
Please let us know your name.
Invalid Input
Please let us know your Designation.
Invalid Input
Please let us know your City.
Please let us know your State.
Please let us know your Country.
Please let us know your Contact Number.
Please let us know your email address.
Please brief your query.

Escorts Showcases India's First Hybrid Backhoe Loader & Tractor at Esclusive 2019

At Esclusive 2019, Escorts' annual innovation platform, Escorts Limited announced India's first Hybrid Concept Backhoe and Tractor powered by both fuel and battery, and in the range of 70-75 HP, which can be boosted up to 90 HP with the help Read More ...

World Tunnel Congress 2020

Preparations for the World Tunnel Congress (WTC) and 46th ITA General Assembly 2020 in Kuala Lumpur are in full swing at the Kuala Lumpur Convention Centre (KLCC). “Registration should be made as soon as possible due to the early bird Read More ...

India Off Highway Vehicle Summit 2019, Pune

To be held from 27-28 November, the Summit will provide the right knowledge platform to government officials, executives and experts engaged in national and international projects. India’s construction equipment market is soaring with rapid Read More ...

World Infrastructure Congress 2019

Development in the real estate and infrastructure industry has undergone a dynamic progression over the last decade and is moving towards a positive revolution in the near future. Even though the industry has faced multiple challenges Read More ...

Demtech 2019

India’s first demolition conference, Demtech, to be held on 13 Nov 2019 at Hotel Sahara Star in Mumbai. The event will highlight demolition, recycling and remediation amongst professionals in the construction industry. Formation of the IDA Read More ...

CNH Industrial announces ‘Transform 2 Win’ Business Strategy at New York Investor Day

CNH Industrial N.V. announced its new five-year 2020 – 2024 business plan ‘Transform 2 Win,’ at its Capital Markets Day event in New York, U.S.A. wherein the company presented a detailed strategy to transform its structure and performance Read More ...

LINNHOFF and GMMCO Enter Exclusive Distribution Alliance

In a strategic marketing alliance, LINNHOFF India, a leading manufacturer of asphalt mixing, has formed a dealership alliance with GMMCO, a leader in infrastructure development. Under the partnership, GMMCO will undertake exclusive sales Read More ...

Volvo Trucks Command Center Preventing Downtime

The new centralized Volvo Trucks Uptime Center in Bangalore is rendering end-to-end services for ensuring higher availability of its trucks by reducing incidences of breakdowns. P.P. Basistha visits the state-of-the-art facility to see firsthand Read More ...

Cat launches financial arm in India; opens up business opportunities for customers

Caterpillar, a global major manufacturer of earthmoving equipment, is committed to offer financial and extended protection services and solutions to its customers. Towards this end, it has launched its financial arm in India – the company Read More ...

CTBUH India Challenges in Elevatoring in India

CTBUH India, the country chapter of CTBUH – a not-for-profit organization with headquarters in Shanghai, Venice, and Chicago, recently organized a conference on the challenges and opportunities of elevatoring in the Indian context Read More ...

DBIN Hosts Financiers Meet

The sale of Compact Construction Equipment is gaining momentum in India and, therefore, easy availability of financing options for customers is inevitable. Doosan Bobcat India (DBIN), the Indian subsidiary of the global leader in compact Read More ...

World of Concrete Asia 2019 unfolding new segmentation & participating brands

World of Concrete Asia - a leading concrete and masonry industry exhibition, will be held on December 11-13, 2019 in Shanghai New International Expo Center. The show will be visited by domestic and foreign contractors, subcontractors, real estate Read More ...

Conference on Technological Advances in Concrete Pavements & Bridges Organised by ICI (Hyderabad) Telangana Centre

Indian Concrete Institute (Hyd) Telangana Center had organized a one-day national conference on “Technological Advances in Concrete Pavements & Bridges” on 6 July 2019 at Hotel Best Western Ashoka, Hyderabad. It was inaugured Read More ...

CII Excon 2019 Biggest Festival of Construction Equipment Industry

The Confederation of Indian Industry (CII) has announced the 10th edition of EXCON - South Asia’s largest construction equipment trade fair, to be held in Bengaluru from December 10-14, 2019. The flagship initiative of CII in the construction Read More ...

Belt & Road Business Summit on Infrastructure and Construction Machinery organized by CCCME

CCCME's Belt & Road Business Summit held during CICEE exhibition in Changsha, was attended by senior officials from the embassies of the different countries in China. They discussed issues concerning infrastructure and construction Read More ...

Zoomlion Showcases 66 machines & Smart Technology

Zoomlion displayed its manufacturing strength, smart technology and 66 new 4.0 series products. The range included concrete machinery, cranes, earthmoving machinery, aerial work machinery, industrial vehicles, and its overseas Read More ...

New Building Material & Construction World

New Building Material & Construction World
MGS Architecture

Modern Green Structures & Architecture

Modern Green Structures & Architecture

Lifting & Specialized Transport

Lifting & Specialized Transport

Indian Infrastructure & Tenders Week

Indian Infrastructure & Tenders Week