Terex Mineral Processing Systems - Malaysian Brand Building

Terex Minerals Processing Systems recently organized an Open Day for its customers and dealers in Asia at its Subang Jaya Factory in Malaysia. The participants were customers and dealers from entire region including Vietnam, Korea, Taiwan, Sri Lanka, Indonesia, Thailand, Singapore, Malaysia and India. With participation of over 150 key customers and dealers, this event was a great Brand Building Exercise by Terex Minerals Processing Systems.

There was also an impressive Equipment Display put up at the factory premises. On display were a large Jaw Crusher Model ST 47 along with the Jaw Crushers Models JW 42 and Model JW 40. There were 4 types of Cone Crushers on display including the popular models TC 1300 Cone and TC 1000 Cone. A large Gyratory Cone Crusher Model J 50 was on display along with the 3’0" HITX Gyratory Crusher. Customers also took interest in the Horizontal Shaft Impactor on display. Customers from India showed keen interest in the large size crushers which were on display at the event.

The day started with a Presentation Session on the complete range of Static, Wheeled and Modular Crushing & Screening Products offered by Terex Minerals Processing Systems. The Technical Presentation was made by Mr. Mike Schultz, Global Product Manager - Crushers, Terex Mineral Processing Systems. Mr. Schultz highlighted features and benefits of Terex’s equipment range comprising Vibrating Grizzly Feeders, Apron Feeders, Vibrating Screens, Jaw Crushers, Horizontal Shaft Impactors, Vertical Shaft Impactors, and Cone Crushers. There was a special Technical Session on Manufactured Sand which was highly appreciated by the audience.

Value of Malaysian Operation

Choosing Malaysia as the venue by Terex for its dealers-customers meet was owing to its vital operational presence in Malaysia itself. According to Mr. Jason Talbot, Global Product Line Director, Terex Minerals Processing Systems “our Malaysian Plant Operation is key to our business in entire Asia and this is the reason we opted for Malaysia for this occasion in order to provide the customers and dealers an appropriate feel of our plant, the high quality standards maintained and our business operation as a whole.”

According to Mr. Talbot, the Malaysian Factory supports the customers in Asia by providing quality machines as well as Parts and Service Support. This is also an important manufacturing facility which supports the global operations.

Mentioning about the support provided by the plant for its Indian operations, Mr. Jaideep Shekhar, Director, Sales & Marketing – Asia said, “Terex Minerals Processing Systems uses the Malaysian facility as a key support hub for the Spare parts and Service Support for customers in Asia for all machines manufactured in Asia as well as at different locations throughout the globe.”

According to Mr. Shekhar, the excellent response to the Open Day showed the keen interest of the customers in Asia in Static and Wheeled range of Crushers and Screens.

The Plant

Terex’s Malaysia facility can be described as a completely organized and integrated manufacturing entity in itself. The Plant which is Certified with ISO-9001:2008 is equipped with complete manufacturing infrastructure for manufacturing range of Jaw Crushers, Cone Crushers, Horizontal Shaft Impactors, Vibrating Feeders and Vibrating Screens. The plant operates on lean manufacturing systems. The customers were taken to the Factory Premises after the Equipment Display.

Manufacturing infrastructure of the plant consists of milling machine, located at the machine shop. There are a total of 12 major machining machines available in the factory including Zayer, Giana, Vertical Bourer, etc. The welding shop is completely integrated to the machine shop. Welding along with Critical Parts manufacturing is undertaken in house to maintain the desired quality standards set by Terex. Intra plant movement of parts from the welding shop and machine shop is supported through batch of EOT cranes.

The plant maintains high quality standards and there are separate Test Bays for testing Jaw Crushers, Cone Crushers, Vibrating Equipment, etc.post production. Each machine is run of the test bed for an average of 6 hours before the Quality Check is approved. Critical parts i.e. shafts, frames are tested with hardness tester. Micrometer is used to check most of the incoming parts and machine parts to maintain the quality standards.

All machines are painted under coat & finishing with GLOSS level of 90%

Terex Minerals Processing Systems also offers its customers the facility of repair and major overhaul of the crushers at the factory. Trained Service Experts at the Factory are available to do the Service overhaul jobs. The factory is having a separate warehouse area to stock spare parts and components required for the end users and dealers and is separate from the production stock. This helps to achieve better customer focus and quick delivery of parts to the customers.

Terex Mineral Processing Systems - Malaysian Brand Building

NBMCW September 2010

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