Tadano completes acquisition of Demag Mobile Cranes business

TADANO
Tadano Ltd. has completed its acquisition of the Demag Mobile Cranes business. The transaction brings together two of the top names in the lifting equipment industry – each well known for safety, quality, innovation, and performance. The Tadano and Demag brands now leverage a long-combined history of manufacturing and lifting experience. Working together, the duo will push forward, innovate and contribute to the success of their customers worldwide.

The Tadano Group’s long-term goal is to become the global leader in the lifting equipment industry, and the Demag Mobile Cranes acquisition is one vital step toward achieving that goal. The company will continue to work tirelessly to be a premier crane choice and satisfy the lifting needs of its customers by providing them with safe, high-quality, efficient, and innovative equipment and technology.

Demag’s transition into the Tadano Group will be seamless, and customers can expect that they will be able to carry out business as usual – right from the start. For the most part, the customer will continue to work with the same Demag sales, service and parts contacts as have up until now. Only the last part of their respective e-mail addresses will change from “@terex.com” to “@tadano.com.”

Demag has long produced some of the world’s finest mobile cranes. Every dedicated Demag stakeholder – customers, distributors, suppliers, etc. – infused the company with great value. As the journey with Demag begins, Tadano is committed to providing a seamless transition and ensuring carrying out important business, smoothly and successfully.

This change is an opportunity to combine strength to better serve lifting business of the customer. The company will leverage synergies between Tadano Ltd., Tadano Faun GmbH (TFG), and Demag throughout the value chain, including crane design, procurement, production, and sales support, to further benefit customers.

Tadano’s Corporate Philosophy is Creation, Contribution and Cooperation. The Tadano Group delivers its Core Values – Safety, Quality, and Efficiency Based on Compliance – in each and every of its products and services. Given this corporate culture and its approach of continuously improving manufacturing, its affinity with Demag is very high, from the foundation up.

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