The Sixth Element: Responsibility as a critical design component

Bimlendra Jha
Mr. Bimlendra Jha, Vice President (Long Products) - Tata Steel, explains why an Initiative like 'RAISE' is imperative in the current building scenario.

What is 'RAISE'? Why is there a need for an Initiative like 'RAISE'? How is it different from other design competitions?
'RAISE' stands for Responsible Architectural Initiatives and Structural Engineering, and is an Initiative by TATA TISCON in the construction sector. There is a trust that the 'TATA TISCON' name brings and we want to take that trust forward by bringing innovative, economic, buildable solutions for our country.

As the construction industry grows rapidly in India, profitability is taking the upper hand over responsibility. Responsibility should ideally be the sixth design element which designers have to keep in mind while designing. Quality and integrity tend to suffer as a result of increase in demand. At TATA TISCON, our focus is on responsibility at affordable cost.

This initiative has two objectives. First is to encourage creation of designs more suitable to Indian conditions with appropriate choice of material and design elements while keeping the overall cost structure affordable. Second, RAISE aims to spread awareness and education about responsible architecture and structural engineering. It brings Architects and Structural Engineers on a common platform to deliver overall value while bringing in new design concepts to enhance flexibility, beauty, functionality, energy saving etc.

There are specific elements of the competition that focus on innovation in the design concepts to promote flexibility, modularity to help the customers utilize structures over a long span of time with their changing needs.

The 'RAISE' competition was initiated last year. How has your experience of the first cycle been so far?
The response to RAISE in the first cycle was overwhelming. The first cycle of the RAISE Awards was focussed on "responsible" buildings built in the last five years. The competition was launched in 10 cities namely, Delhi NCR, Pune, Ahmedabad, Hyderabad, Lucknow, Coimbatore, Kolkata, Guwahati, Jaipur and Patna. We received 750 registrations from many architecture & structural engineering firms. The quality of entries was such that the jury found it extremely difficult to shortlist and select the winners. It was heartening to see the response from the building construction industry and even better to realise that people have been building responsibly but have not got due recognition for their work. The program culminated with the Award Ceremony and Panel discussion at Kolkata in July next year where eminent personalities from the Architectural and Structural Engineering world and dignitaries from industry bodies such as INSDAG participated & welcomed this Initiative from TATA Steel.

RAISE

What is 'India Homes – 2020'? How is it different from the first round of the 'RAISE' Initiative?
This is an all-India, open, design-build competition for practising engineers and architects. The theme is "Flexible Homes for the future." The house was chosen as the primary design unit because in India, a house symbolizes a lifetime of ambition, so all of us who have been given the opportunity to build, need to do it consciously and responsibly. And, it has to maintain its relevance through the constantly changing circumstances that the future brings. This competition is unique because it asks for designers and engineers to envisage the needs of the future and then gives them an opportunity to try their theories out in real life. TATA TISCON intends to bring further relevance to this competition by actually building the winning entries in some real locations across India to test the feasibility of the designs. It's like a housing laboratory for the future. It's different from the first RAISE because that focused on built projects which exhibited responsibility in different ways; here the idea is to design with responsibility as a critical aspect of the design brief.

What are 'Flexible Homes'? Why was this chosen as the theme for the competition?
Individual home builders (IHB) build, typically, only once in life and need a house that suits them through the changing circumstances, without too great a cost in terms of time, money and resources. Initially, he may build it intending it for a couple to use only, and eventually, his family may extend and the space may prove inadequate for his needs then. So the idea of 'Flexible' Homes became interesting. Imagine having a house which can transform easily depending on the needs of the owner. RAISE: 'INDIA HOMES - 2020' is a competition that invites ideas that can make a conventional house a flexible one, without the flexibility being a strictly temporary solution. Through technology, engineering and innovation, we hope to see a huge number of professionals putting their mind to this idea and coming up with creative solutions.

TATA TISCON is looking forward to partnering the winning ideas by building these on real sites across India, showcasing responsibility towards the consumer.
NBMCW November 2012
Allcargo: Technology Enabling Inclusive Environment for Women

Allcargo: Technology Enabling Inclusive Environment for Women

As technology continues to drive innovation in logistics, diverse perspectives are essential for tackling complex challenges. Women's contributions are increasingly integral to technological advancements in the field, fostering creativity

Read more ...

Aardour Worldwide Logistics: Fostering Leadership Opportunities For Women

Aardour Worldwide Logistics: Fostering Leadership Opportunities For Women

“Increasing representation, closing the gender gap, and implementing targeted initiatives will empower more women to pursue careers in logistics, fostering leadership opportunities, entrepreneurship, and skill development for

Read more ...

Indicold: Technological Integration widening Women’s role in Logistics

Indicold: Technological Integration widening Women’s role in Logistics

Traditionally, the male dominated logistics industry was associated with heavy lifting work, where people got an entry level job and worked their way up. With changing times and mindsets, this perception has changed. Today, multiple

Read more ...

Jet Freight: Bringing Diverse Perspectives and Contributions Through Women

Jet Freight: Bringing Diverse Perspectives and Contributions Through Women

The role of women in technology and innovation within the logistics sector is poised for positive evolution in the coming years, driven by several key trends and factors. Efforts to create inclusivity are gaining momentum, with companies

Read more ...

JTL: Encouraging Gender Diversity to enhance Quality of Service

JTL: Encouraging Gender Diversity to enhance Quality of Service

Just as a successful business requires a reliable team, managing personal and professional responsibilities demands a robust support system. This can take various forms, from involving your spouse and grandparents to hiring a reliable

Read more ...

KSH Group: Fostering an Inclusive Environment

KSH Group: Fostering an Inclusive Environment

The unique perspectives that women bring to their responsibilities and roles at the workplace, foster collaboration, productivity, and superior service delivery, which are leading them to take senior positions that historically

Read more ...

KSH Distriparks: Digitalization and Automation closing Gender Gap

KSH Distriparks: Digitalization and Automation closing Gender Gap

Reflecting on my journey in logistics, I've encountered typical challenges faced by women in navigating male-dominated environments and overcoming career hurdles. To overcome these obstacles, I've focused on enhancing my expertise

Read more ...

MLG: Bridging the Knowledge and Skill Gap

MLG: Bridging the Knowledge and Skill Gap

“Recognizing the urgent need for diversity in talent, MLG assumes a pivotal role in bridging the knowledge and skill gap within the logistics sector. We are dedicated to actively encouraging and supporting women to pursue fulfilling

Read more ...

NCS: Helping Women Bring Valuable Skills to the Industry

NCS: Helping Women Bring Valuable Skills to the Industry

I found myself having to navigate a predominantly male environment, both among colleagues and drivers, who were unfamiliar with working alongside female seniors. This presented difficulties, but I approached the situation with

Read more ...

Snowman Logistics: Promoting Gender Diversity Through Training Programs

Snowman Logistics: Promoting Gender Diversity Through Training Programs

To promote women's advancement in logistics, both the industry and government can implement initiatives like mentorship programs, training programs, equal representation in leadership roles, flexible work arrangements, networking events

Read more ...

SuperProcure: Enabling Gender Inclusivity

SuperProcure: Enabling Gender Inclusivity

The logistics industry has transformed the role of women and the level of their engagement in this industry. Traditional logistics used to be a space where 80% of manpower was put into fieldwork, making it a male-dominated industry where

Read more ...

TVS ILP: Crafting a More Inclusive Environment for Women in Warehousing

TVS ILP: Crafting a More Inclusive Environment for Women in Warehousing

Amid the echoes of machinery, a silent revolution is brewing in the Indian warehousing industry. In the clatter of crates, we find the rhythm of change. Traditionally characterized by its inherent nature to employ more men and

Read more ...

MSDE: Building Skilled Workforce for India's Construction Sector's Growth

MSDE: Building Skilled Workforce for India's Construction Sector's Growth

MSDE’s skill development programs ensure that construction workers not only gain proficiency in traditional construction techniques but also acquire digital literacy skills that are now essential for technology-led construction practices.

Read more ...

CIDC: A Multifaceted Approach for Skilling the Construction Workers

CIDC: A Multifaceted Approach for Skilling the Construction Workers

CIDC adopts a multifaceted approach for skilling of construction workers. By recognizing existing skills and offering comprehensive training programs, internships, and executive development opportunities, CIDC empowers professionals at all

Read more ...

IESC: A Collaborative Approach to Skilling the Construction Workforce

IESC: A Collaborative Approach to Skilling the Construction Workforce

IESC bridges the skills gap in infrastructure construction equipment operation and maintenance with their NSQF-aligned programs, industry collaboration, focus on emerging technologies, and initiatives to create a skilled

Read more ...

NAC: Skilling Construction Workforce With Industry-Driven Practices

NAC: Skilling Construction Workforce With Industry-Driven Practices

National Academy of Construction (NAC) leverages industry-aligned curriculum, qualified trainers, and strong industry connections to equip construction workers with skills they need to succeed.

Read more ...

CREDAI: Upskilling Construction Workforce & Promoting Worker Welfare

CREDAI: Upskilling Construction Workforce & Promoting Worker Welfare

CREDAI champions construction worker training, safety, and social skills development. A total of 1,00,000 workers have been trained by Credai Kushal. The last couple of years have seen unprecedented increase in residential and commercial real estate

Read more ...

CASE Construction Equipment: Empowering Operators Through Skill Development

CASE Construction Equipment: Empowering Operators Through Skill Development

CASE Construction Equipment empowers operators by investing in their skill development through comprehensive training, third-party certification, and strategic partnerships aimed at fostering operator success and industry growth.

Read more ...

Tata Projects: Upskilling Workers & Embracing Technology in Construction

Tata Projects: Upskilling Workers & Embracing Technology in Construction

Tata Projects is investing in workforce through upskilling programs, technology adoption, and partnerships with skill development councils. They're empowering workers, improving safety, and driving innovation in construction industry.

Read more ...

To get latest updates on whatsapp, Save +91 93545 87773 and send us a 'Saved' message
Click Here to Subscribe to Our eNewsletter.