Responding to a poser about its initial Indian initiatives, he claimed that Sekisui is currently targeting South Indian states on priority to install its ground water conservation units and then exploit the business potentials of the North-East Region of the country. The company has already installed its two units in Jaipur, Rajasthan and is evaluating business strategies to set up similar units in water deficient areas across North Indian states including Haryana and Punjab.
Quoting global research reports, he said that India is projected to have a 50% shortage of water by 2030 and in contrast its key competitor China on the other hand will be able to reduce the water demand supply mismatch to half. In fact, the Indian policy makers have decided to increase water use efficiency by 20% till 2017 as a part of the action plan on climate change and new policy initiatives of the government are opening up new business vistas to the Sekisui's water conservation system.
To begin with, the company is interacting with local consultants, architects, civil engineers, and contractors working in the private sector to promote our products and also roping in Japan embassy in its Indian product promotion initiatives. Currently, hectic negotiations are on with the targeted state governments and talks are in advanced stage with the central agencies to install similar systems, he claimed.
Explaining functions of the Cross-Wave system he added that the system is a water holding material for rainfall accumulations installed within underground reservoirs and it has been certified by the ARSIT, as a Japan's new technology product for ground water conservation mechanism. In the process, the underground water space created by Cross-Wave effectively controls flood of rivers and drainages. Alongside, it also provides a system through which stored rain water can wisely be used as per requirements for different purposes including daily life usage, industrial or during hours of crisis including emergencies.
Elaborating on the technicalities of the product, Mayasuki said that the Cross-Wave system is a light-weight, easy to transport and very simple to install. It can be used for a variety of civil engineering purposes as light weight fill material or temporary construction material. Since no concreting work is involved, it's speedy in installation.(1000m3 could be installed in 2 weeks). Its installation process is very simple involving digging, spreading and laying lining sheets, piling up Cross-Wave, setting spacer and finally covering up with lining and protection sheets.
The application areas of Cross-Wave system is very effective in controlling flood, rain water harvesting, groundwater conservation, industrial purposes and irrigation, fire fighting and meeting any type of natural disaster. Cross-Wave can be used from less than 100m3 to more than 10,000m3. Water stored can be used for fountains on small stream to develop hydrologic cycle that can further add to the quality of life. Over 2000 units are successfully operating in Japan for the past 10 years.
Since the Indian economy is growing fast with focus on infrastructure development and green buildings; rain harvesting system, flood control measures and controlling overflow in redeveloping areas, Sekisui Cross-Wave system could be very useful. Company's Indian operation has already chalked out an impressive program for the promotion and marketing of Cross-Wave system. Aiming at pan India presence, it has divided the country into four regions, namely; North, East, West and South, focusing on each region's specific requirements largely in view of the depleting water table in some regions and heavy rain fall in others, the system will work wonders in meeting ever increasing water requirements of the masses, he concluded.