ACE Celebrates 25 years of Lifting India’s Growth

Action Construction Equipment (ACE)

Action Construction Equipment (ACE), India’s leading Construction Equipment & Material Handling manufacturing company, hosted a gala ceremony to mark its 25th anniversary at Gurgaon’s Ambience Highland. The event was attended by Chairman & Managing Director Vijay Agarwal and his wife Mona Agarwal, Director, son Executive Director Sorab Agarwal and his wife Mishu Agarwal, along with senior management of ACE and over 1200 stakeholders and industry leaders. Singer Mika Singh and actress Gauhar Khan enthralled the audience with their songs and dance numbers.

The event celebrated the glorious history of the company and ushered in its new growth journey 2.0. Vijay Agarwal, sharing moments of his inspiring journey, said, “From making the first crane under a temporary structure on an uneven land to creating India’s No. 1 crane company, the journey has been full of challenges. Today, when I look back, I feel proud that for every challenge we could find a solution and achieve many milestones, for which I am thankful to all who have supported us.”

Action Construction Equipment (ACE)
The company heads revisited the ACE’s achievements, shared successful growth stories through the years, and revealed the company’s future plans to achieve its ‘Vision 2025’. Commented Vijay Agarwal, “Today, we stand even more ‘Emerged, Empowered and Energized’ to race ahead into the future and achieve even bigger milestones to become the No.1 Construction Equipment Company in the country. We are committed towards ‘Lifting India’s Growth’ as we continuously strive towards offering innovative products integrated with efficient customer service and a robust sales and support network across the globe.”

He added, “Our history of growth and progress has been supported by our customers, suppliers, business partners and employees, who have been our pillars of strength through the years. Our customer-centric approach and focus on product development and innovation has made ACE the No.1 crane brand of the country. We have the largest portfolio of cranes in the country and along the years, we have added many more Construction Equipment and Agri products to cater to different sectors and industries. Moving ahead, we will widen our product portfolio by developing new product categories in Road Making, Backhoes, and Agri Equipment.”

Incorporated in 1995, ACE, today has a dominant market share of 63% in India and is the world’s largest manufacturer in the Pick ‘N’ Carry cranes category. The company has experienced steady growth and continues to scale new heights. It has also served and contributed to various structural policy reforms and growth factors led by the Government. Building on its 25 years of experience, the company continues to expand its client portfolio, projects and resources with emphasis on Made in India products to challenge global players.

Its R&D Center in Faridabad is fully equipped with modern facilities for the development and speedy commercialization of globally competitive products. With 8 state-of-the-art manufacturing facilities and the widest product range in the CE industry, it has an impressive portfolio of over 15000 customers across India and is steadily expanding its global footprint by exporting its products to around 30 countries. It is majorly catering to Middle East, Asia Pacific, Latin America and African regions.

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