Sany India Bringing More Value

Dheeraj Panda
Dheeraj Panda, Head - Excavator & Mining Business Unit, Sany India, shares his views with Maria R on the growing demand for infrastructure development equipment across various sectors.

With more than two decades of experience in sales and marketing, what is your projection for the Indian infrastructure construction market and the growth you see for Sany India?

The outlook for the construction equipment industry is largely positive. For a country like India where the GDP is growing above 7% per year, there are a lot of infrastructure gaps that need to be filled. Being an economic driver, the sector is naturally the focus of the government, which earmarked a sum of $92.22 billion for the sector in the Union Budget of 2018-2019.

This has also resulted in the private players, domestic as well as international, taking a keen interest in projects ranging from ports, inland waterways, roads, to airports and smart cities. The momentum is likely to continue, and we will see the industry getting more and more competitive. The general elections in 2019 may have some temporary dampening effect but it will be a temporary blip.

As for Sany India, we have doubled our growth in the past four years and are well poised to reap the dividends. As an end-to-end solutions provider with a wide product portfolio of Excavators, Cranes, Concrete Equipment, Port Machinery, Foundation solutions and Road Equipment, we can participate in every stage and aspect of infra development in India.

Sany SY350LC-9H

How do you see the current market of mining & earthmoving equipment and for excavators in particular?

The outlook for the mining and earthmoving equipment industry is quite optimistic as there is a lot of opportunity for the industry in meeting the infrastructure demand for the sector. Some industry reports have projected that the excavator segment will grow at a rate of 15-17% between the years 2019-2022.

The targets set by the government for road development (whether it is under the aegis of NHAI or projects like Bharatmala, Gram Sadak Yojana etc) will ensure the need for equipment which is efficient and has the ability to work under tough conditions as well. Plans for ports and airport development under the Sagarmala, Inland waterways and the Udaan programme has provided further impetus. With the huge amount of work that needs to be done, we will see an upward trend in sales of excavators in the foreseeable future.

This year, the total excavator sales are expected to cross 25,000 units, which is an improvement over the figures of 2017. The industry may witness a temporary disruption because of upcoming elections in certain states at the end of this year as well as the general elections next year. However, growth is expected to be back on track after that.

What about the capacities and features of your excavators?

Sany offers a wide portfolio of hydraulic excavators with capacities ranging from 2-tons to 75-tons, which are used for diverse applications ranging from plantations, earthwork, road projects, irrigation, quarrying and mining. The excavators robust structure ensures reliability and profitability, and the machines can deliver their best even in the harshest of working conditions.

We are also committed to deliver high profitability through better productivity and best-in-class fuel economy. This is brought about with a combination of advanced hydraulic systems and superior synchronisation of hydraulics with engine.

Sany SRT55D

There is stiff competition with contractors looking for advanced equipment along with multi-dimensional support services from OEMs to complete their projects on time. How is Sany meeting this demand?

At Sany, we ensure that our customers always get extra value for their money through technology and innovation. For example, our excavators incorporate technology for high fuel efficiency and productivity. Sany’s GPS tracking and monitoring system through a proprietary app shows real time data of the machine’s operation, precise location and operating hours to critical operating parameters, which ensures that customers can get the best operating efficiency from their machines.

In addition, we ensure availability of critical spare parts through over 100 touchpoints across the country. On the service front, we have an ‘8111’ commitment. We ensure that in case of any technical issues our service person reaches the machine in 8 hours. Our aim is to solve the issue within 1 day and that the downtime is reduced by providing 11 periodic services to our customers.

It’s almost a year or so since Sany entered the mining business. What feedback have you got for your mining equipment and what are the cutting-edge technologies that distinguish them from the competitors?

The response received for our mining foray has been promising and we have made good inroads into the segment. Our mining equipment had already proven its mettle in the international markets and the domestic market is no different. We plan to take forward our presence in this sector to new levels with the launch of more products in India.

Sany’s SRT 55D, Rigid Dump truck is equipped with a high-strength frame and is 20% stronger than any other product in the same category. It has a gross horsepower of 480kW, 650HP@1800rpm and a payload capacity of 60 U.S tons (55 metric tons), which is best in its class. High safety features are combined with reliability, durability, comfort and cost effectiveness.

India’s rental market is quite big, and its equipment requirements are a bit different from the institutional buyers. How strong is Sany’s focus on this major market segment?

With the increase in infrastructure developmental activities, the rental market will continue to be one of the key drivers for the excavator segment. The implementation of GST last year has given a further boost to the rental market by easing transport across the country.

The rental market demands the equipment to be reliable as well as flexible in terms of applications. Sany has consistently delivered excavators that can work on various applications; our 20-ton machine portfolio is an example of such versatility, which, coupled with reliability and better profitability, has helped us create a strong brand positioning in the rental segment.

NBM&CW September 2018

AJAX: Resilient & Resourceful

Debasis Bhattacharya, Head – Marketing, Sales & Product Support at AJAX Engineering, discusses what is making AJAX even more resilient and adaptive, as it finds ways to remain competitively strong despite the current slowdown Read More ...

Vermeer India: In the Forefront of Trenchless Technology

T. Ramesh, Country Head, Vermeer India, speaks on the widening scope of trenchless technology and solutions offered by Veermer for India’s infra development sector. Trenchless solution is used in constructing infrastructure Read More ...

INNOMAC: On a Roll

In 2019, Bangalore-based INNOMAC Engineering Industries launched a range of construction equipment such as Bar Cutting Machines, Bar Bending Machines, Suspended platforms, Hydraulic Home lifts and Building Maintenance Systems Read More ...

Louis Berger Tunnelling Through Challenges

Kshitish Nadgauda, Senior VP & MD – Asia, Louis Berger, shares information on the challenges encountered during tunnelling in the mountainous terrains of J&K and in the busy streets of Mumbai. Louis Berger has completed Read More ...

Wacker Neuson: Zero emission is the future

The Wacker Neuson Group continues to make targeted investments in research and development to expand its portfolio and position as a leader in technology in its core markets. The Group is actively working on new technologies Read More ...

Volvo Trucks: Adapting to Evolving Markets

Volvo Trucks International is enhancing its hauling capabilities, creating digitized interface in its products, and meeting the new emission regulations. Roger Alm, Executive Vice President, Volvo Group & President, Volvo Trucks Read More ...

Epiroc: Strong in India

Jerry Andersson, Managing Director, Epiroc Mining India, shares the reasons behind the company’s sustained growth in India over 60 years. Epiroc has completed 60 years in India, during which time, our machines have helped Read More ...

Ashitech to launch higher capacity asphalt batch mix plants

In a bid to target big contractors working on long stretches of the National and State highway and road projects, Gujarat-based asphalt batch mix plant manufacturer Ashitech will be launching 180-200 tph asphalt batch mix plants Read More ...

KYB Conmat - Developing tech-rich competitive products

Japanese Concrete Equipment manufacturing conglomerate, KYB Conmat has launched a new range of compact batching plants of 30-45-60 cum/hr capacities; wheel loaders of 1.2 cum and 1.6 cum; a new range of tower batch Read More ...

Tata Hitachi to scale up business with more products

Based on an evaluation of customer requirements, Tata Hitachi is introducing new, more sturdy machines; It has re-entered the backhoe loader market with its Shinraj model and plants to increase its product portfolio going forward Read More ...

PMP offers complete package of solutions to OEMs

PMP industries will continue to provide higher levels of equipments performance optimization through its integrated solutions for India and global markets. The company is offering a range of solutions for varied verticals of construction Read More ...

CASE India enters new product segment; launches its well tested 20-ton Made in India Excavator

The CNH Group is doubling its investments in India and consolidating its market presence by offering a value proposition to its customers. Neil Woodfin, VP AMEA and CE Global Alliances, CNHI International SA, and Raunak Varma Read More ...

Customer Satisfaction is at the heart of Mahindra

Vinod Sahay, CEO, Mahindra Truck and Bus Division and Mahindra Construction Equipment Division, shares the company’s plans for FY2020 keeping in view the current macro-economic factors. What growth prospects do you foresee in Read More ...

Manitou: Total Solutions Provider

From widening and upgrading its products to comprehensive aftermarket sales and support, Manitou South Asia is geared up to achieve sustained growth over the new year, says Hafeez Khan, Managing Director, Manitou South Asia. Read More ...

Liebherr places superior product offerings and services over pricing

Despite pricing being under pressure, Liebherr India will abstain from compromising on quality and safety of the product just to match the price offered by competitors. The company’s products will continue to be offered on the same Read More ...

Next Gen Compressors and Light Towers from Atlas Copco

Tony Van Herbruggen, General Manager, and S. Kumar, Business Line Manager, Atlas Copco Power Technique, Portable Air Division, share information on the company’s new technologically advanced products Read More ...

New Building Material & Construction World

New Building Material & Construction World
MGS Architecture

Modern Green Structures & Architecture

Modern Green Structures & Architecture

Lifting & Specialized Transport

Lifting & Specialized Transport

Indian Infrastructure & Tenders Week

Indian Infrastructure & Tenders Week