BKT’s Off-Highway Tire Never Tires

Arvind Poddar
BKT Tyres
BKT (Balkrishna Industries Limited), one of the leading Off-highway tire manufacturers, which has been in the business for around 3 decades, is poised to grow its presence overseas and more than double its turnover to $2 billion by 2020, through a slew of product innovation, marketing, and brand-building strategies.

Being a well-diversified Indian industrial conglomerate emerging globally as the preferred supplier to major OEMs in construction, agricultural, and industrial tire segments, BKT, unlike others, embarked upon doing things differently instead of doing different things and enjoys the privilege of being one of the country's largest tires exporters out of India.

The seeds of success were sowed in the early 1990s when the other tire companies in India were busy producing Highway tires for mass use mostly, Chairman and Managing Director at BKT, Mr. Arvind Poddar foresaw a unique opportunity in International business and audaciously initiated production in the 'Off Highway' segment. BKT's products, in short span of time, owing to its unmatched quality and performance, found unexpected recognition in World markets, and there began an unending story of BKT's triumph and innovation.

Today, with over 92% production being exported to over 130 countries across five continents, the company is focusing with a three-fold strategy of expanding its reach in the global market through the launch of new products and extension of its existing ranges. The vision is to double its current Six percent market share in speciality segment.

Designing, developing and releasing around 150-160 new tire sizes each year, BKT provides 2300 different SKUs (Stock Keeping Units) for various kinds of applications. It is the first tire company in India to produce the all-steel radial OTR tires, thus joining an elite class of all-steel OTR manufacturers in the world. It has products from 5" rim diameter to 54" rim diameter.

BKT Earth Max
With products available for the traditional vehicles like Dumpers, Graders, Trailers, Forklifts, Implements etc. to the technologically advanced machines like high horsepower tractors, combines, harvestors, GPS controlled vehicles, Articulated Dump Trucks, High-Speed cranes, sophisticated port vehicles & container handlers, etc., BKT, today has established its strong presence in the industrial, construction, and agricultural tire segments and becomes a 'One-Stop- Shop' for all off-highway tire solutions. Moreover, for the high power tractors, it has the latest 'IF' technology tires which can be used at low pressure on the field as well as the road.

BKT is consistently maintaining the quality of tires and its each product has to cross over 450 tough testing stages during the entire manufacturing process and then brings out one of the most reliable product in terms of the lowest claim ratio in the industry. The in-house mould design and production unit at Dombivali (Maharashtra) has enabled the company in achieving production flexibility and frequent change-over in the production cycle within a short time, resulting in a faster 'concept-to-market product rollout.

BKT Off Highway Tyres
As of today, BKT has state-of-the-art manufacturing units at Aurangabad (Maharashtra), Bhiwadi & Chopanki (Rajasthan), and Bhuj (Gujarat). With its emphasis and regular investment in the R&D, it complies with all national & international regulatory, statutory and pollution control norms. Being the first Off-Highway Tire manufacturer in India to be REACH compliant for its entire range of products, BKT has achieved the International Standard for Quality Management System (ISO 9001:2008) & Environmental Manag- ement System (ISO 14001:2004) certification.

Despite many challenges from the economic scenario and "me-too" companies (which without their production capabilities or focus on quality, are trying for a pie of OHT segment), BKT has grown exponentially with around 30% CAGR in the past 6 years. All in all, BKT endeavors a holistic approach in its operations with belief in offering a wide range of products, best quality, marketing and training support, reasonable prices, best after sales service, consistency and transparency in its dealings ensuring the company's reliability all over the world. It is working intensively to be at tandem with the emerging needs of its OEM clients and has the shortest response period amongst its competitors when it comes to delivering a new product while keeping the costs low and efficiency high adhering to the stringent most international standards.

'Growing together' and 'Sustainability', sums up the company's philosophy, being its mantra for continuous growth.

NBM&CW October 2015

Click Here
To Know More / Contact The Manufacturer
Please provide your details we will contact you as soon as possible
Please let us know your name.
Invalid Input
Please let us know your Designation.
Invalid Input
Please let us know your City.
Please let us know your State.
Please let us know your Country.
Please let us know your Contact Number.
Please let us know your email address.
Please brief your query.

Robbins offers attractive options to contractors to make its - TBM cost-effective

US Tunnel Boring Equipment manufacturer, The Robbins Company, will continue to make owning and operation of its TBMs cost-effective for Indian contractors. It will also explore newer vistas of engagement with Read More ...

Doosan Bobcat India sees a growing market for its light towers - and compressors

At bauma CONEXPO India, Doosan Bobcat showcased its light towers and compressors. According to BS Srinivas, Director - Portable Power and Ramachandran N, GM - Sales & Marketing, Doosan Bobcat is Read More ...

JK Tyre launches MINE Champion for the OTR segment

JK Tyres unveiled the company's new 14.00-25 36PR Mine Champion E4/L4 OTR Tyre during bauma CONEXPO INDIA, which has been specifically developed for the new-age Tipper Trucks and Wheel Loaders in Read More ...

Apollo Tyres takes 360-degree approach to promote its off-highway tyres

A new entrant in the Indian off-highway tire market, Apollo Tyres, has carve out a niche in this highly competitive business segment by offering a high quality & differentiated products backed by Apollo's Brand promise Read More ...

BKT AGRIMAX Tires Fitted onto Escorts' First Driverless Tractor

On September 6, 2018, when Escorts presented its Automated Concept Tractor at a grand event in New Delhi, attended by thousands of viewers, BKT was equally proud to announce that the new tractor range was Read More ...

BKT plans greenfield projects in USA and Waluj and new line in Bhuj

The Board of Directors of BKT, a market leader in the mining tyres segment, has firmed a capital expenditure (capex plan) of up to $100 million for setting up a greenfield tire plant with a capacity of 20,000 MT p.a in USA Read More ...

Escorts launches Autonomous Farming Solutions with India’s first Automated Concept Tractor

At Esclusive 2018, Escorts’ annual innovation platform, the engineering conglomerate launched India’s first Automated Concept Tractor that brings the power of next generation digital vehicle technologies for enabling Read More ...

Doosan Portable Compressors and Light Towers

Doosan Bobcat India Pvt. Ltd. is a subsidiary of the Doosan Group, which took over the global business of Bobcat and Portable Power Business of Ingersoll Rand in 2007. Ingersoll Rand pioneered the introduction Read More ...

Parth Rubber Tech presents wide range of track pads

Parth Rubber Tech Pvt. Ltd. was present with its comprehensive range of track pads for use in asphalt / concrete pavers and excavators. Parth rubber track pads feature better installation and replacement Read More ...

Quest Informatics offers advantages of BOT engagement

Quest Informatics’ BOT engagement model brings twin advantages of integrated offerings and change management to clients. BOT engagement covers the entire range of before-market Read More ...

Attivo signs MoU with Telangana Govt to set up infrastructure equipment manufacturing park

Attivo Economic Zones Private Limited, an initiative of Kanoria Foundation entity Srei, and the Government of Telangana has announced a 50:50 JV to accelerate industrial growth and socio Read More ...

iQuippo: Gearing up for the next phase of growth

Enthused by the government’s digital drive and focus on improving the ease of doing business, iQuippo, an initiative of Srei Infrastructure Finance Limited, is gearing up for its next phase of growth Read More ...

Elgi Equipments’ new trolley mounted diesel-powered compressor

ELGi Equipments, a leading air compressor manufacturer, showcased its new trolley mounted diesel-powered compressor– PG 550–200. This high productivity model comes with a pre-filter that makes Read More ...

Tata Technologies to work on turnkey projects in Off-highway CE business

Tata Technologies, a fast-growing engineering services and manufacturing enterprise IT, plans to leverage its business presence in the growing off-highway construction equipment business through Read More ...

BKT’s special construction machinery tires demonstrated

BKT, the multinational Off-Highway tire manufacturer, fielded its cutting-edge tires for construction and earthmoving equipment. Its Earthmax tire line has been specifically developed to favor the Read More ...

Sana Industries

Delhi-based Sana Industries is one of India's leading manufacturer and exporter of construction and earthmoving equipment. Products include Bar Cutting Machines, Bar Bending Machines Read More ...
NBM&CW

New Building Material & Construction World

New Building Material & Construction World
MGS Architecture

Modern Green Structures & Architecture

Modern Green Structures & Architecture
L&ST

Lifting & Specialized Transport

Lifting & Specialized Transport
II&TW

Indian Infrastructure & Tenders Week

Indian Infrastructure & Tenders Week