AI Logistix’s new brand highlights its vision, mission, and motto. As a young company its logo in red colour aimed to reflect the dynamism of the young company. But now, having established itself, the company is focussing on being seen as an Intelligent Logistics Company engaged in Green Delivery, hence, the logo colour is now green.
When the company began its journey to "deliver delight to the desolate rural," it soon discovered that the more immediate need was to optimise the last-mile transportation cost with zero carbon emissions. Hence, the new logo seeks to establish a stronger relationship of trust and loyalty with their customers.
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Lifting & Specialzed Transport, November - December 2022