Within two decades of its inception, Warrior, India's leading brand for safety shoes from the house of Liberty, has been successfully attaining a leadership position. The global acceptability of Warrior can be attributed to its innovativeness as well as its commitment to its channel partners, which has given the brand a strong presence even in the most challenging environments.
Warrior's impeccable performance has been achieved on the face of stiff competition in the highly demanding marketing battleground. In a message to its partners, CEO, Adesh Gupta said, "We truly value your sense of enterprise and your abiding partnership that has given additional muscle to our marketing efforts. I warmly welcome you to join us in our onward journey of Innovation in Safety with our constant endeavour to make the end-consumer walk and work with safety and comfort always with Warrior footwear."
The brand has now introduced a range of Warrior-Envy Safety Shoes developed with Popcorn Technology.