Excon 2011 Message : CE Growth Story is Intact

As the curtain was unveiled on Excon 2011 on its last day signs of accomplishment were writ large on the faces of all signalling the successful culmination of this mega event. "We never had Excon so good on all fronts particularly on CE business front was the general impression. It is reported that all the exhibitors had transacted good business at the event with number of enquiries floating and most of them getting matured.

The conclusion of Excon 2011 was indeed a great moment for the CE industry, whereas the pre-Excon period was the moments of anxiety and concern in certain quarters and hopes in most quarters due to uncertainties and volatilities of ongoing economic scenario gripping the industry. As the official publication when NBM&CW started preparing pre-review activities of Excon 2011, there were mixed feelings. But the situation started improving gradually as the event was closure to its start and it reflects in our interactions with nearly 150 participating companies according to report published in NBM&CW November 2011 issue. The negative sentiments were slowly changing to positive mode. Most companies felt that the present spell of slowdown was a short-term phase and in long-term, the prospects would remain good and could be better in near future. The inaugural message of the minister indeed lifted the spirit of the industry and it was confident that its growth story is going to be intact.How much more ingenuity the industry puts would matter in taking it to its next level of performance.

Excon is the only International show in India which focuses on construction equipment & machinery and spare parts and this five-day trade fair has witnessed the launch of over 500 new products this year. The most significant factor of this show was that the visitors came from all over India, Nepal, Sri Lanka etc and all the exhibiting companies have received good enquiries for their products. The specific focus of the exhibition was on efficiency, productivity, environment, and safety.

Talking about Excon, Mr. Vipin Sondhi, Chairman, Excon 2011 said that the event has assumed international character, attracting large number of overseas companies. Overwhelmed by the response the event has generated, Mr Anand Sunderesan, Managing Director, Schwing Stetter India described it as an excellent platform for the existing and new players to showcase CE industry's new products and services to the customers.

According to Mr. Vijay Sharma, Executive Director, Terex Equipment Pvt Ltd, we, being just 6 years in Indian market, expected a good deal of interest among the manufacturers as well as customers for this year's edition, and surely, Excon came to our expectations. In nutshell, we are quite satisfied with the kind of response we got from this prestigious platform.

For Wirtgen, the event was a great success from the day one and made significant move forward in carrying the message of productivity, efficiency, safety, and environmental awareness aspects of the industry. It would definitely pep up the sagging CE market being witnessed today in this part, but in a passing phase, said Stefan Wirtgen, President Wirtgen Group of Germany.

All in all Excon 2011 has emerged as an excellent platform for global players in construction equipment industry to tap the huge business opportunity in India's infrastructure sector.

Delivering his inaugural address as the Chief Guest of the event, the Union Minister underlined that the government has drawn up an ambitious plan to build state-of-the- art infrastructure across the country with main focus on the construction of world class highways ensuring inclusive growth, which is a part of its long-term strategy to accelerate the pace of the GDP growth.

Talking about the investments being made in the infrastructure sector, the minister said that the investment made in 2011 accounted for 7.9 percent of the GDP. The figure is likely to increase to 10.7 by 2017. During the 12th Five Year Plan, the infrastructure investment would be to the tune of US$ 1 trillion. To fund the infrastructure projects, the Minister advised that alternative sources of financing be also explored. The minister announced that the Government's Infrastructure Investment Fund is coming out with a public issue to raise about Rs.10,000 crore. Stressing on mechanization for speedy project implementation, he said mechanization is imperative to speed up the implementation of India's infrastructure projects to achieve a sustained economic growth in the next ten years.

Delivering his special address at the inaugural session, B Muthuraman, President CII said that India should have a solid manufacturing base, and quality infrastructure to achieve double digit growth. To achieve these, he added, the country needs quality construction equipment. He urged the industry to go for high technology absorption, and enhance its design and engineering capability. The industry should try to market itself in a better way so as to attract the best talent, he advised.

In his theme address, Vipin Sondhi, Chairman, Excon 2011, said that roads are critical to promote inclusive economic growth in India, and for this reason, infrastructure should continue to remain a dominating theme of the country's growth story.

Quoting the CII-IECIAL Report on The Indian Earthmoving and Construction Equipment Industry Vision 2020: Commanding New Heights, which was released by the Union Minister at the event, Mr Sondhi said that the Indian construction equipment industry is expected to grow at a compounded annual growth rate of about 21% to reach the size of $23 billion by 2020 from the current level of about $3.3 billion. By 2020, the industry is expected to create at least two million skilled jobs in maintenance and operation alone - that is, excluding the jobs in manufacturing of equipment.

Mr Glenville da Silva, Chairman, IECIAL in his address said that the government should articulate its environment policy to exploit the potential of the mining and power sector; come up with a new Land Acquisition policy that would speed up road infrastructure, and do away with multiple differential taxation systems across State boundaries to support the construction equipment and infrastructure industry.

Tracing the genesis and progress of Excon he said that in 2000, when the first edition of Excon was organized, the total number of construction equipment in India was just around 8,000 units. Thanks to the government's ambitious infrastructure projects, the equipment industry grew by seven times over the last ten years. Currently, there are about 60,000 units of construction equipments and India's CE industry today account for over 6% of the global market. Quoting the CII Report, he said that during the next decade, India's construction equipment industry is expected to grow six times from the current level, and would have over 3,30,000 units.

In his Welcome Address, Mr T T Ashok, Chairman, CII Southern Region said that the government should focus on addressing the issues of the industry in land acquisition, rehabilitation, tolls, among others. He remarked that in the last ten years, the construction industry is driving the economic growth of the country. The government used to be the prime players in the past but today private players drive the growth. The portion of infrastructure investment to GDP has doubled in the last ten years, he said.



Mr Chandrajit Banerjee, Director General, CII, in his concluding remarks, said that the increased size of Excon reflects the upbeat mood in the Indian construction equipment industry which is poised to grow manifold with the entry and expansion of global OEMs.

For CE Industry, five days of Excon were adrenaline packed dedicated to showcasing of a vast spectrum of products and services from pins to heavy machineries, unveiling of new products and services, new customization and after market initiatives and above all demonstration of rare marketing bonhomie and marketing blitz. Myraid mood of CE companies participating in this event are reflected in our editorial staff interaction report published hereafter.

Excon 2011 witnessed JCB India displaying its new product offerings with long-term aim to expand and retain its market presence, P.P.Basistha reports.

JCB India Limited is adding new dimensions to its equipment offering. The increasing stiff competition in construction equipment sector, makes the company, expand its products portfolio. Emerging requirements from construction sector is an added reason behind the new initiative.

Extended product offerings include: new 3 DX super backhoe loader, 3DX-XTRA backhoe loader, and 4DX backhoe loader. The company chose Excon 2011 to display the new products. Stronger in its class, the new backhoe loaders comes with JCB ecoMAX turbo charged water cooled engines with increased cooler size for better performance in hot and dusty conditions. According to the company, the machine has 6-in-1 front shovel with high break out force for better loader productivity. Better visibility, improved front reach, lower turning radius and high tractive and breakout forces give 'best in class' loader performance, says the company. 4DX also comes with similar engine as that of 3DX super backhoe loader. The machine has 1.2 cum loader bucket and a 17 ft excavator, enhanced tear out forces and bigger bucket size to enhanced productivity. While the 3DX-XTRA backhoe loader has 0.30 cum bigger size bucket for better excavation economics. Extra working speed of 123 km hydraulic pump for material handling per hour is the added features according to JCB.

When asked about the reasons behind enlarging the company's mainstay selling backhoe loaders by giving a new makeover to the equipment, Mr. Vipin Sondhi, MD & CEO JCB India Limited said, "infrastructure sector across verticals is well-poised to grow during the 12th plan period barring certain aberrations. This will keep creating good demand of backhoe loaders for various applications. With new product line, we will look to tap the market more effectively. Our new range of backhoe loaders can undertake multiple functions of both digging and loading more efficiently." JCB claims to command 75% market share in backhoe loaders segment in the country.

However, on growing demand from infrastructure sector and competition he stated that good numbers of new entrants have been making recent product launches to take a slice of the backhoe loaders market. Taking indication of the new development, JCB's decision to give a new dimension to its main product offering by adding new features to suit multi-various job requirements seems to be timely. JCB has also launched small capacity 2DX backhoe loader. The machine is powered by Kirloskar 49 hp, kirloskar 4R810 engine and comes with a shovel capacity of 0.60 cum and bucket capacity of 0.18 cum. Mr.Sondhi informs, " The 2DX is a highly fuel efficient backhoe loader that will lower the entry point of mechanisation in the country."

Increasing competition in mainstay business is making JCB diversify into other product offerings. On the higher part of the value chain, the company displayed its new 430 ZX wheel loaders during Excon 2011. Available with two engine variants comprising JCB Common Rail BS-III complaint 130 hp and Ashok Leyland BS-III complaint 130 hp engine. 430 ZX wheel loader has bucket options of 1.5 rock bucket, 1.7 general purpose, 1.9 general purpose and 2.5 cum bucket for coal. " The loaders will be marketed in coal and iron ore loading. The construction aggregate market is also an area where we will promote the equipment with its bucket options. One of the prime USPs of the company is the higher reach of the buckets for tipper and wagon loading." Also on the higher part of earthmoving value chain, JCB displayed its JS 210 Heavy Duty, 21 ton tracked excavator. Fitted with Isuzu tier-2 engine, the machine comes with bucket options of 0.9 cum and 1.02 cum.

Talking on emerging requirements, Mr. Sondhi says, "Based on heterogeneous nature of Indian construction market, we are now in the process of expanding our products portfolio in other segments and

JCB has recently launched the new 15 ton Liftall pick-n-carry crane. Available in two models Liftall 1553 and 1554, the cranes come with 3 section and 4 section telescopic boom. For fulfilling the emerging requirements from road construction sector we launched VM 115 soil compactor and VMT 860 tandem roller which are both powered by JCB engines. Our skid steer loaders and tele handlers are also in demand these days and finding its use in nursery, irrigation applications, palletisation functions in brick yards and also for other material handling at construction sites."


The introduction of new range of equipment is expected to drive the top and bottom lines of the company. Mr .Sondhi says, "given the strong demand fundamentals from the construction sector demand potential exists for our new equipment and we expect to increase the sales of the equipment importantly our backhoe loaders by providing various attachments to the equipment for undertaking various applications. New range of equipment equipped with rugged features making them attuned to Indian job site requirements will also drive sales."

Market Retention

Extending product offerings is a new business initiative that is well likely to provide dividends to the company in the long run, provided it is able to market the products effectively to appropriate demand pockets. However, the expansion can get circumscribed owing to the stiff competition in the sector. This will call for a strong product positioning by the company. Mr. Sondhi says, "being a premium product manufacturer, we always ensure that our equipment are cost competitive to operate. Launch of high fuel-efficient JCB, Ecomax engines, which are being fitted in our backhoe loaders is a new step towards the direction."

He mentioned, "our products continue to be recognized as being highly reliable, productive and durable, characterized by faster cycle time, high digging force and less maintenance support. To ensure that our machines are reliable, we make them pass through 10 qualifying tests during production process, all of which help give our products a strong market positioning." He adds, "for better equipment uptime, we have got good understanding with Kirloskar and Cummins, our engine suppliers. Further, for better equipment integration, we have started making our own engines. Better filtration and fuel injection allows JCB engines to take on adulterated fuel minimizing equipment downtime."

However, market retention will be looked into by JCB through strengthening its customers support. Mr. Sondhi says, "with 54 dealers across the country and 400+service outlets, we are adequately positioned in terms of equipment availability and customer support. We intend to strengthen the position further by being closer to the customers." The multipronged approach of the company to expand its market presence seems to be a direction in a right way. However, with demand unfolding coming fiscal, the basis of the company's marketing strategy will stand to be justified.

Tata Motors displayed its newly launched 'Tata Prima' and 'LPK series' of tipper trucks during Excon 2011 under its 'Tata Construck' brand. Commenting on the launch, Mr. Ravindra Pisharody, President, CVBU, Tata Motors said, "Tata Motors is committed to continuous product development, enhanced customer support, easy finance schemes and end-to-end solutions for the growth of the construction and mining industry. Innovative solutions that meet the requirement of the customers and the legislation have been introduced. Our range of Construck vehicles at Excon 2011, explain the benefits of the Tata Motors Construction and Sectorial product solutions as well as the extensive range of onsite service offerings. We will continue to help grow this industry with continued product innovation and enhanced customer service."

According to Mr. Vinod Sahay, Head Sales & Marketing, Medium and Heavy Commercial Vehicles, "The new products will be more productive, more fuel-efficient, easier to operate and maintain, thus, demonstrating the company's commitment towards developing the construction and mining industry. Both the products provide faster turn round and reliability based on advanced engineering all ensuring higher return on investments."

The launch of Prima series brings Tata Motors into the league of Premium High end tipper manufacturers who are making inroads in large Indian mining and construction projects. Tata motors is planning to and to build its market presence into the segment. "The product is premium in its class and will is equipped with world-class features such as common rail engine, heavy duty drives line, comfortable HVAC cabins for best in class performance. All this ensures higher return on investments for customers. But most importantly, to make operating costs economical for owners, the vehicle comes with extended maintenance cycles and is available with service and parts contracts said Mr. Sahay.

With its extensive network higher availability is ensured. Tata Motors has extensive Service & Spares Infrastructure network across India with 1000 workshops and 7700 retailers ensure effective service and availability of spare parts in every site.

Tata Motors is also providing 24x7 onsite service support wherein company trained expert would be available to ensure effective preventive and repair maintenance.

For Prima, Tata Motors has exclusive Service engineers to ensure after sales support for every site where the tippers are Operating.

The size of Indian Tippers Markets incl high end tippers is substantial and heterogeneous, therefore a scope for new product launches from Tata Motors. Future new launches based on emerging requirements, are to be made by TATA Motors would be backed by design and engineering improvements for higher operational efficiency. The tippers features will contribute to higher utilization of asset and reduce trip time and fleet size. These tippers have extended Service Intervals, all of which will help lower operating costs for our customers, said Mr Sahay.

To reduce operating costs and downtime of the Tata Construction trucks, Tata Motors has its Reconditioning programme that undertakes reconditioning of the vehicle aggregates at Tata reconditioning centers. Component replacement involving gear box, turbo charger, pressure plates, Power STG pump, air compressor, starter motors, and alternate assembly is provided at the centers. All this would help the customer in higher availability of Construction truck and lower down time said Mr. Sahay.

Taking note of slow sales in iron ore mining sector, Powerscreen, have already put in marketing strategy to tap emerging construction aggregate business, mentioned Mr. Damian Power, Director -Global Product Line during Excon 2011.

Mr. Power said, "the present ban on iron ore mining has brought sales of our tracked units down. To neutralize the impact of falling sales, we will have to focus on construction aggregate markets. With change in focus, we have been able to market 60% of our tracked plants to the aggregate sector and remaining to the mining sector as compared to 90% earlier directed towards mining and 10% towards aggregate markets. We are planning to tap the aggregate sector based on the self-propelled mobile features of our plants. This will help the equipment work close to the aggregate deposit sites thereby cutting down on transportation costs for the contractors."

In accordance with the new strategy to venture into the aggregate sector, we have started providing application training to our dealers. Engineers and other technical experts from Ireland are being brought in India to carry out the training process for our 100-300 tph tracked plants. Powerscreen is imparting training to its 5 dealers in India and don't have any plans to appoint additional dealers as of now. To make our products cost competitive, we will continue to emphasize for local product development at our plant in Hosur, informed Mr. Power.

Mentioning further about Powerscreen's new strategy, Mr. Rajen Khoda, Director Sales, South Asia & Middle east, said, "We would aggressively look to tap the road aggregate sector to build up our top and bottom-line. Sales will be promoted based on the mobility selling feature of our tracked units. With high fuel costs mobility element will help quarry operators to reduce supporting material transportation units. Mobility will facilitate easy installation of the units at the quarry site. Not to mention, tracked mobile features will ensure the equipment to move inside and at shorter distances from the quarry sites, based on the job requirement of the quarry operators." Mining sector has been the mainstay business for Powerscreen prior recent issues with Iron Ore Mining. Powerscreen will look to take upon the road construction aggregate market through its 200 tph tracked unit offering.

Mr. Khoda pointed out, "we would be in a position to offer price value to the customers, as the units are now being manufactured at the new Hosur plant near Bengaluru through a good deal of localized components. Customers will also stand to benefit as the resale value of our tracked units are quite high."

Liugong India launched a series of new equipment including wheel loaders, tracked excavator and motor graders during Excon 2011.The new launches characterized the company's resolve to create a broader market for its equipment base on emerging requirements from India's construction and mining sectors. President Liugong India, Mr. Sunil Sapru said adding that the products manufacturing from company's commissioned plant at Pithampur, Madhya Pradesh to suit Indian conditions and environmental norms.


CLG 835 BS-3 and CLG 856 BS-3 wheel loaders come with operating weight of 11,200 kg and 17,100 kg and have proven themselves as a cash cow to lot of contractors. These products can be offered or customized with attachments viz, forks, grabs, log handlers, high reach (dump) buckets, side dump buckets, special buckets for handling asphalt zipper for road rehabilitations & soil stabilizations, snow cutter etc. Whereas a newly launched 21 ton class tracked excavator (CLG 920 ) is characterized with fuel-efficient power train, reliable components (Kawasaki), advanced electronic VDO gauges & sensors, ergonomically designed, excellent all round visibility and manoeuvrability with ease of operation even in rough terrains, safety cab with inbuilt ROPS/FOPS and fully air-conditioned cabin. Earlier in this year, Liugong has also launched CLG922D and CLG 920D hydraulic tracked excavators in India.

Broader Product Offering

According to Mr. Sunil Sapru, President, "the launches of the new products are in accordance with our plans to provide wide range of solutions to the Indian infrastructure projects. The business model we adopt, provides value based solution to customers with total product solutions in terms of quality, reliability, durability & its cost effectiveness resulting in Value for Money with low operational cost, total solution (one stop shop) and the right vendor choice. The products in place too has excelled in various segments and lived upto its reputation & appreciation and accolades for its performance - competitive pricing with high returns, productivity, serviceability, parts availability and product support."

Further he re-iterated since we have enough space available at Pithampur plant and to have optimum plant utilizations with vendor development and supply chain management initiatives, the plant is ready to go full stream with the new launches.

He informed that they are going to introduce more products in accordance with their plan to provide total solutions to Indian Infrastructure projects and customers. The development of supply chain with complete focus for localization of their products is equally supported from the company's local R&D based in India & equally supported from its headquarters.


Enhanced product availability is the focus for Liugong. Mr. Sapru said, "With objectives of having our presence across India, we have set up our own offices in major cities/metros supported with logistic/parts centre in Chennai & Indore and further being very close to the customer through dealers network."

"To make our equipment affordable & project viable, we have cooperated with major financing companies for longer gestation periods and also offer operation and maintenance contracts, fleet management contracts, maintenance and repair contracts besides undertaking turn key projects supported by our entire products line. The initiatives will neutralize the ongoing impact of high interest rates and pressure on margins faced by equipment owners in India at par with their global counterparts." Liugong has set a target to sell 750 machines in 2012 as compared to 525 sold in 2011.

New business ventures

On new business ventures Mr. Sapru said, "LiuGong Machinery Corporation has acquired a major Polish company HSW (Huta Stalowa Wola) construction equipment division and its distribution subsidiary, Dressta. The acquisition is another bold step in LiuGong's global growth strategy.

LiuGong & Cummins Inc., global power leaders signed a joint venture agreement to build a new mid-range engine manufacturing facility in Liuzhou, Guangxi province, in southern China. The agreement was signed at LiuGong Headquarters in Liuzhou by Wang Xiaohua, Chairman of Guangxi LiuGong Machinery Co. Ltd., and Steve Chapman, Group Vice President of Cummins & Chairman of Cummins China. The new joint venture operation named Guangxi Cummins Industrial Power Co; will commence engine production meeting Tier 2 & Tier 3 emissions by 2013."

"We believe in creating long-term partnerships, bringing mutual benefit, effective development with meaningful & fruitful results. Further we emphasis the relationship develops faith which is the resultant of proving credibility and meeting expectations all the time and in time," added Mr. Sapru.

With the mission LiuGong has created its sustainability, laid more emphasis of being more flexible in meeting different applications, environmental norms, and moreover the market demand.

Volvo CE Indian operation is maintaining a good tempo with positive impact on sales and volumes, said Vincent Tan, President Region Asia, Volvo CE. Talking about market demand in India with up to 20% in 2011 alone, he said Indian CE market is set to expand rapidly and has matured enough to face present spell of slowdown. Today, customers do not only demand quality products and services that are tailored to their specific requirements but also look for rapid parts and technical services. They are now more confident in new technology, such as Care Track remote telematics as provided by Volvo.

India, he added needs tremendous infrastructure development and there has never been a better or more optimistic time than this to focus on the country for companies like Volvo willing to invest in new products manufacturing, services and effective distribution network. Volvo CE has an extensive products range that is ideally suited to the emerging needs of country's infrastructure development. Volvo appreciates the requirements and is utterly committed to India.


Mr. Tan during his discussion, summarized an impressive list of investments made so far in India. Underlining the company's confidence in the country, he highlighted the efforts made to expand and strengthen its distribution network here growing from three dealerships in 1997 to today's 13 and 860 sales and service personnel.

Speaking about customers response to these developments, Mr. AM Muralidharan, Managing Director, Volvo India, said that it is very heartening that more customers are using Volvo products in a number of applications, including general construction, road building and maintenance, demolition etc. Volvo CE is increasingly using this segmentation approach to promote and market its extensive products range. The distribution of products and services is done through a pan India network of independent dealers and in some cases, Volvo-owned distributors keep the customers satisfied by offering an extensive network of service technicians, and service points. Company's other offerings include: financing, leasing and used equipment sales, Reman is another offering to provide better service with more components ready from its stocks in quickest time. Through a sizeable investment in its Peenya facility in Bangalore, Volvo is planning to expand its manufacturing footprint, to double the production of its existing road machinery line, and to start manufacturing of medium seized excavators by this year end. At current capacity, we estimate to be able to meet market demand by 2015. At Excon 2011, the company highlighted its fuel-efficient equipment and several of them made first ever appearance in the Indian market.

Heavy lifting equipment Rental Company and turnkey project developers, Allcargo Logistics Limited, a part of the AVASHYA Group, participated in Excon 2011and is planning to create a bigger footprint in industrial projects sector through its combined fleet of equipments facilitating transportation, lifting and erection. The company will proceed to develop industrial infrastructure projects such as Infrastructure, Hydrocarbons, Thermal Power, Cement and steel, wind mill erection among others.

"Our future strategy is to explore business opportunities with EPC contractors involved in executing industrial projects. With our wide asset base of transportation equipment comprising 550 trailer trucks, 250 numbers of Goldhofer specialized transportation equipment for moving over dimensional project cargoes and mobile and crawler cranes with different lifting capacities of 150-250-750 tons; we are well positioned for the successful execution of industrial projects," says Mr. Umesh k Shetty, CEO Projects and Engineering solutions Allcargo Logistics Limited.

Mr. Shetty further says, "Our intensified focus is to find business opportunities in bigger size industrial infrastructural projects. To gain share in bigger projects, Allcargo has entered into an alliance with world leaders in heavy lifting solution providers Mammoet of Netherlands. Under the collaboration, Mammoet will provide crawler lattice boom cranes from 1000MT upto 5000MT besides technical support for erection and lift plan. We have jointly undertaken execution of Indian Oil Corporation's refinery project at Paradip (Orissa) for Heavy lifts and are also executing projects for L&T involving critical heavy lifting jobs at OMPL, Mangalore and IOCL Paradip" Allcargo is planning to further add more number of crawler cranes in the capacity range of 250 to 750 m tons in the near future.

"The successful execution of industrial projects without incidents requires complete understanding of the lift applications. In accordance with the same, we undertake a complete survey of the project and its lifting requirements through our highly trained personnel and also by using advanced AutoCAD and solid works design.

Besides, so far we relentlessly focus on customer satisfaction and high standards of quality and commitment to complete the project on the given schedule. To strengthen our equipment fleet, we are planning to add cranes worth Rs.120 Crores which comprises both crawlers and Telescopic.

According to the company, AllCargo has a state of the art "operations, engineering and knowledge centre" at Panvel , which is OSHAS 18001 certified and has qualified as an associate member of LEEA (Lifting Equipment Engineers Association) UK ,which is a globally recognized industry related association for lifting equipments. In line with expanding business and industry demands, the company regularly hires fresh Graduate Engineers where we motivate and train them to execute the job in safe and systematic manner. The company recognizes the need to invest in trained human resource besides quality equipments.

"Also as a part of future business expansion, we are interested in getting into overseas projects. However, the depreciation of Indian currency slows down and high interest cost which is a matter of concern for us," says Mr. Shetty.

Escorts Construction Equipment Limited (ECEL) had a very significant presence at Excon 2011 where they displayed 15 different equipment, spread across all the categories of equipment they are dealing with, said Divisional Manager-Marketing, Mr. Puneet Chhabra. The products on display included recently introduced Hydra 1665, a 16T Hydra crane with hydrostatic transmission and Carraro-make axle which can reach at a height of 65ft and can travel at 40km/hr. This latest offering will open up a new segment for the company.

Besides these, a new crane in TRX series, the TRX 1651, a 16T crane which can reach at a height of 51ft and can travel upto 40km/hr was displayed. The product has a new Tata engine. They also exhibited DIGMAX 4X4 for the first time, along with the Loader version LOADMAX. Powered by 76 hp engines, the product has been especially designed to suit the Indian conditions with 1.2 cu.mts front bucket and best in class dumping heights and payload capacities. Restyled tandem vibratory roller in both soil and tandem categories were also presented. Safety feature like SLI from Robway, Australia was showcased as fitted on one of the Pick-n-Carry cranes.


The traded products on display included Escorts-Comansa- JIE Tower crane model 10CJ140-8T - with working radius of 60m and Max load -8T, the crane features flat top design with patented auto reeving change system. Escorts-Manitou Scissor lift 100 XEL and FX and Pro 5 series of Escorts-Doosan Forklifts evinced lot of interest. The FX series of Escorts-Doosan Forklifts were the new introductions which have been specifically customized for Indian Conditions while the Pro 5 series Forklifts have established themselves as the top end forklifts for the most rugged performance. The truck crane portfolio was represented by Zoomlion -Escorts QY 70V532 - a 70 T lifting capacity crane with maximum lifting height of 60.2 m with jib. The Wheel Loader and Motor Grader product portfolio were displayed through XG 932-III an Escorts -XGMA - 3 T class wheel loader and XG 31651 an Escorts-XGMA Motor grader with 175 HP engine.

On company's participation at Excon he said that participating at this show has always been an enriching experience and the 2011 edition was no difference. This show has established itself as a premier exhibition of the industry in the country and has always witnessed a good number of visitors from both India and abroad. The exhibition like Excon always gives an opportunity to showcase the product innovations and capability to deliver as manufacturer. They are satisfied for the fact that not only they could showcase their leadership status on pick-n-carry cranes with introduction of newer cranes but also could display the depth of their product portfolio.

Talking about capacity expansion plan he said that ECEL is a part of Escorts Group and have been at the forefront of construction and material handling equipment industry. During the last fiscal, it reached the invoicing turnover of over Rs.1000 cr and has sold over 7000 equipment. The company's plans to launch altogether new products aimed at export markets to the new application and market segment.

ECEL has also performed well in the earthmoving segment, selling over 1000 nos of DIGMAX - the backhoe loader and introduced three new models in the category. In the Pick-n-Carry crane segment, the company is poised to maintain its leadership position and is ready to launch four new models. The vibratory roller portfolio is being revamped. Capacity ramp up and development would go hand in hand, some of the initiative would fructify in the current and others may take a while. On the traded product portfolio, we would witness the introduction of many new products.

He avers, with all these, the company aimed to achieve substantial growth despite the fear expressed by the economic analysts and is looking forward to achieve 9000 units in the current fiscal.

Electromech announced its alliance with Zoomlion cranes during the event. Mentioning about the alliance Mr. Tushar Mehendale, MD, said, "we have recently entered into a strategic alliance with Zoomlion. Under the alliance we will manufacture and marketing the range of Zoomlion's hammer head, flattop and luffing cranes in the Indian market. Zoomlion's tower cranes range from 63 ton metre to the world's largest tower crane in operation, the 5200 ton metre D5200."

When asked that since Electromech has been a manufacturer and distributor of EOT cranes (Abus Cranes of Germany) how will it manufacture the new variants of cranes? Mr. Mehendale said that the operational mechanism for tower cranes stands similar to that of EOT cranes. Backed by their adequate engineering and R&D skills they will be able to manufacture the new product line.


Mr. Mehendale further said, "we will continue to address the new issues of maintenance and customer support in a bigger way. The response for Shuttle Lift rubber tyre gantry cranes has been good for us so far following our distribution with the US company previous year."

For Terex, Excon 2011 was a grand success which attracted large number of visitors both from India and abroad. "We, being just 6 years old in Indian market, expected a good deal of interest among the manufacturers as well as customers for this year's edition. And surely, it came up to our expectations," said Executive Director, Mr. Vijay Sharma. Terex was able to spread its message among visitors, being a quality construction equipment manufacturer offering "value for money" products, quite effectively. All visitors were impressed with the range of Terex products at display and got a firsthand experience of the advance engineering involved. In nutshell, they were quite satisfied with the kind of response they got from this prestigious platform.

Showing its commitment to the Indian Infrastructure development, he said that Terex introduced its new world renowned products - TL 210 Wheel Loader & PT 200 Mini Dumper at the show.

Explaining the features of the newly launched products he said, TL 210, equipped with 160 hp BS III Cummins engine, is absolute and powerful loading equipment that offers wide range of loading functions in varied loading applications based on user industry requirements. The best stability and great lifting power are provided by its transversely installed engine. The unique Terex® SP kinematics provide powerful operation in all bucket positions. The TL210 is an extremely cost-effective wheel loader due to its hydrostatic drive, its exclusive cooling system with reversing blower and load-sensing hydraulics.

Oscillating rear axle provides stable operation on uneven ground while maintaining 4-wheel traction for greater operator comfort and control. With bucket capacity ranging from 2.0 to 3.5 cubic meters, it has a tremendous tipping load (articulated) of 7,600 kgs. This enables the machine greatly to cut down lead times while undertaking loading - hauling - unloading - applications at various points at the job site. TL 210 is expected to meet the ever-rising requirements of the user industry and establish itself as a benchmark product to match.


Terex® site dumper -PT 200 can handle the most difficult operating conditions (and the toughest of operators) due to its robust design. This site dumper delivers exceptional power when needed and can access the narrowest of construction sites. Equipped with powerful and fuel-efficient 24hp Mitsubishi Engine, it has a maximum payload capacity of 2 Tonnes, making it one of the best in its class. The front end tipping of PT 200 enables the driver to unload the material at its exact location. It is effectively used to carry concrete and other building materials such as sand, stone chips, bricks in locations where large machines find it difficult to operate.

Apart from new offerings, Terex also displayed its flagship product TLB 844S & TLB 740S Backhoe Loaders (along with Rock Breaker attachment), HEMAN 175 Skid Steer Loader and RL 4000 Light Tower.

Talking about the company's presence and future plans for the country, Mr. Sharma said, Terex Equipment Pvt. Ltd is a relatively young company that started manufacturing backhoes in 2005 from its 35 acre state-of-the-art facility at Greater Noida, has a 50:50 joint venture with Terex Corporation, USA, having an annual turnover of over $6 billion, and Vectra, UK. In March '2010, Terex hiked its share to 99% in the joint venture bringing in new technical and systems upgradation into the young yet thriving organization. Today, Terex is one of the well-known earthmoving equipment manufacturers in India, having a loyal customer base for backhoe loaders and skid steer loaders.

We have sold more than 6000 backhoes in the country so far, that are serving some of the best-known organizations in building, construction and mining industries. Terex products are acknowledged to be highly productive and reliable, and the company has earned a reputation of working closely with its customers. Apart from Backhoe Loaders, we are also manufacturing skid steer loaders, light towers and walk behind rollers. For future, we are planning to ramp up our production capacity of 2,500 units to 4,000 units per annum. As mentioned earlier, we have introduced Wheel Loader and Site Dumper to our product line and will go on adding such new products as per the prevailing environment. The company has 50 committed dealers across the country and in neighboring countries. Terex dealers sell, service and provide spare parts round the clock through a work force of over 600 trained engineers and technicians.

Apart from the Noida unit, TEREX has a large 40 acre facility in Hosur (Karnataka) for manufactu- ring material processing and cranes equipment. Terex operates in five business segments: Aerial Work Platforms, Construction, Cranes, Materials Processing, and Road building & Utility Products. Terex manufactures a broad range of equipment for use in various industries, including the construc- tion, infrastructure, quarrying, surface mining, shipping, transpor- tation, refining, and utility industries. Terex is focused on its mission of delivering products that are reliable and cost effective and producing equipment that improves its custom- ers' return on invested capital.

With Apollo's philosophy of staying close to customers, an array of new products including SR 4000/2, 250 tph tracked mounted screening plant (manufactured with German technology), PR 1000 R track mounted Impact Crusher with roller grizzly feeder of 250 TPH capacity and Crawler mounted heavy duty screening plant SR 400R with 400 TPH capacity were displayed during Excon by Apollo.


The crushing equipment are manufactured by Apollo under technical collaboration with KDS Maschinenbau of Germany successor of Boehringer technology.

In addition, Apollo also displayed its new range of road construction equipment including a 14 T Soil Compactor model AR 230S, AR 90 and AR 40 tandem rollers. AG 170 motor grader is fitted with Cummins engine, the rated power of the equipment is 170 hp with maximum ground clearance of 430 mm.

Mentioning about the new products launched during the event, Mr. Snehal Dave, Senior Manager Marketing, said, "The new equipment manufactured with advanced technologies will provide total competitive ownership costs to the owners, backed by sound service support of Apollo."

Riding on the success of its newly introduced Mahindra EarthMaster, the new generation Backhoe Loader, company's Deputy General Manager, Marketing & Strategy, Mr. Sushant Bisht was very excited on his company's participation in Excon 2011. The purpose of his company to participate in this mega event was to capitalize on the success of its Backhoe Loaders the Mahindra EarthMaster and to aggressively promote it further to the new clients and visitors of this exhibition. "Superior value proposition of our product, makes it an ideal choice for the contractors and others to go for this product which has received an overwhelming response from the market. After the success of Mahindra EarthMaster in the market, we are now working on bringing other Construction Equipment products in our portfolio," concludes Mr. Bisht.


The Mahindra EarthMaster is the first product from Mahindra Construction Equipment stable. It is the Next Generation Backhoe Loader which has been a result of extensive customer centric research and innovative customer friendly technology. The Mahindra EarthMaster uses the revolutionary specially developed Mahindra DITEC Engine which helps save over 10% diesel when compared to other standard backhoe loaders. Moreover, the REMOTECARE system which is an intelligent communication system that keeps the business owner or manager constantly informed about the machine through mobile phone based SMS updates. This allows customers complete control over their business, and helps manage their fleets from the comforts of their office, car or home. Be it business information like daily work reports, or warnings like low fuel, filter clogging, engine oil pressure, customers get constant updates about their Mahindra EarthMaster 24X7.

With these innovative features and more, Mahindra Construction Equipment through innovation and customer centricity has provided a differentiated product - The Mahindra EarthMaster to construction and earthmoving businesses, thus driving positive change and enabling customers' business to grow.

Company's new Communica- tion system - REMOTECARE - which enables control over the business by providing instant information on daily work has also received positive response from the customers. It is capable of tracking machine movements on a daily/hourly basis even if the machine is at remote location. Company's products and services are set to change the face of construction equipment industry in India from now to forever, he added.

As a transformation leader, Mr. Anand Sundaresan, Managing Director, Schwing Stetter India, is steering the business of the company with best-of-breed products for the Indian construction industry. Mr. Sundaresan was overwhelmed by the response Excon 2011 has generated and described it as an excellent platform for the existing and new players to showcase CE industry's new products and service to the customers.

Talking about his company's plans to unveil new products, he said his company as one of the pioneers of concrete equipment in India has launched 19 new products relating to RMC technology, concrete mixing equipment, truck mixers, concrete pumps as well as boom pumps, including a mini mixer for small construction requirement. The new products range, he added will cater to all segments in the concreting business for hydro-power construction, road construction, metro rail construction, airports, ports, mass housing, and urban infrastructure development. In addition, these products would meet the actual needs of construction industry, demand for speedy construction, increased safety and promoting green technology. The company enjoys a majority share of about 75% in Indian construction equipment sector. Its products and services have been successfully deployed on various important national projects, hydro projects, Yamuna Expressways, construction jobs for leading construction companies for their housing and commercial projects, including highrise buildings.


Explaining that his company is always in touch with its clients, he said that the company with nearly 2000 employees, 22 spare stores, 20 sales locations, 7 service centres, 3 operation training institutes, and with countless resident engineers at various locations, renders most comprehensive technical and spare parts availability services to its clients. The company is strengthening its aftermarket services with focus on innovative AMCs and introduction of OMCs (operation maintenance contracts) to take care of various troubleshooting problems.

Ashok Leyland, the flagship company of the Hinduja Group and John Deere, US, announced their entry into the growing Indian construction equipment sector through a 50:50 joint venture, with the launch of their first product, the Leyland Deere 435 backhoe loader during Excon 2011. The loader will be marketed under the brand of 'Leyland Deere,' and manufactured at Leyland Deere's new facility set up with an investment of Rs.200 crores at Gummdipoondi near Chennai.


Being a new entrant to the backhoe loader market in India, Leyland Deere would be banking on the competitive features of its equipment as compared to other contemporary product offerings available from existing and new manufacturers. "Our state-of-the-art production facility which incorporates globally benchmarked manufac- turing process like robotic welding, CNC machining, state-of-the-art paint shop manufactures durable and reliable backhoe loaders to work in Indian job site conditions," said Mr. P. Ravishankar, CEO, Ashok Leyland John Deere Construction Equipment Company Pvt Ltd.

He explained, "our key USP is the comprehensive customization of the Leyland Deere 435 backhoe loader during its designing phase taking cognizance of Indian job site requirements instead of adapting an existing design for the Indian market. The design has many safety related features such as: anti-skid surfaces, falling object protection systems and roll over protection systems in the cabin to protect the operator from injury in the event of an accident. The 435 backhoe loader will provide superior value to ever-evolving construction equipment customers by addressing critical considerations oflower operating costs, higher productivity, and critical uptime."

Suiting Indian Conditions

Mr. Ravishankar added, "the backhoe loader is powered by Ashok Leyland Engines with inline pump design to provide increased tolerance level for contaminated fuels especially in rural and remote job sites and in turn, provide high equipment uptime. Average Indian tipping heights have been taken into consideration while designing the loaders, so it can front load the material without loss and without causing any damage to the body of the tipper or its own loading bucket. Among the other most vital feature of the loaderis its well ventilated spacious cabin with higher visibility which has been provided considering the congested job sites in India. A bigger cabin also provides the Indian operator sufficient space inside the cabin.

One of the critical aspects of our collaboration with John Deere is to get design, testing and validation support for the equipment, in order to ensure superior reliability and durability. The machine has undergone cummalative testing for 25,000 hours, he added.

According to Mr. Ravishankar, Leyland Deere 435 backhoe loader will be supported by a innovative customer care package called the CARE programme which will be delivered through the Leyland Deere channel network. The CARE programme will include an extended warranty of one year after the 1st year of warranty, committed restoration time for the equipment and regular as well as periodic engineer visits to the customer during the warranty period with an insurance cover for the customer's operator.

For higher uptime, onsite support will be provided by the company's mobile support vans. In certain areas Ashok Leyland dealers will provide common maintenance and service support both for the Leyland tippers and the 435 backhoe loaders.The launch of the product will initially be in the Southern region and expanded progressively to other parts of the country.

Leyland Deere which launched its 435 backhoe loader with 0.24cum bucket capacity will shortly come with more options at a later date. The company will also launch wheel loadersby next year.

As India witnessed huge investments and growth in Construction Industry, at the same time challenges in Construction work have also increased. There was a demand for Heavy duty and reliable Machineries, especially Tippers.

Considering market require- ment, Tata Motors launched Tata 2518HD 9 Speed MAV tipper and last year has got tremendous response from the customers and with in no time this model has became the customers 1st choice Tipper in 9 Speed Tipper Category.

Tata LPK 2518HD 9S comes with Powerful and reliable Tata Cummins 183Hp Engine, Bigger 380 Dia Clutch, Proven Tata G1150 Gear Box and reliable Bogie suspension.

Tata G1150 - 9S is India's 1st indigenously developed 9 Speed Gear Box with 9 Forward Gears which also includes Crawler Gear can be used for any kind of high gradient surfaces. G1150 has got higher Gear ratios in all gears, ensures Higher Gradeability in every gear and more productivity in every trip, makes it superior than rest of the other Competition Gear Boxes. Currently, more than 5000 Nos G1150 fitted Tippers working successfully across India in every application.

This model comes with Heavy duty Bogie Suspension which can take both lateral and twisting loads gives better life and trouble free operation. Company built Steel fixed Cabin gives better life and comfortable ride for any kind of off-road applications.

With combination of all the heavy duty aggregates LPK 2518HD 9S gives best in Class Performance. Gradeability of 42% at Crawler Gear and 30% at 1st Gear gives pulling ability in any terrain and gives superior performance in any application. Hence LPK 2518HD 9S Redefines the Performance in 9Speed MAV Tippers category.

Tata Motors has an extensive network across the country with more than 1000 Workshops and over 7700 retailers ensures effective service and availability of Spare parts in every pockets.

Tata Motors also started 24x7 Onsite Service Support wherein Company trained Expert will be based at site along with Spare parts to ensure daily preventive and corrective maintenance activates will be carried out more effectively.

Liebherr has displayed the Compactmix Mixing Plant and the 71 EC-B Tower Crane with Inner Climbing System for the first time at Excon 2011. "Our participation fulfilled the objectives of the Liebherr Group as we have sold both the new Compactmix Mixing Plant as well as the 71 EC-B Tower Crane with Inner Climbing System and also generated many enquiries for both these products during the exhibition. We have also sold a number of other machines during the show," said Mr. David Griffin Representative Director, Liebherr Tower Crane.Talking about the features of its new 71 EC-B(I) tower crane, he said that this crane can find its application in highrise construction projects and comes with a maximum lifting capacity of 5tons and at jib length of 50 metres it can lift 1 ton. Freestanding height of the crane for internal configuration is 33 metres while for external version it is 42 metres.In addition, the crane comes with host of safety features that includes load sensor, load moment sensor, hook level sensor among other features. The high productivity of the crane and its safety features are the unique selling point of the crane. The crane will be localized at their Pune plant so as to make it affordable to the contractors, informed Mr Griffin.

Putzmeister's world-class concrete pumping equipment are now available in India; and these equipment are vital for the construction of highrise buildings, power plants, ports, refineries, metro rails and other large scale construction projects demanding latest concrete pumping machines and technical services support.


In India, this German giant is on a mission to change the construction practices by making the sites of highrise construction more automated with manifold benefits like speedy construction at cost effective manner ensuring accident free construction work as compared to manual construction operations.

Elaborating the same, Mr. Michael Schmid-Lindenmayer, Managing Director, Putzmeister Concrete Machines Pvt, said complimenting that the economic growth of the country and its infrastructure developments are expanding fast calling for automated solutions. There prevails huge growth opportunities in the country, where Putzmeister products and services fit appropriately. The company has operations running all across India and its machines are being extensively used in most massive infrastructure development projects. As a result, the company has received an overwhelming response from all projects across the country thus motivating it to consider investing further in its expansion activities in India. It really gives me immense pleasure to be able to make our contribution to the progressive and dynamic economy of the country. We believe that it is a step in the direction of bettering Indo-German relations and there is another thing that encourages mutual admiration and Putzmeister expansion in league of the same, he said with in emotional tone. At Excon, Putzmeister displayed its wide range of concrete machines. The important highlight of the event was the presence of top management personnel from Germany especially coming down to India for this mega event This included presence of Karl Schlect, the founder of the company and Norbert Scheuch, the Global CEO Putzmeister.

With a view to provide information on its new range of products for the Indian construction sector Changlin participated in the exhibition. Mr. Fei Hu, CEO, said, "we have recently introduced 135hp motor graders to the Indian construction sector. Fitted with pneumatic tyre, the product is highly competitive in terms of operational efficiency. We have also put in place motor graders with 165 hp and 190 hp capacity. Different range of motor graders has been put for diverse customer requirements."


He informed, "to neutralize the impact of ongoing volatility in Chinese and Indian currency, we have taken custom bonded area near Chennai to store atleast 20 machines. We are also planning to set up a spare parts stock yard involving a space of 600 sq metre for ensuring ready parts availability."

Terex Minerals Processing Systems, one of the leading global manufacturers of Static, Wheeled and Modular Crushing & Screening Equipment, displayed its new WC 1000 Cone Crusher Plant with on Board Hopper and Feeder at Excon.

Talking about the new plant, Mr. Jaideep Shekhar, Director Sales & Marketing-Asia Terex MPS said that the main feature of WC 1000 Cone Crusher is its design to have on board hopper and feeder for better feed control to the Cone Crusher which ensures that the customers get better shaped aggregates. The plant also comes with a four deck screen and Terex High Performance TC Series Cone Crushers. This all electric plant is on a twin axle bogie and has over spill chutes which guide any spillage back to the crushing system thereby reducing wastage and requirement of manpower for cleaning the site area.

He further added that besides launching this new product, they have aggressive plans for the Indian market in 2012 which would see addition of new products ranges being manufactured at their state-of-the-art factory Hosur to meet the demands of the Indian customers and have also started working to introduce new models to suit local requirements. Currently, their Hosur plant manufactures the Wheeled Crushing range and support the customers across India through a combination of direct staff and dealers.


On participation at Excon he said that the company has received very positive response from the customers. They have high footfall at their stand area and had meaningful discussions with a host of customers from across India. Their Management and Technical team were present to deal with all types of customer queries. The customers had a chance to see the features of the equipment on display and explain their site requirements to the technical team face to face. Post Excon, they have witnessed rise in the interest in their product range.

Puzzolana participated in Excon 2011 with entire products portfolio of indigenously manufactured:

• New Improved 'N' series of Jaw, Cone Crushers & Grizzly and centre shaft screens
• Wheel loaders of 3Tons & 5 tons
• Surface miner new vertical for Coal Mining & Mineral beneficiation.

Mentioning about the products Mr. V. Venkataramana, Vice President said, "the new products have been designed and manufactured with our own technology taking Indian mining conditions into consideration. The equipment are highly productive and need less maintenance. We are expecting that the new mining products will sizably contribute to our top- and bottom-lines in the medium and long run."

Expatiating on the subject he said, "to provide maximum equipment uptime, we are in the process of strengthening our existing supply chain network from our central warehouse to the user points."

When asked about the market strategies for promotion of their new products he informed, "we are also strengthening our marketing initiatives to promote our new product line Coal Mining machinery, long distance conveyors, Coal beneficiation equipment (in collaboration with European Manufacturers. We have tied up with the Austrian company M/s. Maschinen-fabrik Liezen und Giesserei Ges.m.b.H. for manufacture of crawler jaw crushers, crawler screens of Hydro/ electrically driven for marketing in India and export to world markets, these equipments will be manufactured at our new plant."

We are also promoting a new crawler crusher (weight of 6tons) for recycling, road and tunnel cuttings up to 50 cum/hr capacity.

He further said, "however, we are concerned about the present slowdown in the mining/ infrastructure sector due to government ban and restricted liquidity for equipment purchase on account of high interest rates but to neutralize the impact, we are looking for various options to make the equipment affordable for customers through financing options, renting and leasing out of equipment backed by sizeable customer service support."


The participation of equipment financers in Excon 2011 has reaped great dividends not only for manufacturers but also for customers and NBFCs. All the information that a customer needs pertaining to a particular equipment and its financing is available without much fuss. During the show, they concluded ten orders with the equipment financers.

Talking about the response from Excon, he stated that Excon has aptly reflected the growth of the industry and has been instrumental in bringing the manufacturers and customers together for years; they got good response and also met prospective clients.

Caterpillar's mid-and long-term strategy will be continued focus to make total cost of ownership competitive for its equipment supported by various tools learnt P.P. Basistha during an interaction with senior company officials in Excon 2011.

The launch of new Cat 772G (50ton) and Cat 770G (40 ton) off highway trucks once again characterized Caterpillar's resolve to provide total competitive ownership costs for its equipment users in India. These trucks manufactured in India will find its applications in construction, quarrying and mining. Cat 772G with a body capacity of 32 cum is powered by Cat C18 ACERT engine producing 565 hp while 770G with 25.9 cum body capacity is powered by Cat C 15 ACERT engine producing 489 hp which according to the company, will deliver high production and low cost of per ton material hauled while operating on steep gradients.

Available in three different body options and two liner options (steel and rubber) enable optimizing the truck for the application. Caterpillar offers Quarry, Flat Floor and Dual Slope bodies. Features of the trucks include, rollover protection and falling object protection for the operator, area vision camera system to enhance the operator's view around the truck, electrically driven secondary steering for speed limiting. In addition, there are numbers of optional monitoring system to optimize the application of the truck and provide information about productivity and machine health.

"The design and engineering features of the new products will reinforce our prevailing intention to provide products which are cost competitive to operate during its entire lifecycle. This is quite pertinent when examined in the present context and when job volumes are getting bigger, requiring extended operation of the equipment, while contractual margins are under strain," says Mr. Phillip Pollock, Global Construction & Infrastructure Marketing Manager, Caterpillar. In response to the new work site demand situation, the trucks have extended service intervals, which reduce maintenance and downtime costs. The engine oil and filter require changing at 500 hours intervals and the transmission, torque convertor, steering and braking and hydraulic filters require service at 1,000 hour intervals. All the necessary features go in response to the Indian working conditions," he said.

Mr. Pollock further said, "there are various new tools that will help in keeping the ownership costs of our entire equipment fleet competitive. The new tools will be in the line of 'Accucard' or 'Continous Work Site Monitoring Programme' for optimization of equipment usage."

The availability for optimum equipment usage is also the focus area for Caterpillar. Mr. Eric Hardin, Product Manager, Hauling Systems- Growth Markets, Caterpillar Mining Products Division, says "Indian owners do well take cognizance of the fact that there is a variation from components to components on its wear based on the usage pattern. The components are quite durable and robust which allow them to work across longer project cycles. Adequate and timely availability of components are ensured by our dealers through their well laid out branches.

Ensuring Customer Support & Market Presence

As the size of Caterpillar's equipment population continues to grow in India backed by recent new launches it will be vital for the company to consolidate its market presence. Mr. Pollock says, "we are continuing to lay emphasis in training our dealers along with our customers for optimum equipment utilization. Tractors India Limited has formed a new subsidiary Tractors India Private Limited (TIPL). The new subsidiary will provide enhanced focus on Caterpillar's business for better sales and service support. Besides, GMMCO has also been carrying out investments to improve its infrastructure. Market reach and equipment availability continues to be well addressed by our both dealers, having a total of eight outlets across the country."



According to Mr. Hardin and Mr. Pollock, Caterpillar will look to expand its market presence in India by offering its total hauling and loading solutions for the mining and quarrying sector backed by its recent acquisition of Bucyrus. New products will also be developed by exploring the synergies between the two companies. Road construction sector will be in focus for Caterpillar. The company expects to market its road construction equipment to BoT.

Case India, a wholly owned company of CNH since April last year, has lined up the expansion plans to strengthen its business position in the country, said Mr. Steve Crowe, Head of Network Development and Communications, CNH International (CNH Global 's arm operating in all markets outside Europe and Americas).

Global economic scenario, though impacting Europe and other countries, cannot prevent the development of the Indian market. Country's economic fundamentals and the relevant demand for the development of infrastructure will strongly sustain the construction market's growth, he commented. Within this framework, he was very positive about Case products and services in the market place, being preferred by customers thanks to their high quality attributes.


Case - a full liner in the worldwide construction equipment industry - can leverage on its global expertise and technologies to offer high quality and technological advanced machinery.

At Excon 2011, the company showcased its machinery, under the new Case brand, including backhoe loaders and vibratory compactors, which are very popular in India because of their unmatched performance and the lowest owning and operating cost for contractors. On display were the CASE 770 and CASE 851 backhoe loaders, a CASE 770 loader utility and a CASE 770 with extend backhoe; for compactors, the CASE 1107, CASE 752 and CASE 450. In the case of compactors, the company offers options like Drum drive and PD version required in special soil conditions for better compaction. Case India holds market's leadership in compactors and is number two in the backhoe loader segment.

"Primarily the focus of Case India would be on strengthening its dealership network and keeping the focus on quality products and best in class after sales services. With these initiatives, we think we will reinforce our presence in the market," concluded Mr. Crowe, who was satisfied with the outcome of his company's partici- pation at Excon 2011; many overseas and domestic CE players drew the attention of the visitors, delegates, and customers at this important show.

Wirtgen's expectations from such a mega event like Excon are very high. The event has been a great success from the day one and has made significant move forward in carrying the message of productivity, efficiency, safety, and environmental awareness aspects of the industry. It is indeed to pep up the sagging CE market being witnessed today in this part, but it is a passing phase, said Mr. Stefan Wirtgen, President Wirtgen Group of Germany.

Talking in details about the present phase of turbulence stemming from a shift of global economic base to emerging economies, he rated India as the most promising market for the overseas players, particularly from Germany who have already established a strong presence in country's trade and economy. Germany CE industry is performing very well and so is Wirtgen Group's Indian operation, Wirtgen India. It is offering innovative products and services solutions in India. With new facility gone into operations near Pune, they have entered into the road construction market in a big way with innovative products.


The Wirtgen Group has this year Completed 50 years of Business, which further enhances their market value, due to their experience and expertise.

Explaining some of the innovative solutions available to the Indian market, Mr. Ramesh Palagiri - Managing Director and CEO Wirtgen India, said that they are already the market leaders in mobile road construction equipment. With the new facility commissioned recently in Pune, they have entered into the market with Vogele pavers, Hamm range of Vibratory Compactors and Kleemann range of crushing and screening plants. These are entering into the market at such a time when the country has massive tasks of construction and development of roads and highways and other important constructions and these products could be an important part of the ongoing development work. Such offerings of German engineered products made suitable for Indian conditions have been well accepted in the market as customers' feedback on these are very encouraging. The company has a very strong sale, spare and service network across the country in 15 locations with trained teams of engineers and technicians. The company offers total solutions with comprehensive maintenance contract schemes through the life span of its equipment which is proving to be the most competitive edge in the present competitive market conditions. Company's interaction with the visitors, customers at Excon 2011 has offered it an important opportunity to understand the market requirements.With increased display area this time, they were able to display and demonstrate the effectiveness of their products manufactured at their new factory. They expect all their brands contribute significantly to Wirtgen Group, said Mr. Ramesh.

Universal showcased its expertise in Infinite Mechanization Solutions, Concrete Solutions and Vertical Lifting Solutions. In the first category, the company launched New Earth Compactor Series, Bar Bending Machines and Bar Cutting Machines. Moving on to Concrete Solutions, the company has introduced the fully automatic Reversible Mixer RM 800 with the latest technology of touch screen panel and a stronger version of Tough Rider equipped with a powerful engine and added capacity of 2.5 tons. The other products displayed in the Concrete Solutions Category included various mobile and stationary Batching Plants, Concrete Pump and the Reversible Mixture RM 300. On the other hand, the Vertical Lifting Solutions Category was further enriched with the addition of Tower Crane, Multipurpose Rack & Pinion Type Material Elevator (1 ton/2 Ton) and the Urja Chimney.

According to Mr. Ranjit More, MD, "Universal is currently focused on spreading its wings both domestically as well as internationally. We started from the domestic market and have appointed 15 new associates all over India during the last 3-4 months. Besides this, we have already opened 5 Universal Exclusive stores and planning to open 23 new stores in India. Meanwhile, through the tie up with TIL, Universal has started spreading internationally as well."


"Excon is one of the largest exhibitions not only in Asia but across the world for construction equipment & machinery. The basic motive of our participation in Excon was to put Universal into the international market competition and to launch the new products comparative to the international market standard. And we have successfully fulfilled our objective of participation," said Mr. More.

RSB Transmissions (I) Limited, one of the manufacturers of automotive components and systems and heavy fabricated construction equipment aggregates in India participated in Excon 2011 with a prime objective to showcase its manufacturing competencies in its existing proven products in the area of heavy fabricated aggregates for construction equipment and displayed complete set of aggregates such as Main Frame, Track Frame, Boom and Arm, Vice Chairman & Managing Director, Mr. S. K. Behera said, adding that these aggregates are core to any construction equipment and their quality, efficiency, effectiveness and competitiveness determine the overall performance and success of the construction equipment.

Elaborating on taking part at Excon, he said, "our participation at the show results in 'Benefits Beyond Sales' and it was no longer just about the collecting leads or generating potential customers. We are satisfied with the outcome as it has fulfilled our objectives of participation to a great extent as for example; we have been successful in networking and establishing contacts with many Indian and global manufacturers of construction and allied equipments. Many sales leads have been generated and we are hopeful that some of these would get translated into real businesses in due course of time. Secondly, we have been able to get access to both Indian and global competition and market intelligence. This will help us in formulating our business plans in a more robust manner. Thirdly, we have become richer in our knowledge of emerging trends in construction industry and construction & mining equipment industry. This will help us in developing our long-term business, product and market strategy. Fourthly, our customers had an opportunity to compare and contrast against our competitors and were able to better appreciate our endeavors in forging good customer relationship. We also acquired tips and knowledge on how to further improve our relationship management. Last but not the least, Excon was a good opportunity for us to create and sustain positive brand awareness specifically for our product offerings and generally for our company."

On product offerings Mr. Behera said that in the construction equipment space, the company manufactures heavy fabricated aggregates such as main frames, track frames, arms, booms and buckets for hydraulic excavators. Likewise, for backhoe loaders, it manufactures aggregates like chassis, boom, arm, slider frame, axle, loader and hoe; for front end loaders, aggregates such as front frames, rear frames, lift arm, loader bucket, oscillation cradle and dump levers are produced; besides manufacturing aggregates for material handlers and also trailers such as skeletal, flat and semi-bed trailers, cement bag carriers, coil carriers, and fifth wheel couplings.

He added, RSB has a slew of renowned domestic and international customers such as Tata Hitachi, Caterpillar, JCB, Kobelco, Larsen & Toubro and Terex amongst others. Started by the two brothers R. K. Behera and S. K. Behera in 1975 in Jamshedpur, the company currently has 12 manufacturing plants spread over 6 locations in India, namely Jamshedpur (Jharkhand), Pune (Maharashtra), Dharwad (Karnataka), Chennai (Tamil Nadu), Pantnagar (Uttarakhand), Cuttack (Orissa) and one each in Homer (USA), Tessenderlo (Belgium) and Silao (Mexico) and its all manufac- turing units are ISO/ TS16949, ISO: 14001 and OHSAS: 18001 certified.

Atlas Copco displayed range of equipment from its stable and also launched its new T-20 R surface drill rig equipment in Excon 2011. The equipment which comes with COP 1140 rock drill, has a rock drill output power of 11kw (14,8hp) and a hole diameter of 38-64mm. T-20 has an engine rated power of 110 hp(82 Kw) 2400 rpm. Atlas Copco also displayed its Power Roc T45 surface drills having a hole range of 76-127mm.

Mr. Govindaraju, Business Manager of Rock Drilling Tools said, "we will keep providing logistics support to the equipment working at the site; it will allow us to provide timely delivery of parts and components support. We will set up an ultra modern equipment refurbish center in Pune both for our local and imported equipment. To facilitate optimum equipment utilization, we have in place certified engineers who are trained at highest level of competency."

Soilmec India Pvt Ltd launched its mixer BTM 1000 at Excon 2011; a contribution towards introducing some of the finest products to the industry, it is specially designed for the efficient mixing and homogenizing of Bentonite with Water which is used as the Drilling Fluid. The launch was undertaken in keeping with the aim to provide world class product and services at the affordable prices and offer customers value for money during the event. In addition to the launch, Soilmec India also displayed some of its existing equipment like the Centrifugal Bucket that is specially designed for pilling operation and conveying bulk material vertically. The Centrifugal self-priming pump delta designed to open impeller suitable for the passage of solids in suspension in the liquid to be pumped. Casing and Accessories that are designed to perform cased holes down to a depth of 35 mts. Desander SMD 100 specially designed to use or reuse Bentonite for drilling and pilling operations. The Tremie Pipe Stand a specially projected set for filling concrete after piling operation and the Hydraulic Piling Rig-Model SR 50 that is mounted on a Soilmec carrier and has been specially designed for suiting deep bored piles by drilling fluid or dry hole.

Mr. Sanjoy Chakrabarty, Managing Director, Soilmec India, said, "We are trying to offer a complete package for successful execution of piling jobs. We are a complete solution provider in foundation equipment."

Speaking about the company's future business plans in India, Mr.Chakrabarty said, "We are planning to consolidate our market presence since not much real term demand is expected for the equipment. However, we are expecting to see the demand of our piling rigs from the new industrial projects coming up in the eastern markets. Components and accessories support will be our thrust areas to drive our bottom lines."

The Chinese tower cranes manufacturer Sanyo heavy Industry highlighted its range of towers and luffing tower cranes. On the products available, Mr. Frank Hao, International Sales Manager said, "we are planning to promote our entire range of fixed and luffing tower cranes in India with a capacity of 3-80 tons. However, our focused market is 10-12-25 tons segment."

Customer interaction was the intention of Suretech to participate in Excon 2011. Mentioning about the future business plans of the company Mr. Sunil Newatia, MD said, "we are planning to consoli- date our curent business focus on Foundation Engineering. However, we are looking for the expansion of our footprint across various verticals. Foremost among this would be expansion of our excavators attachment business viz rock breakers, demolition tools, matrial handling attachments etc during 2012 across the country and for which we will appoint dealers on the basis of their ability to provide effective product support services. We shall try and absorb 70-75% of the additional cost incurred owing to recent depreciation of the Indian rupee."

"For TIL, Excon provides a one-stop platform where we showcase our equipment and latest technology available in the infrastructure space. At Excon 2011, we are displaying our competencies and the focus is to reinforce TIL's role as a total solutions provider," asserted Mr. R. Nandagopal, Vice-President, Equipment & Project Solutions, TIL Limited.

Notably, TIL launched HYDRA 825 MK II Truck Mounted Crane and KPI-JCI FT 2650 Mobile Jaw Plant during the show besides showcasing a gamut of its offerings such as the Rough Terrain Crane-RT 630, Truck Mounted Crane-TMS 750, Hyster Fork Lift Truck - Model H32XM-12, Hyster TIL Reach Stacker - RS 45-27 CH and a broad range of crushing, screening,and road construction equipment - most notably the patented Double Barrel for Hot Mix asphalt .

Pertinently, HYDRA MK II comprises a 3-section fully synchronised boom and is equipped with modern technologies which facilitate easy operability and safety. According to Mr. Pinaki Niyogy, Associate Vice-President & Head of Manufacturing & Operations, "Fully synchronised design ensures even distribution of lifting capacity in the boom of its full length, while features like slim structure and a robust hydraulic control system provide excellent performance. User sectors like rental, steel, cement, oil and gas, port can really benefit by using this machine."

On the other hand, KPI-JCI FT 2650 Mobile Jaw Plant is ideal for heavy duty applications and offers enhanced productivity at lower cost per tonne. Mr. Nandagopal informed, "The overloading of crushers is sensed and the feeding rate can be controlled which definitely prevents the machine from shutting down and increases the availability of the same. Moreover, the plant can be tracked while crushing and shifting the stock pile marginally. This machine is indeed ideal for the sectors of road construction, aggregate quarrying, and mining."


Besides this, TIL will soon commission its Rachstacker and Crane factory at Vidyasagar Industrial Park in Kharagpur, West Bengal where it has inaugurated its state -of-the-art Port and Construction Equipment factory in Changual, Kharagpur. Mr. Nandagopal informed, "At Changual, TIL will roll out crushing & screening products for aggregate and mining applications."

Both the gentlemen were unanimous about the fact that Excon 2011 has been a big success and stated that tremendous growth is in the offing for the domestic Infrastructure Industry.

Telcon participated in the event to highlight its range of cranes available. Mentioning about the new developments Telcon officials said that it has upgraded its Tata Friction Crane ranges to meet current safety standards and end user expectations. The features like hydraulic controls, digital load moment indicators, heavy duty drums, tower light indicators have been made as a standard features among others to make crane. According to company sources, TATA Friction crane comes with a dual advantage of undertaking foundation jobs through grab and casing arrangement with its duty cycle features as well as erection and lifting jobs. These cranes are deployed in highly deteriorating conditions and no hydraulic crawler cranes of similar capacity match the value proposition offered by these cranes. Telcon will try to counter competition brought by new foreign products offerings in similar class through strong application based brand positioning coupled with competitive pricing, enhanced products support, and development activities.

Telcon informed that sales figure of its TFC are growing steadily due to its high level of reliability in both erction and duty cycle jobs, rugged construction, long life and its dependable tag. Apart from TFC 280-45, its 25 T class friction crane model TFC 75, is being accepted for the foundation jobs like sheet piling and clamshell attachment. Telcon expects to sell these units more aggressively to construction companies involved in foundation jobs and hiring segment.

Company sources said that due to steep appreciation of Japanese Yen and to consolidate its leadership position in erection segment, Telcon is evaluating indigenisation of certain ranges of Hitachi Sumitomo hydraulic crawler cranes at its facility in Jamshedpur with most of the components being sourced from local vendors which will make the cranes price competitive. Telcon is banking on its pan India sales and service network, ready availability of components and parts, parallel market support for its cranes to maintain its leadership. Officials mentioned that in order to enhance customer support, Telcon will provide parts support through its 300+ service touch points present across the country with renewed focus on cranes business.

Telcon informed us that crawler cranes demand will get moderated in next 1-2 year due to slowdown in demand in sectors like Power and Steel attributed to factors like policy related issues, coal supply, rising inflation and interest charges, crisis in Europe etc. First half of this financial year recorded volume of around 240 units of crawler cranes almost equal to last year sale, and the next half would see steep moderation in demand.

Telcon also displayed its range of excavators, wheel loaders and recently acquired Serviplem transit mixers at the show.

Sany Heavy Industries India launched its 75 ton track mounted crawler lattice boom during Excon. Mentioning about the product, Mr. Sandeep Nirmal, GM, Marketing, said, "the product scores over other contemporary products in terms of safety and high equipment uptime. Our plan is to focus on 75-100-150 capacity segment."

On the growth forecasts of Sany Mr. Rajesh Kawoor, VP Sales said that the business was really good for them during 2009-10. By the end of this year, they are anticipating a growth rate of roughly 50% as compared to last year. To consolidate and expand their market presence, they will keep focusing on customers support; with a view to provide better service in the Indian market, they plan to build 6S service centres in seven Indian cities of Delhi, Mumbai, Hyderabad, Bangalore, Ahmedabad, Kolkata, and Chennai. According to the plan, each 6S service centre will cover an area of 20,000 sqm with a total investment of `300 crores. The launch of 6S service centres will allow customers to have an easy access to one-stop shop, all encompassing and multipurpose service. Broadly, the 6S service centers will provide support to the customers in the selection of equipment suited to their needs and access strong technical support for their project solutions, professional training of equipment operators and maintenance staff, spare parts support, machine repair at low cost, support from service engineers, and free equipment inspection."

After proving its credentials in the export markets, catering to the requirements of Off-Highway Tyres in over 130 countries, BKT is now dedicating itself to serve the domestic market. Explaining the rationale of this decision, Mr. Arvind Poddar, Vice-Chairman and Managing Director of Balkrishna Industries Ltd (BKT) said that BKT ventured into OHT segment in 1995 and at that time, there was a big market for its products in overseas and therefore it ventured into exporting Off-Highway Tyre Solutions in Europe. Slowly and steadily, it started making deeper inroads in other major markets in North America, Middle East, South America, Africa, Australia, and Asia, emerging as the most preferred suppliers to major OEMS for various applications in the Construction, Agriculture and Industrial tyre segment. Since there is a big opportunity for marketing Off-Highway Tyre Solutions in India, BKT has decided to concentrate in the emerging domestic market.


BKT's world-class manufacturing facilities, two in Northern and two in western regions of the country with high-tech machines and equipment are backed by strong R&D support and talented team of engineers to churn out products matching international standards and meeting the exact requirements of the markets, covering various applications in Industrial, Construction, Earthmoving & Agriculture segment with vast varieties of products. All our manufacturing facilities are ISO 9000 and ISO 14000 certified with sophisticated testing, QC systems. The company always maintains high quality standards from raw material stage to finished product stage passing through 450 rigorous testing stages thus making BKT products as one of the most preferred brands with effective distribution channel/ network in all markets, explained Mr. DM Vaidya, President & Director-Technical.

Concluding the discussion, Mr. Arvind Poddar disclosed that BKT's fourth state-of-the-art manufacturing facility is coming up in Bhuj, Gujarat. The new facility is expected to start production by 4th Qtr. 2012 and would cater to 10-15% of its production to domestic demand which will go up gradually.

At Excon, BULL Machines P. Ltd. launched "BULL SMART" in three variants including BULL SMART Backhoe Loader Excavator (The smartest Backhoe available to customers in India. It is highest in performance, lower in investment & has lowest operating cost in its category), BULL SMART Backhoe Loader with Rock Breaker (The smartest Backhoe available in India in its category with Rock Breaker Option) and BULL SMART Loader which is the smartest Loader available in India with Booster Bucket having highest dump height in its category. Also the option of using 39 types of interchangeable buckets on the same loader makes it the most versatile Material Handling Loader. In fact, it can handle almost anything to everything. BULL SMART is the only machine to have BQRSL Loader mechanism which enables it to interchange Loader buckets in less than 5 minutes by operator himself, said Mr. Gurminder Singh Malik, VP- Sales & Marketing.

He stated further that for their all the variants, they have got better than expected response from the industry, customers, public at large, International Designing Experts and even the competitors have praised the machines. In fact, the coming of BULL has taken lot of existing players by surprise.

Talking about his company he informed, BULL Machines Private Limited is a part of 50 Years old R&D driven Sandfits Engineering Group with current turnover of more than 450 crores. Incorporated in 1988, BULL Machines is a Coimbatore based organization. The place is better known as Engineering Hub of south India. Their group's R&D focus can be gauged by the fact that their group directors hold more than 16 patents amongst themselves. Moreover, BULL is recognized by Ministry of Science & Technology, Government of India as "In house R&D unit" since 2004.


BULL is Asia's No: 1 Tractor attachment manufacturer and leader in business with 10000 + machines across the world. They are also the pioneers in the country of converting basic agriculture tractors into earthmoving machinery with value for money attachment solutions.

On their newly launched backhoe loader manufacturing unit, he stated that BULL started rolling out in-house designed and manufactured Backhoe Loader SMART series in September 2011 from its state-of-art facility in Coimbatore. It has an initial capacity to produce 5000 Backhoe Loaders per annum which is one of the most modern in the country. It has set a new benchmark of frugal engineering in construction equipment Industry. Multinationals will be forced to respect the Indian entrepreneurship and accept the fact that they can no way stop the emergence of superior products from Indian Soil. They are fully committed and determined to be a formidable player in the segment.

Major infrastructure initiatives are happening in developing part of the world and with their customer centric approach, wider dealer network & extensive service support, BULL is determined to become a major player in the Industry, he concluded.

Kobelco Cranes Co., Ltd. has launched its S-series of crawler cranes including three popular lines: CKS, BMS and, 7000S series at the just concluded show. The production of the new models for world markets, excluding Japan, Europe and North America, started in November 2011.

With 10 models, the S-series consists of crawler cranes from Kobelco's popular CKS, BMS, and 7000S series. The cranes with lifting capacities ranging from 60 to 250 metric tons, have been newly designed, upgraded and improved from the customer's point of view keeping safety, reliability and efficient operations in mind.

The new models have been created after getting customers feedback and real jobsite experiences, with a view to make them transportation-friendly, assembly-friendly, and "operator-friendly." All are essential to meet the aspirations of owners and operators. The features of Kobelco's new models are consistent with these key concepts.

Kobelco launched its first 100-ton-capacity crawler crane, 'CKL1000i,' designed for the Indian market. Kobelco Cranes and Kobelco Construction Machinery Co., Ltd. worked together at Excon to enable visitors to see Kobelco's wide range of products.

Kobelco is building its first overseas production plant to produce crawler cranes in Andhra Pradesh, India. The trial operations started November 2011 and the plant will go into full-scale operation from early next year. Kobelco plans to manufacture the CKL1000i at the new facility.


The demand in India for crawler cranes is expected to expand due to India's high economic growth and strong infrastructure investment potentials. Kobelco's new production plant will be able to grasp market needs and respond rapidly with the production of crawler cranes in the over-100-tonne class, a category in which Kobelco excels, by maximising the advantages of local production in the Indian equipment market.

Chowgule Cranes part of Chowgule Group exhibited its range of material handling equipment including entire range of Furukawa telescopic truck mounted and tractor mounted cranes at Excon 2011. The Furukawa range of cranes are presently being manufactured by Chowgule.

The company displayed its new range of rock breakers during the event. Chowgule has entered into a manufacturing and distribution agreement with Teisuku of Japan to market its range of rock breakers in India with different bearing capacities of 5-40 tons. Mentioning about the rock breakers, Mr. Arjun Chowgule, General Manager, Chowgule & Company said, "initially, we will market the low noise hydraulic rock breakers and then manufacture the equipment under a technical collaboration, retaining the similar quality and standard aspects of the original equipment. The breakers can be well integrated into 40 ton class excavators."

"We have also entered into a distribution tie up with Power Plus Group, USA for its hydraulic truck mounted crane in India. Under this collaboration, we will market cranes from 20 to 125 tons, besides Power Plus brands of crawler lattice boom cranes from 50 ton to 500 tons and 125 ton Power Plus all terrain crane." said Mr. Chowgule.

Chowgule also exhibited its new range of Handyman pic up loaders. Designed and manufactured by Chowgule & Company, the 1 ton loader are mounted on a pick up truck. It can be used for industrial applications. Mr. Chowgule said, "with wide range of material handling equipment, we are now well positioned as a solution provider from 5 tons-500 tons. Backed by our wide equipment portfolio, our company aims to provide complete customer-oriented solutions for material transportation and handling that generate added value and improved productivity to operations. This philosophy extends all the way from understanding our customer's business to ensuring quick and efficient deliveries and after sales services. Chowgule's products and services are being used increasingly by prominent construction companies at important national projects."


According to Mr. Chowgule, "from service support aspect, our technical services and effective spare parts support, ensures that the possibility of equipment downtime is minimum. All our regional offices and dealers have a stock of recommended parts backup. We also have service centers conveniently located to deliver quick and complete service to keep clients operations moving ahead. Our teams of technicians have years of experience in hydraulic and earthmoving equipment and offer services ranging from scheduled maintenance and accident repairs to customization and reconditioning."

He informed, "we are also in rental business with cranes available for both short- and long-term rentals, either directly or through one of our local rental partners. Besides, we are also offering special Rent-to-Purchase schemes - clients can "try before they buy."

Providing details about the company he said, "Chowgule Group which was established way back in 1916, has business interests in iron ore mining, iron ore pelletization, shipbuilding, ship repairs, cargo terminals, transportation, international shipping with integrated logistics management, international tramp trading (shipowners), industrial explosives, industrial gases, industrial salt, automobile dealerships, and construction chemicals. Over the years, the Group has also undertaken numbers of service initiatives, including educational and cultural activities, motivating entrepreneurship, promoting sports, and environmental conservation."

Unfazed by current spell of slowdown, Mr. Chowgule was very upbeat about the future business prospects of the company. "Dip in rupee value is a matter of concern but we are confident of capability, capacity and resilience to overcome these crises," said Mr. Chowgule.

Sunward displayed its piling rig during Excon 2011, its Sales Manager, Mr.Daniel said, "the most competitive part of our piling rigs is its reduced owning and operating costs as compared to European products at least by 40%. This is despite the rigs are manufactured with advanced European technologies. In order to market our products in bigger way in the Indian construction sector we are planning to have a better collaboration with our dealers and also to have better feedback from our customers on the productivity of the machines. The company's next focus is to promote its rock drilling machine in India and to promote its excavators. However, Mr.Daniel said, "We will continuously focus on Piling Rig, and at the same time, we will launch our new foundation machine to India, i.e the static pile driver, the multiple function piling machines."

Mr. Rajesh Nath, Managing Director of VDMA India, was very upbeat on the outcome of German's companies participating in the 6th edition of Excon. It would certainly have a positive impact on their economic and trade interest in CE market in India.

Giving an overview of the progress of German CE industry, he provided interesting data on import and export of CE from Germany. Exports at 270 million Euro, India's import during 2010 was at 640 Euro. Growth of CE in Europe would remain subdued. Growth potential is being witnessed in Poland and Norway.

Mr. Nath underlined that the interest of German companies in the Indian market has been growing and moré companies are fine-tuning their plans to participate in India growing story, either by setting up their manufacturing facilities or through opening their sales and services outfits not only to participate in the Indian market place but also to take Indo-German trade and economic ties to the next level of strong cooperation.

Following aggressive promotion of Excon 2011 by VDMA, a number of new companies along with large number of existing ones participated in this mega event which underscores the importance of this event for the industry. The new initiatives taken by the organizing committee of Excon have caught and sustained the interest in attracting new exhibitors.

Jaypee launched its Suspended platform Hoist JSP 800 and JSP 1000 and a new model of the De-coiling Machine model ST-14 at Excon 2011 and got tremendous response for the machines. "I feel Excon has always been an excellent international platform to showcase our products. Though it's not a selling platform for us but is a vital venue for brand promotion and marketing," said Mr. Aditya Mehta, Director, Jaypee India.


Founded by Mr. Jay Mehta, Chairman Jaypee India Ltd, the Group today reached the magical heights with major expansions in business. Jaypee India is renowned as the largest manufacturer of Jaymac range of Bar Bending and Bar Cutting machines and a one-point solution provider for construction engineering industry. With over 30 years of experience, we understand the challenges in the manufacturing process and the opportunities to improve productivity. We have achieved great success by empowering every user in the enterprise with the tools to benchmark, automate and improve performance of their manufacturing tasks, he informed.

Excon has been the biggest construction machinery exhibition in India and we feel obligated to participate. This year show was a grand success for us and did good business during the first 4 days of Excon. Simultaneously, our objective to meet our existing clients and make new contacts was achieved. We also launched a new product i.e Hydraulic Road Sweeper to clean finished roads which is a state-of-the-art hydraulically opera- ted machine inbuilt dust collector, water tank, water sprinkling system, side sweeper for curbs and lamps with buzzer sound. This sweeper can be attached to a tractor and JCB/Backhoe loader and can be used by municipal corporations, airport authorities, shipping yards, and large factories to clean asphalt as well as concrete surface roads, said Mr. Saumil Shah, Director-Business Development.

Talking about future plans and new initiatives he added, "since inception in 2000, we have been doing business directly not just in India but all over the world. With over 250 hot mix/wet mix plants sold all across the world, now we are looking for dealers/service teams within India and hopeful that by the next year we will have dealers all over India along with trained service engineers."

"It was our first participation at Excon and our objectives were to introduce TRXBUILD and its country distributor - LeeBoy India. We have successfully presented our brand and received multiple enquiries for our products. On a global scale, TRXBUILD produces over 120 models of specialty vehicles machineries and equipment for the road construction, maintenance, infrastructure development and mining sectors in more than 30 countries. In India, our brand is well positioned to meet the increasing demand for affordable and highly reliable heavy machines and equipment. Currently, we are focusing on our concrete batching plants to support the growth in India's infrastructure and our machines have variable sizes depending upon customers' needs, and most importantly, our machine come with a proven management system and high reliability," said Mr. Willy Low, Marketing Manager-Specialty Vehicles & Services.


Talking about their plan for India he said, Indian arena is strongly dominated by a few brands, neverth- eless they will keep focusing on niche market segment and explore locally manufactured machines in future.

Hyundai Heavy industries Limited launched its new 30 ton class R340LC tracked excavator during the event. Mentioning about the product Mr. Prabhat Tewari, Head Sales & Marketing said, "the product is being manufactu- red at our Pune plant with 80% of local origin components. The company sold 1175 units during 2010 and plans to enhance its market presence by offering new products to the Indian construction sector."


Mr. Tewari further said, "we will appoint more dealers with a view to ensure better equipment availability and customers support. The company presently has 24 dealers across the country. Our emphasis is to increase operational efficiency of our products in order to provide maximum ROI." Hyundai also displayed its excavators ranging from 8 to 50 tons, various attach- ments comprising clamp shells, and rock breakers.

PROMAN displayed its new Vertical Shaft Impactor (VSI) made under technical collaboration with world leaders in VSI technology, REMco, USA. Mentioning about the product Mr.R. S. Raghavan, Managing Director, said, "The VSI is the biggest in its class with 800 horse power. Based on emerging crushing and screening requirem- ents from the Indian markets, we are planning to introduce solutions backed by adequate products support manufactured under technical collaboration with our principals. A product in this line will be special screens for sand. We are also planning to provide new solutions for mining applications."


He informed that Track crushers manufactured in collaboration with Tesab with a capacity range from 200 to 1000 TPH will be introduced in the market during the coming year. To make the new products cost competitive, the machines will be equipped with 50-60% of components having local origin. As a part of market expansion, PROMAN is now planning to tap the aggregate markets pan India.

Mr. Raghavan said, "we will expand our production capacities through a three-phase expansion till 2013."

"Our company's main focus of participating in Excon 2011 was to further build the Allen Buildwell brand and interact with potential buyers. During the show, we identified potential buyers and apprised them of the various products technicalities, distinctive advantages, and after sales support," informed Mr. P. Arunagiri, COO.

"This year, we didn't launch any new products notwithstanding we are one of the pioneers in bringing new concepts and machines in mixing, paving and finishing of concrete. Our products need no introduction and are highly sought after in the industry. We had recently introduced most compact version of Batching Plant ranging from 30 cu‎m to 60 cu‎m with more advanced features to reduce down time, requires less foundations and we have introduced batching plants in the new energy-saving version, which requires less power, as compared to others and thus reducing project delays and cost over runs. Also our Compact version of Slip Form Paver SF1700 is a very good example of compact paver which is suitable for a country like India where most of the projects are executed on existing traffic conditions, during such conditions the compactness with all features is what we get from our machine."

We are now focussing to promote our SF1700 compact slip form paver and compact batching plants which will be out by march 2012. Our customers were very happy to know the advantages of SF1700 Slip form paver over our competitors.

All our products are at par with International Standards. We are now in the market because of our ability to sell state-of-the-art quality oriented products to the customers. We get repeat orders from most our clients. This is a clear indication of quality products that we manufacture whereas other manufacturers do not follow this concept.

We are also expanding our manufacturing base and will be shortly starting a additional manufacturing base located at out skirts of Mumbai.

‘Excon 2011,' he remarked, has unfolded as a powerful marketing tool for companies to promote their products. One of the greatest advantages of this exhibition was that it enabled personal contact to be established between the company and a large number of potential buyers at one place and in short time. Given the growth of the domestic infrastructure sector, Excon will grow manifolds in the future.

Conmat launched its new concrete slipform paver for irrigation projects during Excon 2011. Mr. Nagesh Kudva, Director said, "the new slipform concrete paver will find its application for canal construction and can be used for the construction of bed width and side walls of major and minor canals and comes with a feature of grove cutter, water stop attachment, vibratory cylinder, extra long hardened auger and optional features of needle vibrator and pan vibrator for quality work." The trials on the machines are presently being undertaken by Gujarat government in certain canal projects. Following the trials, Conmat is going to launch the product in April 2012.


The company also launched its CRP 1200,120 cu‎m concrete batching plant. "We have made necessary changes in the machine by reducing the height of the discharge funnel which will facilitate fast discharge of concrete and loss in course of pouring the concrete in transit mixers." The company is going to open two new service centers in Bangalore and Raipur shortly," said Mr. Kudva.

Fine equipment (I) P. Ltd. participated in Excon to highlight its range of products essentially comprising rock breakers and demolition tools. Mr. Neeraj Gaur, MD, said, "expanding our product offerings further, we have entered into a distribution collaboration with Shenyang Sanyo of China for its hydraulic crawler cranes in the Indian construction sector. Under the marketing alliance, we will offer installation, commissioning and spare parts support for the advanced technology cranes fitted with components from international brands." Under the collaboration tie up, Fine Equipment will market Sanyo's crawler cranes with lifting capacity of 55-150 tons.

DOZCO displayed number of new products during Excon 2011 including new RX 500 road milling machine from Roadtec USA, part of Astec group, bigger size Kawasaki 90ZV wheel loader, skid steer loaders from Gehl USA, range of hydraulic breakers and pulverizers from Indeco Italy.

Referring to the technical attributes of the new product line, Mr. Sandeep Bangur, Executive Director said, "Gehl skid steer loaders are technically proven products in the world. The company has been manufacturing the skid steer loader which is based on their engineering expertise and enjoys utmost reliability spanning over a period of 150 years. We would further strengthen the position of the products and add value to customers through our extensive and reliable customer support." Gehl is the second largest skid steer loader manufacturer in the world.

About the Indeco hydraulic breakers, Mr. Bangur said, "they are of premium origin, much superior in their performance as compared to contemporary products. As compared to the conventional gas based technology, where nitrogen gas is used to move the piston, Indeco breakers operate on the hydraulic oil available in the excavator on which it mounts. This makes the maintenance easy for the unit. Owing to the same oil from the excavator for moving the piston, frequent gas charging of the rock breaker is not required. We would market the composite range of rock breakers that can be mounted on excavators spanning from 2-120 tons class."


On DOZCO's venture in forming of distribution alliance for material handling equipment, precisely that with Manitou for its tire handlers and Terex for its rough terrain cranes, Mr. Bangur said, "Dozco is well known to have exposure in selling products to mining sector. With the new alliance with Manitou, we would add further value to the emerging requirements of the equipment users in mining to remove and carry tires. Rough terrain cranes would be promoted to contractors involved in pipe laying and other construction sectors, where Dozco is well-known to have requisite exposure. In total, through the new alliance we would further reinforce our position as a one stop shop and service support provider."

Appreciation US$, and Japanese yen and the depreciation of Indian rupee is really a grave concern for Dozco. However, the company expects to overcome with the issue by offering good products with extended lifecycles and adequate customer support."

"EXCON 2011 was really a good show and it has grown up remarkably well. During the show, we got the opportunity to interact with our potential customers and also with lot of other brand users of our range of machineries. We updated them about the options we can offer and most of them expressed their interests in our machines for their new requirements and the talks are in the progressive directions," said Mr. Ben Callow, CEO.

He further added, "seeing the response, we believe that the event could give better visibility to our products and our company's capabilities to Indian customers. Our stall provided all the up-to-date information about our company and the products we are now offering in India."

Talking about the company he said, "CHETRA brand products are renowned for its durability and productivity. The products we promote in India are now being manufactured by one of the world's largest & oldest crawler machinery manufacturers PROMTRACTOR, one of the manufacturing units in our group. The machines are built with high quality steel that avoids the possibilities of structural failures. All the key components we use in the machines are sourced from reputed brands in its respective category. For the export market like in India, our heavy machines are powered with cu‎mMINS UK made engines."


Mr. Callow informed that the company is also establishing a manufacturing plant in India which is expected to start production by the next year. Initially this plant will produce CHETRA Brand Dozers and Pipe layers because these products are more in demand in the country and over 300 CHETRA Pipe layers & Dozers have been sold to various customers in India so far.

Esquire-CMAC participated in Excon 2011 to interact with customers and brand building. The company displayed its entire hydraulic tough rider (Mini Dumper), its new fully hydraulic RDM 800-A-Hybrid mixer, along with their PM hoist of 2 tons capacity and a versatile Work platform.

Mentioning about the product Mr. Rambabu Cheruvu, Director said that RDM 800 mixers help in high productivity and low maintenance as they have almost mastered these machines according to the European standards.

Talking about the company, he stated, "Esquire-CMAC Pvt Ltd (ECPL) was formed to be a complete marketing outfit and has benchmarked itself against NIKE. ECPL is currently focusing on equipment used in the construction of pre-engineered buildings, high-rise structures, roads and irrigation works. We will keep focusing on these specialized business units."


"We are developing our own products design teams and are positioning to get best of the technologies from worldwide. We work or outsource with manufacturers and the fabricators to produce equipment for us (ECPL) on exclusive basis which helps us to own the product and also support them on their ongoing projects. We at ECPL ensure our clients get the benefit from best of both the worlds (technology and the economical manufacturing). Our (CMAC) Training division supports the new learning for constant upgradations on the technology and the skill sets of both our teams as well as the clients' teams," he added.

LeeBoy showed its new 785i, 12.5 ton motor graders during Excon 2011. Mentioning about the product, Mr. Sunil Kumar Talreja, (Chief Customer Representative – S&W), Sales, LeeBoy India said, "The equipment is most competitively priced for the Indian market." Equipped with cu‎mmins 6BT AA5.9 150 C. BS 3 engine, 785i is having special features of automatic Power Shift and load sensing hydraulic system. The motor grader is equipped with automatic cab controls with ROPS features. The first lot motor graders were imported from USA. However, according to Mr. Talreja, "to make the cost of the products competitive in near future, we will manufacture the equipment in India at its upcoming plant at Bengaluru. The company will add 20 ton class excavator in to manufacturing range from Mid-2012.

"We have been one of the leading manufacturers of concrete kerbing and paving machines for more than 25 years. Our machines suit the Indian requirements and we are exporting to India since 1989. No wonder, our machines are very well-known here and are being used by companies like L&T, HCC, GMR, and so on. Currently, we have over 130 units of concrete kerbing machines working in India," asserted Mr. Tim Andrews, Managing Director of Australia-based Arrow Machinery.

During Excon 2011, the company followed up on its previous enquiries and met potential clients. "We have made technological advancements to our existing products and it was imperative that we displayed the Arrow brand at this mega event. The Construction Equipment Industry in India is booming and is slated for much more growth. The future looks very bright and Excon 2011 further affirms this contention."

ARGO HYTOS, a global leader in fluid power solutions, launched the Asia Line Return Line Filter Series during Excon 2011. The company has been present in India for the last ten years and is ramping up its operations day by day. Mr. Christian Kinenzle, the company's CEO, informed, "We have started a distribution company in Mumbai and a supply chain in India. Our production facility is located in Coimbatore and the distribution channels are present in Faridabad, Mumbai, Chennai, and Coimbatore. The distribution channel is continuously being extended."

According to him, economy and ecology are the two aspects which ARGO HYTOS never compromises with. "Being a global leader in hydraulics, we take the environmental aspect very seriously. All our products adhere to the global ecological norms and this is something which we are very proud of. Moreover, our products are economical and provide the best results. Especially in a country like India, these two characteristics really matter."

He was very impressed with the visitor turn out at Excon 2011 and expressed that the future for the Indian Construction Equipment Industry is really bright. "There's still a lot of possibility for an infrastructural boom. India's middle class have become very discerning and demand the best. This is acting as a catalyst in the country's infrastructural growth."

"Our main motive of participating in Excon 2011 was to promote our AAC blocks & bricks making plant," informed Ms. Sandy Yuen, Overseas Sales Manager of Fujian Quangong Machinery Co. Ltd. Besides this, the company also specialises in concrete blocks and pavers making plants and ready mixed concrete batching and mixing plants.

According to her, the AAC block making plant meets the specific requirements of the market and customers. "As a new building material, AAC block fulfills the demand of the concrete industry by saving the natural resources and protecting the environment. Our machines are equipped with the latest German technologies and our own expertise."

Notably, Fujian is looking forward to expand its distributor network in India. "Here, the construction industry is scaling new heights on a continual basis and the demand for products like AAC blocks has witnessed a growth. It's an ideal time for us to expand our distributors' network here to tap the growing potential." Talking of Excon 2011, she quipped that the show provided a wonderful platform for manufacturers and customers to interact.

"Excon 2011 was the convergence of hub of notable manufacturers and a vast number of potential clients. The demand for concrete product making machines is increasing constantly in India and it's a good sign for manufacturers like us who take pride in coming up with the most innovative techniques and designs in this field," said Mr. Arie van Ettekoven, Area Sales Manager of Schlosser Pfeiffer (Hess Group).

The company has expanded its Forest Press products range and is also introducing concrete pipe machines. "We never compromise with quality and our products ensure low costs of production and optimal utilization of resources. These two characteristics place us way ahead in this industry."


He informed that during the show, Hess received a good response from potential clients. "We have closed some orders and these are the signs of a long-term growth in India."

Volvo Penta is a part of Volvo Group that designs, develops, manufactures, and markets industrial and marine engines. Thousands of customers in India are using Volvo Penta engines and most of them operating continuously for years. Volvo Penta's powered equipment are found all over the world and used in various applications, be it for marine patrol boats, captive power generation in utility buildings, mines, construction sites, factories or material handling application. These engines have Inbuilt competitive features incorporating advanced technology, high standard of qualitywith a very high degree of customization and very strong brand, said Mr. S Prabhakaran, Vice-President, Industrial & Marine Power systems.

Volvo Penta's products range includes completely new engines as well as new versions of existing engineswith advanced electronic managementto ensure that machines not only meet the approved emission standards but also perform at their optimum efficiency in their entire life-span. The company takes special care of reducing the environmental impact thus meeting the national objective of fuel efficiency and eco-friendliness. Volvo Penta parts and service support are available across the countrythrough dedicated dealer network, and it also provides installation support to our clients to ensure that original Volvo Penta quality is well-maintained throughout the life of the engine. Advanced logistic system incorporated in the company ensures that the stock of spare parts can be located and shipped without delay from the nearest locations. Volvo Penta's central warehouse is located in Hoskote near Bangalore, which stocks complete parts for all engines operating in the country. A detailed interaction with S. Prabhakaran is published on Page No. 74 in this issue.

"We have recently added the Tower Cranes Division to our existing business in order to strengthen our foothold in the construction sector," says Mr. Rajeev Kumar, CEO – Crane Division. Besides this, the company also launched the Yuki AO Micro-Organic Fuel Catalyser.

He stated, "Yuki AO is a patented bio-tech product which increases fuel efficiency upto 20% and reduces the carbon emissions by half. Moreover, this product smoothens the engine and has no adverse effect on engine."

Talking about Excon, he remarked, "We really appreciate this kind of event since it provides a perfect platform to launch new products and interacts with clients face to face. It has provided lots of information for the recent developments and future technology happening in the country and around the globe."

Prensoland provides turnkey solutions to set up vibro press installations for making hollow/solid concrete blocks, pavers, tiles, kerbstones and various other profiles. The company also specialises in turnkey solutions for manufacturing pre-stressed concrete products like hollow core slabs and beams of concrete, stadium seats, wall panels and much more.

"We have been in this business for over 50 years and our machines and designs have matured with time. Backed by our strong R&D team, we are now selling the 6th generation of machines and have patents and design rights for some of our installed technologies. We have installed over 1000 machines and have satisfied customers in more than 50 countries. Our experience and expertise in the field of precast concrete production lines is rich and we want to share this with people," asserted Mr. Uday Hans Sardana, Director of Prensoland.


‘Excon 2011,' he continued, "was a great platform for us to showcase our expertise and scout for potential clients. India has witnessed robust growth over in the recent times and the infrastructure industry has been a healthy contributor. Opportunities are up to avail for manufacturers like us."

Sahjanand "Buildwell" introduced a wide range of machines for flyash bricks, pavers and cement concrete blocks at Excon 2011. The company also launched higher production capacity versions for flyash bricks and paver making machines.

Mr. Nilesh Bhatt, the company's director stated that Buildwell's machines are ideal for India as the country is witnessing the green building revolution.

"For the last 15 years, we have been producing and promoting green building products by utilising wastes. In the years to come, our machines will contribute to the green movement tremendously. Moreover, what makes "Buildwell" a trusted brand is the fact that our machines not only adhere to international quality but also entail competitive price and prompt after-sales."

He remarked that Excon 2011 came up to Sahjanand's expectations and enabled the company to showcase its offerings in an interactive manners. "The major advantage of this show was that it created a platform where we as manufacturer can address all the buyer concerns in a constructive manner."

Piling Associates participated in Excon 2011 with its principals Foundation Associates Engineers and Shanghai Jintai Engineering Company. Mentioning about the products distributed for its principals in India Mr. K. Ramkumar, Proprietor, Piling Associates said, "the machines are extremely reliable to perform in various piling conditions." Jintai's equipment consist of hydraulic diaphragm wall grabs and hydraulic rotary drilling rigs. Whereas foundation associates equipment consist of hydraulic vibratory hammers and Vibrofloats which are available with power packs. According to Mr. Liew Teck Meng, GM, Foundation Associates, "so far, we have sold 20 units in India through Piling Associates."

Wacker Neuson launched its new EH 25 electric breaker with a hollow piston percussion system androd striker. Mentioning about the features of the product Mr.Senarat Jayasekera, MD,Wacker Neuson EquipmentPrivate Limited said, "at 25 kg, the EH 25 is the lightest in its category with the highest impact including first class vibration dampening and hand arm vibration under 5 m/ sec. 2 including afull hood withsounddampening. A uniquerocker system in the machineensures that it isprecisely controlled helping the operator to get to the task on hand fast. The machine comes with an induction motor and carbon brush-free drive to make it maintenance free and in turn, it provides high equipment uptime." The German company also launched itsLTN 6L, light tower for onsite applicationssuch as illumination of general job sites, site preparation, concrete pouring, specialty events, road work and bridge work. According to Mr. Jayasekera, "theLTN6L trailer mounted light tower features a narrow body for cost effective transport and storage. A 9 madjustable tower rotates 360 degrees for optimum lighting flexibility. The machine is the quietest in its class conforming to all international norms." To expand the product availability and customer support,Wacker Neuson will increase its dealership network in 2012to 32 across the country from26 at present.

Brand building and creating confidence in our existing and expanding customer base was the reason for Allcargo logistics Limited to participate in Excon 2011. Speaking on companies participation in the event Mr. Umesh Shetty, CEO, (Allcargo logistics limited-Project & Engineering Solution Division) said, "as a heavy crane rental company response has been quite encouraging for us in the event. Our future business strategy will be to explore business opportunities with EPC contractors in industries such as infrastructure, Hydrocarbons, Thermal Power, wind mill erection, Cement and steel. All the industrial projects require support through transportation, lifting and erection. With our wide asset base of transportation equipment comprising 550 trailer trucks, 250 numbers of Goldhoffer specialized transportation equipment for moving over dimensional project cargos, Telescopic and Crawler cranes with lifting capacities varying from 150-250-750 tons, we can help in successful execution of any projects."


"Also our exclusive association with Mammoet, for projects in India will bring value to our customers, especially in the super heavy lift transportation and erection segment," he added.

AKG, an international group of Germany specialized in development and production of high-performance heat exchangers and complete cooling modules for application in construction equip- ment, compressed air equipment, industrial coolers, agricultural and forestry equipment, vehicle construction, railroad vehicles, household appliances and special applications. For over90 years AKG Heat-Exchangers are standing for innovative solutions as well as highest engineering and manufacturing competence.

To find good market for these products in India, the company is setting up its manufacturing facilities here, near Coimbatore. The new facility is expected to be in operation in first half of 2012.

AKG has been operating in India since 2008 and by setting up its manufacturing facilities here, its journey into Indian heat exchangers market for various industrial applications has started when the country is making all out efforts to push its infrastructure development agenda, said Peter Krause, Director International Sales AKG Thermotechnik. Product innovation he added is vital for our business areas to address the growing energy efficiency and environmental concerns. Today, Indian market is looking for more versatile and cost effective products, where his company fits in very appropriately. As a leading manufacturer and supplier of customer-oriented solutions, AKG has earned a worldwide reputationfor producing high quality coolers and heat exchangers.

"The concept of heavy duty trailers is not new in India. We sold the first unit here 34 years ago and now we are pretty well-established here and keen on expanding our service network in the country," said Mr. Jean-Philippe Matin, Area Sales Manager Heavy Duty Modules.

He was quite impressed with the proceedings at Excon 2011 and stated that awareness about niche construction equipment is increasing in India rapidly. "India needs more infrastructure, more power and the government is spending heavily at these fronts. In such a case, the demand for construction equipment is bound to increase. However, if there are more efforts at the educational fronts, then it will be good for the industry."

Weathering off the recessionary fears, he quipped that although the Indian economy has witnessed a downturn, Goldhofer has been quite satisfied with its performance in the country. "These trends are just temporary and as a market leader, our focus is more on expansion rather than worrying about recession."

The family-owned Rekers presented innovative technical solutions for the concrete block production industry, including its new Block machine RS1KV of Compact size with "different" concept that surprised the whole industry in Excon, said Mr. Norbert Foppe, Managing Director of Rekers GmbH. Putting in a nutshell, he said that nothing is superfluous in this machine. No part is moved unnecessarily and one can save energy costs and therefore also money in long run.

About the company's future plan in India he said that positive signals from the market give the company every right to expect that it will definitely be able to generate new orders in the near future. Being a 56 years old company and focused on solutions for concrete transportation, block machines and handling plants for small products and pipes; Rekers has its factory in Spelle, North Germany spreading over an area of 36,000 sq mtr. Now seeing the demand from the Indian market, they are planning to work on localization of machine manufacturing and very soon, Indian customers will be able to buy Innovative and technical advanced Rekers machines at much better prices locally. This will be their first overseas manufacturing facility other than headquater in Germany, which will change the future of concrete block market in this country.

Talking about the functionality of the products, Mr. Kamaldeep Sandhu-Sales Manager (India) said that the RS1KV universal block machine with pallet size of 1300x550, produces the most diverse concrete products with heights of 30–300mm and is the first of its kinds in the world, featuring very special innovations from Rekers. On this block machine, a broad range of different products can be manufactured – from classic paving blocks, hollow blocks for building, kerbstones for road construction, garden wall blocks, retaining wall for flyovers and multi- coloured big slabs & flagstones for high end market.


There are several innovations that make this block machine interesting for the international concrete block industry. The filling direction and the discharge direction are offset by 90f to each other. An outstanding solution, because this way, the lowest products, such as slabs can be manufactured in heights from as little as 30mm. In addition, it allows you, an optimum insight view of the production process. The quality of the concrete goods produced can be checked after the first discharge cycle.

The optimum filling of the mould with concrete is one of the greatest challenges in the production of concrete blocks. The fast feed boxes for the core and facing concrete are both provided with a very large mould over travel.

According to Mr. Sandhu, the newly developed multi-stage shaking grid of the core concrete feed box, in which force, velocity and stroke are optimally matched to the product, is a world's first and a very special innovation. This milestone in the concrete industry on the part of Rekers results in shorter, optimized filling process.

Elaborating further he stated, for the variation of the product height, both the core concrete unit and the facing concrete unit are adjusted through a common moving frame by means of the two mould lifting cylinders. The innovative principle of the quadruple pillar guide for the robust mould and tamper cross beam provides for the optimal guidance of the mould and the tamper, due to the large distances between the bearings in the lower and upper frame, thus creating optimal conditions for the high quality production of concrete products.

During Excon 2011, PMP Industries introduced the new range of drives for hydraulic excavators, which includes track drives (PMCI series) and swing drives (PMTE series) for excavators ranging from 6 to 50 tons. Innovative solutions in the hydraulic motors were presented and they set a new technical philosophy in this highly competitive business. There are many innovations that have been introduced in these products, many of them are newly patented; new high pressure philosophy, new mechanical solutions in the distribution of forces, new solutions for the brake efficiency and temperature.

Besides these, PMP Industries also unveiled a new and patented concrete mixer drive, the PMB6EC. The notable features such as 40% less weight if compared to a traditional solution, length reduction of 55% if compared to a traditional solution, compatibility with PMP hydraulic motors or with standard SAE 4 bolt flange motors, total mechanical protection of oil seals from external agents like freeze, sand, and so on, set new standards in the technology of concrete mixer drive.

According to Mr. Andrea Bonera, Power Transmission Division Manager, "the new concrete mixer drive is ideal for the Indian market. The response to this product is really wonderful and we are happy that PMP is living up to its reputation of being an industry leader. We have already set up our unit in India and we are planning to further develop our role in the Indian construction equipment market in the coming years."

Mr. Bonera considered Excon 2011 a tremendous success that unveiled new business opportunities for PMP Industries. "There cannot be a better platform than Excon to get in touch with clients directly and present the PMP products. Also, the potential customers can get their issues addressed. We got a great response from visitors at EXCON and this further opens interesting possibilities for development in the future."

Customer interaction was the intention of BHS to participate in the mega construction equipment event. Mr. Neelesh Desai, GM, BHS-Sonthofen (India) Limited said, "we are presently planning to consolidate our presence in India, With our new 7,000 square ft. warehouse fully operationalin Hyderabad this year, we will be adequately positioned to offer better parts support to our growing population of mixers and vertical-shaft impactors working in India."BHS has recently supplied 2 units of vertical-shaft impactors to a contractor in Rajasthan. Mr. Desai said that they have recently got good numbers of enquiries. With growing population of their equipment, they expect their component business to grow by at least 30% during 2012.

Global engineering group KTR Kupplungstechnik GmbH has set up its manufacturing facility in India, the 5th manufacturing facility of the Group worldwide, to manufacture a wide range of industrial couplings, torque limiters, clamping elements, hydraulic components and hydraulic brakes in India with a sizeable investment.

Located near Pune, the manufacturing facility has state-of-the-art engineering attributes to ensure quality products in accord with reputation of the Group globally. As such, the plant with its fully grown capacity, will offer the best quality and delivery support to all KTR customers in India. The manufacturing plant is also being equipped with Test facilities like, CMM, Balancing machine, Hardness testing machine etc. Its standard products range cover almost every demand and application. Since 2010, the new facility has been manufacturing its coupling, torque limiters and other products andcatering to the exacting demand of the market. The market response to its products and services has been very positive, said Mr. Kumar Karandikar, Manager Sales, KTR Coupling (India) Pvt Ltd.

Giving an overview of demand for such products, he said there is a good demand for quality products the company manufactures. With share of its market going up in the next few years, the company is very optimistic about its business performance. During the last 12 years, KTR India has provided solutions for power transmission to various major Refineries, Petrochemicals, Cement, Construction, Steel industries etc. With a well-equipped manufacturing set-up and having already executed orders with major consultant approvals like EIL, SMS, UHDE and others, KTR India has vigorously started approaching consultants in various sectors for getting the vendor approvals.

KTR India, after setting up the manufacturing plant in Pune in May 2010, has shown remarkable increase in business and they are expecting to grow even at higher rates in the coming years.

With KTR Group mission being set for 400 Mio Euros by 2016 – a mission called proudly as KTR-400, KTR India has a real challenging task to contribute to this growth, since India is one of the very fastest growing economies, world-wide, said Karandikar.

Propel displayed its range of crushing and screening equipment during Excon 2011. The Coimbatore based quality systems certified company launched its new ‘Prosand' sand manufacturing unit. Giving details of the product, Mr. V. Senthil Kumar, MD, Propel Industries said, "the product is entirely new in its class in India. Originally vertical shaft impactors is used in producing sand. The new ‘Prosand' has an edge over VSI as it can produce sand at 1/3 of running cost as compared to VSI. To have maximum equipment uptime, an sms system is attached to the unit which will generate data on the working of the cone." The company plans to sell 15-20 Prosand units in the coming fiscal.

Proman also displayed its new prototype automated systems for crushers. Mr. Senthil Kumar mentioned that with the automated systems in place, the crushers can be operated and monitored from remote locations. The information on feedstock will also be available through the automated systems. The systems are undergoing tests and are expected to be launched during February 2012. They are also planning to launch 300 TPH new crushers during April 2012. Propel which has recently completed localization of its 20 ton class rock breaker under technical collaboration with Socomec of Italy, plans to localize higher class of rock breakers in near future.

NAWA Engineers unveiled a range of mobile plants in various old and new configurations during Excon 2011. The company, which is a leading manufacturer of crushers, screening equipment and material handling equipment, showcased its state-of-the-art brand new manufacturing plants which were retrofitted to take care of heavy fabrication capabilities.

According to Mr. I. Chandrashekar Rao, Project Research – Analyst & Consultant, during the exhibition, NAWA interacted with various potential clients and strengthened existing business relations. "Excon always provides an ideal platform for information interexchange and this year's edition has been quite phenomenal. The participation has increased manifolds and the expectations are high for the future editions of the show."

Talking of the current economic condition, he expressed that although the situation is not so grave, but the government support and policy can be instrumental in making life easier for the industry. "Our infrastructure sector is growing rapidly but there are some deterrents such as corruptions, government's negligence and so on. The Centre must involve actively if the growth is indeed to be sustained."

Casagrande's participation at Excon was to disseminate information on its product line offering to India and technical support for its piling equipment. Mentioning about the positioning of the company in India, Mr. Sreedhara Narayan, General Manager mentioned, "we are now independently positioned in India with our own set up. Under the new set up, we would be offering a complete range of piling rigs with weights ranging from 27 to 140 tons, crawler drills with weights ranging from 8-35tons and diaphragm wall technology such as fully guided Kelly, semi guided Kelly and hydromills." He mentioned, "to provide adequate support to the equipment, we are now in a position to provide pan India spares and after sales support. The company has adopted a mobile workshop van, enabling us to cover an area of 400 km around the four metro cities. With a service pack designed for the Indian market, we will be available locally. Close to the job site and offices of the contractor, we would be organizing service training to improve the knowledge and maintenance of the equipment." Casagrande will continue to import its piling rigs from Italy.

Sicoma participated in Excon 2011. Mentioning about the range of products, Mr. Vinayak Gajendragad, Director-Indian Operations said, "there has been a rise in demand of our products in India over the years and enquiries at Excon 2011 was quite good; in order to make the price of the products competitive, we would undertake local assembly of the planetary mixers at our new plant in Bangalore; the production of the mixers has started from June 2011. With a view to provide back up customer support to the OEMs we would set up a new service team. However, currently we have a service team which imparts training to the OEMs through scientific methods; Sicoma would keep marketing of the products through its own network. Products manufactured by Sicoma includes, concrete planetary mixers and twin shaft mixers.

ACE Infrastructure displayed its new ‘Viber' Vibro Ripper. Mr. Aggarwal, MD, ACE infrastructure said, "designed and manufactured by ACE, the ripper can undertake ripping and demolishing with out posing any hazard. The equipment can ease work on land and soil and water and makes light work of ripping the soil to make excavation productive and easier. The equipment uses basic principle to wedge and to use the natural weakness in rock and hard ground to rip open the strata to facilitate easier excavation." He mentioned, "the equipment which has been extensively field tested internationally for more than 10000 hours on variety of different soil conditions comes with easily replaceable wear tool for economical operation. This can be changed according to the strata to be ripped. The ripper is presently working on a underwater hard ground excavation project with effective productivity."

BRDC displayed its range of road construction equipment machinery in the exhibition. The company has recently entered into a distribution alliance with Palme Machinery of Turkey to market its range of construction equipment machinery in India. Mentioning about the distribution tie up with BRDC, Ms. Nadide Bulut, Foreign Trade Executive, Palme Machinery said, " we have planned to market our range of walk behind vibratory drum rollers, plate compactors, light towers, and pavement cutter saws in India."

Commercial Vehicles manufacturing major Asia Motor Works (AMW) launched new equipment during the event for the infrastructure sector including its new AMW 1618 TP 4X2 tipper truck. Bearing a body capacity of 8.5 cu‎m and 10 cu‎m, the trucks are fitted with cu‎mmins B5.9 18031-BS-3DI-turbo charged after cooled diesel engine which delivers maximum power of 132 KW (178 BHP) @ 2500 rpm.

The company also launched its AMW 3118 8x2 haulage trucks. Fitted with cu‎mmins B5.9 180 31-BS-3 engine, it delivers 132 KW (178 BHP) @ 2500 rpm. Providing the details of the products, Mr.A.Ramasubramanian, President said, "our new tipper will find its application for hauling dredged sand, crushed rock aggregates, and mineral ores. Advanced hydraulics will facilitate faster unloading of the vehicles. One of the prime USPs of our tippers is its bogie type suspension which gives the vehicle better stability and durability."


He informed, "we will look to market our 1618 TP tipper in the chassis and fully built versions engineered and manufactured in our state-of-art facility in Bhuj, Gujarat. We are also planning to increase our presence in the trailer and Cement Mixer markets apart from marketing our various body variants to all customers under the brand name of Tranzstar."

Scania of Sweden, the leading manufacturer of trucks and buses for heavy transport solutions and of industrial and marine engines globally is planning to set up its manufacturing facility in Karnataka. The new facility is expected to start production by 2013 which will manufacture trucks for the country's construction and mining requirements, informed Mr. Henrik Fagrenius, Managing Director, Scania Commercial Vehicles India.

So far, the company has been operating in India in association with L&T to market its products in the country. At Excon 2011, it displayed its heavy duty mining trucks, where it participatedwith L&T. Scania's presence in India compliments L&T's products range in construction and mining sectorwith Scania customers benefiting from a large range of models, shorter delivery time and enhanced technical support. Mr. Henrik was very happy with his company‘s participation in Excon 2011 which elicited a good response from the visitorsabout Scania's products and services. Talking about Scania's global operations, he said that Scania operates in about 100 countries with manufacturing facilities in seven countries and India would be its eight manufacturing base. Transport systems in India, he said are set to expand to resemble the industrialized countries and the focus of company's India operationswould be to facilitate those developments incorporated here as soon as possible. Scania foresees very good opportunities to grow in a market that urgently needs and demands the types of vehicles the company manufactures, ensuring reliability, productivity, access to service workshops, fuel-efficiency and environmental characteristics needed in India.

Kamaz Vectra launched its new Kamaz 6520, 25 ton (6X4) rock body tipper truck which comes with 12/16 cu‎m rock body. According to Mr. Hemant Kumar, GM Marketing Kamaz Vectra, "the equipment can be used for both construction and mining application. With 16 speed gear configuration as compared to 9 speed configuration offered by other tippers Kamaz 6520 offers higher productivity in its class. 40.61, Kamaz Euro 3, V8 water cooled turbo charged engine with maximum power of 320 hp @ 1900 rpm offers faster equipment turn round." The company is targeting to sell 800-1000 units in the coming fiscal.

Ajax Fiori launched ‘DX25-SL self-loading articulated dumper and showcased its next generation Argo series of self-loading mobile concrete mixers with different models of Argo 1000, 2000, and 4000. Commented Mr. K.Vijay, the company's MD, the new self-loading dumper is another feather in Ajax Fiori's cap and continues their tradition of introducing new concepts of mechanisation in the Indian Construction Equipment Industry."

According to him, the company is in a capacity expansion mode and is intent on doubling its production capacities by 2012­-13. The company is also ramping up verticals like customer relations, marketing, and training. Over 35% of their company's strength is in product support. Emphasis on integrity and reliability of the products continues to drive their growth. It feel that their growth rates are above the overall industry average for their sector.

Although the general impact of the economic slowdown had not yet seriously impacted Ajax Fiori's growth, Mr Vijay acknowledged the fact that the devaluation of rupee is impacting Ajax Fiori's operational costs but they have not yet passed it on to their customers.

He opined that Excon 2011 has become yardstick of gauging the Indian Construction Equipment Industry's growth. The Indian eco-system has come of age. If I want to sell this product, then I've no option but to move at par with any other manufacturer who is selling a similar kind of products anywhere in the world and of course Excon is the right platform to showcase expertise, he added.

Mait participated in Excon 2011 as a brand building & consolidation exercise. Its General Manager, Mr. Nitin Jajal said that there has been slowdown in sales of their equipment following low off take from the Infrastructure sector. However, they are looking for sales from Metro Rail Projects. There are also projects in Eastern India & Krishnapatnam in A.P. which have requirement of deeper bored piles. They have plans to facilitate promotion of their equipment through offering soft term credit from Italy."

Gulf Oil participated in Excon 2011 as a brand building exercise. Its President–Lubes Business, Mr. Ravi Chawla said, "it has been an excellent opportunity for us to intereact with good numbers of original equipment manufacturers; we have a good deal of exposure in automobile business. The new business initiative of the company is to tap construction equipment manufacturers. We are planning to market our long drain lubricants to the construction equipment sector in a big way. This will be according to the present requirements of the sector which wants extended maintenance cycles. We will facilitate in creating and delivering long drain products with the support of our global research and development team based in India. Our recent long drain lubricants requires replacement after 36,000-80,000 hours. This consists of our new Gulf Super Fleet Le Dura Max 15-40. The company procures additives for its lubricants from Lubrizol and Indian Additives Limited."

Mr. M.P. Sanjeev, GM- Technical Services said, "we have been producing lubricants for construction equipment based on OEM's requirements, where performance of the lubricants in various weather conditions are taken into account before producing the oil."

Gulf Oil has been supplying its lubricants to Ashok Leyland, Scania equipments, Manforce Trucks, Sharpoonji Pallonji and others. Gulf Oil which is owned by Hinduja Group provides on site support services to OEM's and contractors. The company has one plant in the country for producing the lubricants and 5 regional offices. Distribution of the lubricants is undertaken through its 32 storage depots located across the country. As a part of customer support, the company has in place an online oil monitoring programme.

Revathi Equipments Limited (REL), a part of the Renaissance group participated at Excon 2011 and showcased its range of Concrete Equipment and also 2 new launches: Mini Piling Rig partnering Tescar of Italy and Chowa Vibro Hammers in association with Chowa Kogyo, Japan.

REL will initially market the fully imported Tescar Rigs in India. According to Mr. M. Sunil, Associate Vice President (Marketing) Construction Equipment Division, the mini-piling rigs would find applications in solar farms, industrial and Housing construction. The Tescar piling Rigs will completely replace the conventional Tripod used to do piling work in these sectors, while achieving 3 times productivity and huge savings in Fuel and labor cost. The Tescar Rigs, which can be easily transported on normal trucks and trailers, also avoids the noise pollution and Vibration caused by the Tripods and its maneuverability and crawler tracks enable high productivity as well. The Tescar piling Rigs come on Bobcat & Hitachi Excavator Base machines for which service is also available easily in India.

Mr. Sunil informed, "the Tescar piling rigs will be initially marketed by REL and would be later manufactured by us through a technology transfer agreement. REL has also entered into distribution collaboration with Chowa Kogyo of Japan for marketing its hydraulic vibro hammers in India. The power packs of the vibrohammers would be sourced from India with engines either from Kirloskar or cu‎mmins."

Safari showcased the fully loaded version of its popular mini crane: JKmini500. The fully loaded version comes with features like auto mechanical brakes, auto rewinding system, limit switch with starter & power lock system. According to company officials, Safari Team is very happy with the outcome of Excon 2011, it received good number of trade inquiries and over 50 confirmed bookings of mini crane, tough rider and mini batching plants. "Excon gave us a platform to introduce ourselves to the customers of cities like Calicut, Bellary, Terambur, Kanchipuram, Malappuram, Khammam, Salem, Durgh etc," said Mr. Jawahar Kapasi (Managing Director).

"Excon was very successful for us. We were overwhelmed when our Safari Mini Batching Plant, JK Tough Rider, JK Mini Crane and Safari power trowel cu‎m floater put on display and sold out the very first day" said Mr. T D Chaube (General Manager - Sales).


JK Mini Cranes having capacity of 150 kg to 1 ton with boom lenghts varying from 10/15 ft and 360 degree rotation. The products can find application in real estate projects. It also displayed its tough riders for carrying concrete and other building materials like sand and bricks. The equipment has a carrying capacity of 1 – 2 ton. Reversible concrete mixer of 12 and 15 cu‎m/ hr capacity was also displayed.

Mentioning about the products company officials said, "our products are manufactured with minimal sophistication according to Indian job site conditions."

Sanghvi Movers Limited chose Excon 2011 as a platform to disseminate information of its range of low, medium and heavy lifting equipment available for EPC contracting. Mentioning about the participation in the event, Mr. Raju Ozarkar, Vice President said, "we have a fleet of 400 cranes, one of the largest in Asia. The cranes are available with lifting capacities ranging from 20 tons to 800 tons across the tyre mounted and crawlers verticals. We provide turnkey heavy lift solutions as well as the cranes on rent. The event was quite opportune for us to interact with potential customers having varied lifting requirements." Mentioning about the newly founded Sanghvi Crane Training Academy, Mr. Satnam Singh Ghotra, Vice Principal said, "at our Crane Training Academy, we focuson training operators to provide maximum equipment utilization without inflicting damage to the cranes. The operators are trained according to the lifting requirements of the clients. As new cranes are undergoingsophistication in terms of design and operation, our future emphasis will be to train the operators to operate the equipment efficiently."

Besser Company's history in India goes several decades back to the beginning of the automation of concrete block production; it is the leading manufacturer of concrete production equipment world-wide with over 107 years of experience and 2,400 Besser concrete block plants, 600 Kraft Energy concrete curing systems, 500 OMAG concrete block paving plants, and 230 Besser concrete pipes and precast plants operating throughout the world.

According to Mr. Michael Kraft, Director of International Sales & Marketing, the prospects for Besser are really bright in India since the construction sector is taking quantum leaps with each passing day. "Concrete block making machines save time and money and are ideal for a country like India," he averred.

Talking of the company's Indian operations, Mr. Kraft said that Besser has entered into a tie-up with Technicom-Chemie India Ltd. "The partnership of Technicom and Besser will, over the following months, result in the availability of trained local service technicians as well as a comprehensive and well-educated sales team. The foundation of our partnership is "value creation," which will provide our customers an opportunity to develop relations with the lowest cost, highest quality concrete products supplier in the industry."


Mr. Kraft further opined, "Besser, being an industry leader, believes in imparting the relevant knowledge to prospective consumers. "We want to create awareness in the Indian markets around the qualitative aspect rather than just the price. That's why we are planning to launch a course at Amity University where the students will be apprised of the nuances of the concrete industry and our machines. In this manner, potential customers will be able to make better-informed decisions. The idea is not to merely sell our products but to ensure long-term relations."

Commenting on Excon 2011, he noted that the show has been instrumental in enabling Besser to reach out to a vast number of prospective clients.

Speedcraft has displayed its wide range of products, besides launching its 36 cbm/hr CONTAINER TYPE Concrete Plant. The company received very positive response for the product which has generated many enquiries, said Mr. Shashank Agarwala, Director - International Sales.

VED PMC promoted its automated plants for concrete precast industry during Excon 2011. Manufactured by Austria-based AME GES.M.B.H., these plants are economical and are capable of producing a range of 100 products. Some of the notable features of these plants are: low space requirement, compact design, exact stamp guidance, qualitative output, high production output, and fast mould changing ability.

Mr. Ramachandran, Director of VED PMC, said, "We have been one of the leading manufacturers and suppliers of products like concrete blocks, interlocking blocks and grass paving blocks. Due to a rich experience in block making, we have developed a deep understanding of block making machines. In fact, AME's machine was first installed at our factory in Taloja, Raigad. Now, through collaboration with AME, we are promoting these machines in India. We are quite confident that these machines will revolutionise block making in our country."


Talking of Excon 2011, Mr. Ramachandran commented that the growth of the Indian Construction Equipment Industry has been aptly reflected in the show. This is an ideal platform for manufacturers and buyers to interact and build long-term relations. The future editions of Excon will attract more exhibitors and visitors.

The sole Austrian robotic welding system manufacturer highlighted its range of customised robotic welding solutions during Excon 2011. According to Mr. Dewang Kapadia, Director, igm Roboticsystems India Excon 2011 proved to be a vital platform to interact with all leading original equipment manufacturers and their vendors participating in the event."

He said, "We provide arc welding solutions both for individual production as well as serial production of medium to heavy size components. igm Robotics welding systems can provide quality output based on the strength, penetration and appearance of the welded seams."

Mr. Kapadia said, "As a total solution provider to ensure quality welding out-put, we provide robots, manipulators and fixtures, alongwith user-friendly controller with proven tactile and seam sensors. Twin wire welding ensures very high weld deposition rates thus increasing productivity. As a part of technical support to robotic welding equipment that will be put to use, we undertake feasible study looking into aspects on the reach of welding arm, and welding sequence. The studies are undertaken backed by our 3D offline simulation programs."

igm has supplied robotic welding systems to leading companies like JCB, L&T-Komatsu, Telcon-Hitachi, for producing boom of the excavators and other critical components.

The company managed to finalize a couple of deals with major OEMs during Excon 2011. igm has its sales and service centers in Mumbai, Pune, Bengaluru, and Delhi.

Simpson showcased its range of engines from 15 to 95 HP to various OEMs and other prospective customers. Providing details of the diesel engines manufactured by the company Mr.Sunderraj, Zonal Manager Simpsons said "We have been ingeniously producing Diesel engines since early 50‘s and manufactured close to 1,50,000 engines during the last financial year and hope to touch 2 lakh engines during the current year.

The main features of Simpson engines are: durability, high torque back up, low emission as required by current emission norms, low cost maintenance, and availability of parts and service. This has been confirmed by the ever-growing list of OEM‘s, which includes names like TAFE, Telcon, Voltas, Godrej, cu‎mmins, Ajax fiori, Escorts construction Equipment Limited, ACE, Caterpillar, to name a few.


Simpson & Co. Ltd is a part of Amalgamation Group of Companies, headed by Mr.A.Krishna- moorthy as its Chairman.

Debutant participant in Excon 2011 Indo Farm Equipment displayed its wide range of pick and carry cranes, mobile cranes, and tower cranes. The company displayed its ‘Indo Power' range of hydraulic pick and carry cranes with lifting capacities of 9-20tons and its ‘ Indo Power' 6 ton hammer head tower crane. Mentioning about the products Mr. R.S. Khadwalia, CMD said, "with our assorted lifting equipment variants we are adequately positioned to offer customers desired solutions. To enhance our footprint, we are planning to expand our marketing support."

Eaton showcased a range of Hydraulics and Filtration capabilities and complete breadth of application solutions for various platforms including concrete mixer, excavator, motor grader, screening machines, backhoe and wheel loaders at Excon. The display included leading electro hydraulics solutions for the construction industry and the patended Eaton LifeSense^® hose technology which were very well received. "We had excellent interactions with several key customers and think that it is a good forum where we can maintain our existing relationships and can start new ones, while at the same time it helped us to understand the trends in this dynamic market better," said Mr. Nitin Chalke, Managing Director – India Hydraulics Group, Eaton Corporation.

On the company's market presence he informed that Eaton has a long history of serving the construction industry around the world including India. The company has proudly powered leading construction products across the world including US and China. In India too, Eaton's pumps and motors, steering units, valves and electronic controllers can be found in a host of construction plat- forms such as backhoes, wheel loaders, transit mixers, dumpers, etc.

He further said, "we expect the construction segment will be a major growth area in India, and Eaton is committed to meet the emerging needs of this industry. For instance, Eaton's newly launched DuraForceTM range of heavy duty piston product is ideally suited to the demands of the construction segment. Eaton's patented LifeSense^® hose technology is another key offering that predicts hose failure, thus dramatically increasing reliability, safety and sustainability. To meet the needs of our customers, we have offices in all 4 regions supported by a wide distributor network throughout the country ensuring that service and spare parts are easily accessible. Eaton also has its global Engineering Center in India, which enables us to quickly respond to the needs of our customers."

Eaton Corporation is a diversified power management company with sales of $13.7 billion in 2010. Celebrating its 100^th anniversary in 2011, Eaton is a global technology leader in electrical components and systems for power quality, distribution and control; hydraulics components, systems and services for industrial and mobile equipment; aerospace fuel, hydraulics and pneumatic systems for commercial and military use; and truck and automotive drivetrain and powertrain systems for perfor- mance, fuel economy and safety. Eaton has employed approximately 73,000 people to sell products in more than 150 countries.

Currently, an optionally available Colour Mix system with optimized concrete distribution in the facing concrete bunker is being developed at Rekers factory for the RS1KV block machine. This will enable the production of products with the most diverse colour variations interlock pavers and slabs.

This machine is also available with new Modular transport system for pallets. For this too, engineers, who designed the machine, took an entirely new approach and converted into individual components innovatively. An example of this is the loading station, which is used instead of the elevator and lowerator. The station is loaded from top to bottom and the products are removed on the dry side.


In addition, the great importance has been given on energy efficiency in the development of RS1KV. Due to the optimized work processes, the machine's total connected load is only 46 KW and this includes the product conveyor and pallet cleaning brush.

Talking about Excon platform he said that it is always a vital show for Rekers where they get chance to meet potential clients and discuss about their requirement. The good thing of this show is that visitors come from all over India, Nepal, Sri Lanka; they had very good enquiries and hope that they will also grow with Excon, he added.

Worldcon Technologies disseminated information on its range of Movax side grip, sheet pilers, tube drivers and Lodril Rotary drills. Worldcon is the exclusive distributor for Movax and Lodril piling equipment in India. These machines are imported from Finland and USA. Mentioning about the piling rigs, Mr. Ashutosh Dhar, Director, Worldcon Technologies said, "Movax and Lodril piling equipment are innovative piling attachments that can be attached to excavators of various capacities. These equipment are compact, cost competitive to own and operate. One machine can do all the operation at site. These machines are faster than the conventional piling machines and attachments. Contractors can attach these piling drills to their existing fleet of excavators instead of buying a dedicated machine.

Movax sidegrip sheet pilers and Tube drivers can be attached to excavators having capacity from 10-40 tons. According to Mr. Dhar, "Movax attachment can lift a pile, drive a pile and even extract a pile. Firm side grip enables any length of pile can be driven with Movax. Auto computer control on machines ensures that piles can be driven at 90 deg thus increasing the life of the costly sheet piles.

Movax sheet piling has been used in Farraka project, Haldia project and Damra project. It has also been used in Railway projects in Mumbai.


Lodril rotary drilling attachment is a very compact piling attachment which is mounted on the boom end of a excavator. These attachments are offered for drilling diameters of 400 mm to 3500 mm and drilling depth upto 38 M. While the kelly height of most conventional piling machines is above 20 M, Lodril comes with telescopic kelly with maximum kelly height of 7.5 M only. In addition to piling in open areas, Lodril can also pile in areas with low head room. Lodril is being used for ROB in Karnataka and Chennai, high rise building foundation, high tension tower foundation in Assam and Jaipur Metro railway project.

IDS Technologies India Private Limited (formerly Industrial & Domestic Systems), construction automation solution provider participated in Excon 2011 and demonstrated its available customized automation solutions for production of concrete, asphalt, dry mortar, precast and aggregate under the new brand ‘IDS Batch solutions.' The new products of IDS Batch Solutions are configured for outdoor applications, contractor & builder applications, Infra projects, Local RMCs and corporate RMC requirements.

Mentioning about the utility of IDS Batch Solutions, Mr. Umesh Mukkannavar, MD, IDS technologies said, "the solution made on latest technologies can guarantee customers in getting higher productivity better quality output and individual batch accuracy through their batching plants. Based on the utility provided by the solution, it enjoys customer confidence across the country."

Mr. Umesh said, we also displayed our new range of ‘IDS Biz Solutions' which are affordable business process automation modules for theconstruction sector. These modules are combination of industry specific ERP + Process Automation. The business solution differentiates itself from existing ERP which are mainly data management tools. IDS Biz modules automate the production process and bring plant/production data to IT platform. Being helped by the automation process the contractor can well migrate from manual data entry. This is because, the software itself auto captures data during the process, there is neither data manipulation nor errors in data. Another advantage is that the software helps the decision maker to define business process and set organization hierarchy."


He added, "the biggest advantage of IDS biz solutions is that the software adapts to customers' existing processes and doesn't insist customers to follow a process defined by the software. The adaptability of software makes implementation easy and quickly acceptable to plant operators."

Mr. Umesh further said, "in many cases plants/sites are located at remote areas. Sites of some companies are spread across wide regions or across the country. In such cases establishing control over plant/site related activities, monitoring the events or timely data analyses are impossible to achieve. Wide operating expense of plants and sites continue to pose challenge for decision makers in improving efficiency of their sites and plants. IDS Biz solutions offer respite for entire customer spectrum with affordable solutions by connecting plants/sites to the decision makers." IDS demonstrated 12 automation modules during Excon 2011 for Concrete, Asphalt, Dry mortar Precast and Aggregate segments of the construction industry involved in production of raw materials.

German Automation Company MOBA participated at Excon and launched the new modular HMI concept and the control panel. According to Mr. Samip Desai, National Manager, the modular HMI, as the name suggest has got several modular components that together combines to form a complete HMI. Different modules like digital switch box, Joysticks, LCD display with a tough housing which is IP67 protected and the troubleshooting made easy with the CAN interface. The controller within is open programmable and thus the HMI can be customized to achieve desired number of differentinputs and outputs. The OEMs who are willing to have customized panels would not be deprived of implementing such technology on their machines as it is also available in small quantities. After the successful installation of the control panel on compactors of leading equipment manufacturers, visitors were pleased with the product.


He further added, our participation in Excon 2011 undoubtedly proved to be of vital importance by catering the right and leading equipment manufacturers. Our objective of participation was completely accomplished after the visit of several focused customers.

Talking about the customer support services he said, our factory set up in India has made us capable of giving local service support which is appreciated and liked by all existing and new clients. Moreover, the cable assembly and local metal fabrication jobs have made us cost effective even after maintaining the right quality. We are planning to open up new dimensions by introducing weighing systems and low cost drill depth measuring systems in the coming year, Mr. Desai informed.

"We made debut in the beginning of 2011 in the construction Industry in India wherein we introduced EPIC ECO system and have received good orders for this system. As Indian construction industry needs more efficient system in construction, we offer one such solution in Shuttering. Our future plan is to introduce Sales Model which will be convenient to the customers," said Mr. Rajesh Nambrath, Director.

He further said, "as the investment costs are huge, in Excon we have introduce - EPIC ECO RENTAL Scheme, wherein customers can use EPIC ECO System on Rent and may decide if they would like to go for purchase; and we ensure that customers are fully satisfied before buying the system. In fact, we are the only system in India, wherein we have this type of rental scheme and all our rentals are based on square meter basis. So this has also assisted the customer to easily calculate their out flow for a project."

Talking about company's participation and products displayed at the show he said, "we have launched the innovative formwork system - EPIC ECO composite fiberglass formwork system, which is the actual replacement of Steel Plates or Wood Ply used in formworks in India. It is made from composite fiberglass which makes it strong and durable as in steel. These panels are capable to hold 60kN/m2 – 1200 psf. These systems of formwork assist in reducing cost to almost 50%; can repeatedly be used for a period of over ten years and also maintenance-free. It is just one-time investment for the shuttering needs; assembling and dissembling is so fast that it reduces the time to one-fourth."

"We are very satisfied with the response of Excon 2011 where many medium and large companies visited our stall and have showed their interest in EPIC ECO formworks. Our objective in the show was to showcase this product and offer different modules of purch- ase for the customers," he added.

Voltas participated in Excon 2011. Deputy General Manager-Cranes, Mr. Aniruddha Moharir mentioned about the cranes business and said that there has been slowdown in demand for cranes from infrastructure sector. However, we expect that with application area being wide for cranes demand is unlikely to get affected in the coming years.

Voltas manufactures rough terrain cranes of 20-30-40-45 tons and the company expects its business to grow in this segment. However, the steep appreciation of Japanese yen is a matter of concern for the company to sell Kobelco crawler cranes in a bigger way to the Indian construction sector. To minimize the impact of appreciating yen, Kobelco has already started indigenous manufacturing and will offer better warranty and service terms to customers. The annual maintenance contract and better parts support will be focussed. We expect localization initiated by Kobelco is likely to make the cost of its products competitive in the mid- and long-term.

HANSA-TMP of Italy, for the first time has launched its official business partner for India, Messrs Fluid energy controls (FEC) of Chennai at Excon. FEC has regional sales offices all over India, and the partnership with HANSA-TMP allows both companies to offer first class technical services and assistance to the increasing number of OEM customers, said Dr. Wolfgang Fleischfresser, Co-owner and Managing Director, HANSA-TMP.

Expatiating on the Excon participation he said, it was an excellent occasion to enhance the activities of HANSA-TMP in India, and many existing or potential new customers have appreciated the availability of FEC as business partner.


This exhibition attracted many small Indian manufacturers who launched small and medium size construction machines as largely required today by communities and municipalities. The hydrostatic transmission pumps of HANSA-TMP perfectly fit for the drive-systems of these machines. In addition, HANSA-TMP focused on its new line of multiple pump drives which are already installed by the main manufacturers of drilling rigs. They can confidently say that Excon 2011 was a great event and will participate again in 2013 here.

Indus Rock Tools exhibited its range of drilling, rock breaking and demolition solutions in Excon 2011. The company displayed its indigenously designed and manufactured ‘Indus-SHD Series SHD 100T' and ‘SHD 100W' self-propelled drilling unit on a 4 wheel oscillated drive carrier and excavator track type carrier. The application areas of Indus SHD series hydraulic drills are road cutting, trenching foundation drilling, dimension stone quarrying, tunneling, roof bolting. The operating weight of the drills are 5500 kg and 6500 kg respectively. The drilling equipment are able to do different capacity holes with diameter ranging from 22mm to 66mm with selection of different rock drills. The machine can drill a maximum 9 metre depth of hole in hard rock." Mentioning about the new products Mr. Kamlesh Jain, Director, Indus Rock Tools said, "the machines have been designed according to the Indian rock drilling conditions. The equipment offer stability and high uptime." He informed, " we have made improvements in our hydraulic rock breakers enabling the machines to undertake vertical breaking operations without getting jammed from stone and other soil materials getting in the equipment while undertaking breaking operations." He said, "we are in the process of expanding our production capacity for various equipment from 80 to 200 units. We will continue to lay emphasis on service support."

Deutz Engines displayed its range of engines Used in Construction equipment / Power Generation & other Industrial applications. The German Engine manufacturing major displayed its tier-3 TCD 2013 engine for construction equipment / Power Generation & other Industrial applications which come with 74.9-243kw and 100-325.9 HP at 2100/2300 rpm. The engine is turbo charged with change air cooling and is available with 2 and 4 valve technologies. Deutz also displayed its TCD 2011 tier 3 engine which comes with 23-74,9 kw and 31-102 HP. The engines are available with 2, 3 and 4-cylinder aspirated engine with turbo charging in line design.

Mentioning about the engines, Mr. Sudarshan Singh, Managing Director said that the engines have been manufactured using their long drawn expertise from the year 1864 when they started producing their engines in Germany. Based on the quality of their engines, 70% of Engines are used by construction equipment manufacturers around the World. According to the current requirements of Major Construction equipment manufacturers, they prefer Deutz due to light in weight, compact, reliable and most fuel-efficient & extended Overhaul periods & lowest Life cycle costing.

Deutz has appointed South Calcutta Diesels Pvt Ltd. Kolkatta as its exclusive distributor in India which provides After Sales Service and spare parts support to Deutz engine's users in the country. The company also has dealers all over the country. Deutz Engines sold in India are imported from Germany and China. Mr. Singh further said that based on the Emerging require- ments of India, they are exploring possibility of producing the engines locally to offer Indian customer the best technology. The company has been supplying engines to the Defence & Airlines sector as well.

Apollo Infratech launched slew of new concreting equipment during Excon 2011.The company launched its new ATP 61, 60 cu‎m/hr concrete batching plant (compact series). Mr. Mitul Patel, MD, Apollo Infratech said, "the new ATP 61 is a complete integrated equipment in itself that comes with an compartment aggregate storage bin with weighing conveyor. With the storage bin provided in place, aggregate batching can be undertaken by electro pneumatically operated bin gates. In the equipment, sand bin is equipped with electromechanical vibrator for easy material flow. The compartment aggregate storage bin facilitates trouble free and accurate loading in the bins using a loader or feeding conveyor. Hinge type extension has been added to the machine for easy erection and transportation. The batching plant also has newly designed twin shaft mixer. The floor of the mixing cylinders are lined with special wear resistant and replaceable plates. All the new features have been added keeping Indian job site conditions in view." Compact series is also available in 20, 25 and 30 cu‎m capacity with pan mixers.

Apollo also launched its new ASTM 3 self-loading transit mixer. Mr.Patel said, the 3cu‎m self loading transit mixer has swiveling drum for easy and quick discharge, 4 wheel drive and steering, electronic weight batching unit and optional features of discharge chute and high pressure washing system. The company also launched fixed form concrete paver and 20 cu‎m / hr size "S-valve" technology pump.

"We launched K 3000 Cut-n-Break - the only hand held single phase electric machine to cut 400mm depth, the Demolition Robots and Surface preparation Equipment for Concrete Grinding and Polishing at Excon," Said Mr. Akhil Jain.

Husqvarna is a well-known brand in other countries. They participated at the show to send a message to the industry about the availability of this brand in India and they are happy that their participation was very successful and received good enquires and orders. It is really an excellent platform to meet all the players of construction industry at one platform. They got the first order of Demolition Robot and are hopeful to get order for 5-6 more units soon.


They will go through the expansions after appointing good and new dealers all over India. Their products are being accepted and appreciated by end users and other applicators in the field, he added.

Religare is a well-known name in commercial equipment financing that provides loans for an entire range of new and used construction equipment like excavators, backhoe, wheel loaders, tippers, forklifts, compactors, pavers, and all the earthmoving and material handling equipment. Loans starting from `5 lakh and above are available with a tenure of up to 48 months. The company has a strong presence in northern, western and the southern regions of the country.

According to Mr. Saravanan M., AVP Commercial Assets, the product caters to first time buyers and strategic customers. "We have a network of 27 branches across the country through which we extend our support to our customers. NBFCs are playing a major role in taking the infrastructure industry to new heights by providing flexible financing solutions, flexible repayment schemes, and competitive rates of interest."


However, he opined that the current volatility is impeding the growth of the infrastructure industry and this has resulted in a challenging scenario both for the equipment manufacturers and financers. Commenting on Excon 2011, he explained, "This show is setting new benchmarks and is an ideal platform for financers like us who are on the look-out for potential clients."

Hyva India showcased its wide range of material handling related equipment suitable for construction, cement, steel, power , infrastructure and such allied industries. The company showed tipping kits for tipper trucks used in construction and mining applications for which it has earned high reputation. This included, tipping cylinders, air control valves, tipping valves, gear pumps, oil tanks, return line oil filters among others. Hyva prime displays were hook loaders and various capacities truck mounted cranes(TMC). Mentioning about the TMCs Mr. Sudhir Chaudhary, GM, Sales, Hyva India said, "the truck mounted cranes come with lifting capacities from 1 to 80 ton metre and are available in both knuckle boom and straight boom configurations. With the cranes mounted on a truck, the equipment can be used for erection, loading, unloading, assembling, grabbing, lifting, manlift, grappling and such various purposes. The equipment can undertake multiple jobs and can find its wide use in electricity pole erection, maintenance or erection jobs at height, lifting palletized load, lifting concrete and fly ash brick handling, sewerage and loose materials handling and such applications.

Hyva also displayed its truck mounted elevated work platforms that can find its applications in construction renovation, material handling, electric maintenance, maintenance and cleaning, and public works.

Mr. Chaudhary informed, "we have recently introduced U-Shaped tipper bodies to carry loose materials. The bodies will be able to carry more material volumes and they will also facilitate quicker unloading/discharging of the materials due to its shape. The bodies are made of special steel; "we are planning to introduce the U-shaped bodies for coal and mineral transportation by making certain design changes. The new body variants will replace the existing box body variants."

Mr. Chaudhary also said that they have recently launched Hyva multi-kap covering systems for tipper trucks which has been designed for Indian conditions, will facilitate transportation of loose material such as sand, soil, ores, garbage, and asbestos. The covering system will prevent the material from falling/blown off from the tippers thereby arresting environmental pollution and harm to on road traffic. The multi-kaps have been provided in Tata Construck tippers. Hyva has 40 service engineers for its products to offer customers support across the country.

Mehta Earthmovers launched its new onsite diesel dispensing equipment during Excon 2011. An integrated equipment, diesel bowser comes with a tank which can be mounted on an independent vehicular chassis with a dispensing unit which dispenses the fuel and also maintain records for supplying of diesel to the contractors job site. Mentioning about Diesel Bowser Mr. Mehul Mehta, Director Mehta Earthmovers said, "the equipment minimizes all chances of diesel contamination that can happen while diesel is filled from barrel through hand pump in the construction equipment. The new diesel bowser can transport the diesel directly from the tank through the pipe to the equipment working in the site."

He said that the dispensers have been designed to transport, store and supply diesel to site areas where diesel dispensing stations are not available. The equipment can refuel excavators, cranes, loaders, backhoe loaders, piling rig, dumpers and DG sets. The equipment have been supplied to Essar projects, Essar Logistics, Nagarjuna Construction Company.

Parijatha is the leading manufacturers and exporters of Terrazzo Tiles and Concrete Blocks manufacturing machines in India which is the most popular and well-known brand among the concrete products manufacturers in India manufacturing known for making trouble-free equipment which are easy to operate and also maintain plants besides offering various innovative products according to the market needs. This year at Excon, we have launched the new "Three Station Rotary Wet Press APM 316 WP" which is one of its kinds in India, said Mr. J. Ramesh, Managing Director, Parijatha Machinery, Bangalore.

This machine, he added is capable of producing very high density wet pressed products like Tiles, Slabs, Paving Blocks, and other similar products. The compressive strength of the products manufactured in this machine is the highest as compared to any other process and provides unmatched product finishing and adding value to the product quality. APM 316 was very much appreciated at the show and evinced lots of interest from the visitors.

Also, Parijatha showcased their most popular and successful Concrete Blocks and paving Blocks machines the model PBM Plus and PBM 06 which was very well appreciated by all the visitors.

In fact the popularity of the Parijatha Block machine PBM Plus and the Parijatha Paving Blocks/Tiles press APM 216 HD can be gauged by the fact that this is the highest selling machine in India at present.


Excon has matured over the years both in terms of Exhibitors quality & profile and also the quality of visitors. Likewise, this edition was among the best we have ever seen in both these parameters and slowly beginning to match international standards in many ways. Therefore, our participation has been verysuccessfuland expect to reap rich dividend in the future, he said.

Talking about the company's future plans he stated, Parijatha plans to come out with the next range of Block machines with higher pallet sizes and productivity apart from fully automated Wet cast plants which are very popular in our country. Being a leading manufacturer of Concrete Block and Tile making machinery in India, our other products range includes Semi-automatic and Automatic Block making machine, Two-station and Three-station Rotary presses both regular and Wet type, Linear Single Mould Wet press for manufacturing Heavy duty Kerb stones and Slabs, Vibratory Tables-for manufacture of Wet cast products, Planetary Mixers of various capacities and related equipment.

SSAB, a leading producer of high strength steel has been exhibiting its products for the fourth consecutive time at Excon - one of the South Asia's largest events for construction equipment. It has fulfilled its objective of participation in the trade event by reaching out to its potential customers and making brand awareness. Area Sales Manager, SSAB APAC, Mr. Lokesh Munirathnam said adding that Excon is the best platform for them to showcase their capabilities in product and service offerings.

Elaborating further he said, "Our technical experts present at the stall interacted with our company's existing as well as new customers to solve their most critical technical problems in designing a component or a product, workshop properties of special steel and use of advanced steel in upgrading their products. We offer more than Steel."

The high strength steel produced by SSAB is sold all over the world. The high strength steels contribute to lighter weight of the end product, as compared to the use of ordinary steel. High strength steels also increase strength and longevity. SSAB markets high strength steel under the trademarks Hardox, Weldox, Armox, Toolox, Domex, Docol and Prelaq.

He said SSAB's vision points out the direction for the company's long-term development and the objective toward which the company strives:a stronger, lighter, and more sustainable world.

"Together with our customers, we will go further than anyone else in realizing the full value of lighter, stronger and more durable steel products".

SSAB now has an updated homepage www.ssab.com with increased customization, clearer structure and improved search tools which will make it an obvious tool for the customer.

Expatiating the subject he said, a complete new feature helps the customers in finding the information easier about the correct SSAB steel for their needs. Customers can search among our brands, steel properties, or various industrial applications such as Dumpers, Tippers, Cranes, Garbage compactors, etc., The customer ends up with a steel suggestion online. Also new is an even clearer presentation of SSAB's environmental efforts, social responsibility, and vendor contacts.

SSAB has an extensive service & support offer. He said, "We have a long tradition of helping customers to develop their steel products and processes with our unique knowledge. Unlike other steel mills, SSAB offers two different services, Tech support and Knowledge Service Center. We offer technical and innovation support as well as technical training, handbooks and tools".


SSAB offers advanced logistic solutions, including stock services world-wide, mill-direct deliveries, processing and logistics management solutions.

On company's capacity expansion plans he said, currently, SSAB has a 6 million tonne capacity for crude steel and its sale of niche products – the high strength steels – amounts to approximately 37% of the total sales. The goal is to increase the quantum of high strength steels to 50% by 2015. SSAB has production plants in Sweden and the U.S.A. In Sweden, the production is integrated in a blast furnace process. In the U.S., it is scrap-based production in electric arc furnaces. SSAB employs approximately 9 000 persons across 45 countries. In 2010, SSAB sales amounted to almost USD 5.5 billion. The company is listed on the NASDAQ OMX Nordic Exchange, Stockholm.

Linden Comansa’s Chinese subsidiary, Comansa Jie, has successfully showed its Flat-Top tower crane 10CJ140-8T to the national and international visitors, with the cooperation of Comansa Jie’s Indian agent, ESCORTS Construction Equipment Limited.

The 10CJ140-8T tower crane is one of Comansa Jie’s most successful models in the Southeast Asia region. The exhibited crane was erected at ESCORTS’ booth with a freestanding height of 25.6 meters, and jib length of 60 meters. Comansa Jie has been very successful in India with the cranes from the CJ2100 Series, with 10 units sold in 2011, and now has high expectations with the introduction of the 10CJ140 crane from the CJ1000 Series.

On November 21st, just 2 days before the exhibition, Comansa Jie celebrated its great association with ESCORTS in Mumbai. Participants were Mr. Robin Hu, Sales Manager at Comansa Jie; Mr. Martin Echevarria and Mr. Roberto Insausti, Sales Director and Area Sales Manager at Linden Comansa respectively; Mr. Rajesh Sharma and Mr. Sheetal Malik, Vice-President & Head of Marketing and General Manager at ESCORTS respectively; with managers and journalists from reputed construction-related mass media, magazines and associations. Such presence indicated that Comansa Jie has resoundingly occupied the high-end markets in India.

To date, Comansa Jie has successfully penetrated in Indian markets with tower cranes in important jobsites such as power plants, chemical and oil factories, steel factories, and high rise buildings with the great assistance of the ESCORTS team. Comansa Jie entrusts the Indian market’s prospecting future and wants to devote itself to the construction of New India.